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Gaming Americas Weekly Roundup – January 23-29

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

Fanatics Betting and Gaming has become the first legal sports betting operator, in partnership with the Washington Commanders, to open a retail sportsbook inside an NFL Stadium.

Leadstar Media has acquired both Sports Betting and Internet Gaming Supplier licenses in the state of Michigan. This move expands Leadstar Media’s reach in the US and solidifies its position as a major player in the rapidly growing online gambling market.

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AstroPay has announced the launch of a Visa prepaid card in Peru issued by Tebca Perú, that will allow users to make purchases at any e-commerce store that accepts Visa.

The Michigan Gaming Control Board has launched a campaign urging Michigan residents to develop personal guidelines for whether, when and how much to gamble on the Super Bowl next month. The campaign uses the tagline: “Play like a pro and have a game plan for betting responsibly on this year’s Super Bowl.”

The Pennsylvania Gaming Control Board unanimously approved a license for the proposed mini-casino at the Nittany Mall, but a potential appeal and a parallel lawsuit by a competing company mean the facility is unlikely to move forward any time soon.

PTW announced that they have added a second Esports team to their growing roster of winning teams. Their new team, formerly known as Stealing Lunch Money, will now be known as OR Esports and consists of Jonard Penaflor, Dayton Akau, Vincent Nguyen, Chase Linder and Elijah Hawkins.

Holland America Line is expanding the casino space aboard its Pinnacle and Signature Class ships to include more than 140 of the newest and most popular slot and video poker machines in the gaming industry.

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Partnerships

Scientific Games and Oklahoma Lottery launched a new category of game entertainment for players in the south-central state, becoming the eighth U.S. lottery to create strong, incremental revenue with the company’s PlayNow Games.

TSN and Genius Sports struck a new agreement to deliver cutting-edge broadcasts of NFL games on the newly launched TSN+ streaming product. As the official data partner of the NFL, Genius Sports will power ground-breaking, augmented broadcasts throughout the upcoming NFL Playoffs and Super Bowl LVII, delivering a revolutionary experience for NFL fans on TSN+.

UFC, the world’s premier mixed martial arts organisation, and U.S. Integrity announced an agreement in which U.S. Integrity will become the official integrity service for UFC, capable of identifying and analysing unusual wagering activity as indicative of possible integrity concerns.

Rivalry has announced a multifaceted partnership with RED Canids. The agreement will see the pair collaborate on a myriad of physical and digital campaigns centered around RED Canids’ Counter-Strike: Global Offensive roster and fanbase to reach and engage gaming consumers.

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Scientific Games won a competitive public tender to serve as the exclusive instant game provider to Lotería Nacional de Beneficencia de El Salvador, the National Lottery of El Salvador.

DraftKings Inc. and Gamres, a leading responsible gaming consulting and research practice based in Ontario, announced a new collaboration to introduce the Positive Play Scale to DraftKings through an online survey to select U.S. DraftKings customers.

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TWO NEW WORLDS WERE UNVEILED AT ZITRO EXPERIENCE MEXICO 2024

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Play’n GO announces network-wide US release of hit title Colt Lightning Firestorm

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Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive

Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.

Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.

This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.

Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”

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BLAST to Bring Top-Tier Esports Events to Singapore in 2024 and 2025

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Esports entertainment company BLAST has announced plans to host two popular esports events in Singapore in 2024 and 2025.

BLAST will bring both world-class Counter-Strike and Dota 2 tournaments to the heart of Southeast Asia, marking a major step in Singapore’s emergence as an esports and gaming hub. Supported by the Singapore Tourism Board (STB), these high-profile events will bring the world’s best esports teams and players from all across the world to compete in Singapore.

BLAST has teamed up with AEG Presents Asia, one of the world’s largest live entertainment entities to bring these events to Singapore. The partnership forms part of BLAST’s ambition to create the best esports experiences by working closely with premier destinations and the biggest and best live entertainment partners.

More than half of global esports views (57%) are estimated to come from the Asia Pacific region, 47% more than any other region in the world with the global market valued at $1.6 billion.

By bringing the top-tier Counter-Strike and Dota 2 tournaments to Singapore, BLAST aims

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to attract global esports talent, foster local growth, and elevate Singapore’s status as a destination for world-class esports entertainment.

James Woollard, Director of Market Development at BLAST, said: “We are incredibly excited to bring two of the biggest esports titles to this vibrant destination. Over the coming 18 months, Singapore will become a major hub for esports in Southeast Asia, and with the support of the Singapore Tourism Board, we look forward to delivering unforgettable experiences for fans while helping to build a thriving esports ecosystem in the region. Bringing the first BLAST arena event to Singapore is an exciting first step in this journey. The World Final will see the world’s best Counter-Strike players and teams fighting for a $1,000,000 total prize pool.”

Ms Ong Ling Lee, Executive Director, Sports and Wellness, Singapore Tourism Board, said, “We are excited to host the BLAST Premier World Final and the BLAST Dota Slam in Singapore. The Counter-Strike event marks the first BLAST-branded event in Southeast Asia and the inaugural Counter-Strike tournament series in the region, solidifying Singapore’s position as a world-class esports destination. We are confident that the international participants and their legions of fans will have a memorable experience in Singapore, immersing themselves in the diverse and dynamic offerings of our city.”

The World Final 2024 will take place from 30th October – 3rd November and will be the first BLAST event to take place in Singapore, followed by the BLAST Dota Slam in 2025. The World Final will be the biggest Counter-Strike event to take place in Singapore, where the world’s best eight Counter-Strike teams will compete for a massive prize pool of $1,000,000 and the chance to claim bragging rights as the best team around.

Qualified World Final teams: NAVI, Team Spirit, Team Vitality, FaZe Clan and G2 Esports.

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Fans can sign-up for the pre-sale window by registering with BLAST.tv, where they will also receive updates and information on tickets.

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