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QTech Games bolsters its premier platform with AvatarUX
QTech Games, the number-one games distributor across Asia and all emerging markets, has penned its latest provider partnership with innovative games studio, AvatarUX, enabling its platform partners to access the supplier’s multi-faceted slots catalogue.
Consequently, AvatarUX, an emerging force in the igaming domain, is rolling out its immersive portfolio to operators across a series of untapped territories, showcasing a deep well of slot games. This includes an array of popular titles such as CherryPop and coming attractions, like HelioPOPolis, KokeshiPop and HipHopPop, each powered by its signature PopWins™ mechanics.
AvatarUX’s operates from a proprietary framework with tools that enable it to deliver feature-rich and audiovisually stunning games with short-course loading times. Its flexible approach, coupled with a powerful technical infrastructure, allows its team to focus on creating exciting customer-centric slots, underpinned by advanced mathematical models, immersive visuals and a strong user experience. AvatarUX’s success story has been accelerated by the aforementioned PopWins™ mechanics, which constitute a central feature in most of its available games. PopWins™ amplifies the slot experience and extends the length of the average spin session – meaning these games boast increased “win potential” and enhanced options for engaging gameplay.
This timely collaboration now sees QTech Games offer the popular PopWins™ alongside other original mechanics, such as MultiPop™, to its extensive operator network, furthering expanding the commercial potential for this award-winning studio, which was recently singled out as Rising Star at this year’s EGR B2B Awards 2022.
Incorporating this ever-evolving production line emphasizes QTech Games’ diverse range of gaming options, providing a definitive one-stop shop that has quickly become the “go-to” solution for worldwide operators across developing territories.
The agreement organically broadens AvatarUX’s geographic footprint, and creating new revenue streams along the way. As the fastest-growing distributor in Asia over the past few years, QTech Games’ platform offers the most expansive gaming portfolio around, localised for each region, with native mobile apps, powerful reporting and marketing tools, and 24/7 local-language support.
QTech Games CCO, Daniel Long, said: “It’s another ringing endorsement for our platform to have integrated more premium content from AvatarUX. Theirs is a growing and constantly innovating library, delivering consistent support to the growth of our broad gaming-vertical spread, courtesy of some high-quality graphics, gameplay and unique features.
“Together, we will continue to raise the bar and shape a localised experience for global players. We can’t wait to witness how these games perform across a range of untapped markets which, in most cases, break new ground for AvatarUX. They have brought genuine innovation to the igaming space through their immersive PopWins™ mechanic, and we can’t wait to make their games available to our partners.”
Nicola Longmuir, CEO at AvatarUX, added: “QTech Games is a natural habitat for our superior online casino games and player-engagement tools. We are widening our scope across developing regions and their market-leading platform provides a flexible gateway to widening our game distribution and reaching new players.
“AvatarUX’s mission remains steadfast: to become a market-leading game studio, with progressive global recognition recently received for our award-winning slot games. To achieve this goal, we believe in leveraging potential, via an agile workforce and the creation of beneficial partnerships, just like this one with QTech Games, in which we work directly with trusted global distributors to continue to support our rapid growth worldwide.
“AvatarUX continues to create top-tier slot games with well-balanced gameplay and unique features, framed by engaging visuals and immersive soundscapes. Needless to say, entering into this QTech Games agreement tracks our core strategy to fully leverage our reach, and we look forward to seeing how new audiences embrace our games.”
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ADM
Peter & Sons says it now reaches 70% of Italy’s ADM-licensed operator market
Studio cites integrations with Sisal, SNAI, PokerStars, Eurobet, Betsson Italy, Lottomatica, Goldbet and Diecimilauno via Octavian and Light & Wonder.
Peter & Sons said it has expanded its distribution in Italy and is now live with approximately 70% of the country’s leading operators under the Agenzia delle Dogane e dei Monopoli (ADM) license.
The studio attributed the milestone to operator partnerships including Sisal, SNAI, PokerStars, Eurobet, Betsson Italy, Lottomatica, and Goldbet and Diecimilauno, with distribution supported by aggregators Octavian and Light & Wonder. Peter & Sons said the network is expected to grow further.
Italy remains one of Europe’s most established regulated iGaming markets, with concentrated operator share and extensive go-live requirements. Peter & Sons said Italian players can access titles including Barbarossa Dragon Empire, Barbarossa Revenge, and Thunderhawk.
Lauryn Duncan, Head of Sales at Peter & Sons, said: “Italy has become one of our most important markets, not because it was new to us, but because of how quickly it has evolved into a key part of our distribution network. Reaching 70% of the market is a strong validation of the partnerships we’ve built with leading operators and aggregators. It’s a market that demands quality, structure, and consistency, and we’re proud to see our games resonate so well within that environment.”
The post Peter & Sons says it now reaches 70% of Italy’s ADM-licensed operator market appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Blue Bird Bonus
EdgeLabs Signs Content Partnership with Stake
EdgeLabs has signed a new content partnership with Stake that will bring more than 50 games from the EdgeLabs portfolio to the platform, including Blue Bird Bonus, Diamond 10x and Mark of Z, alongside casino-style titles such as Emily’s Treasure and Kandy Land Keno. The agreement expands EdgeLabs’ reach with a major global operator while giving Stake access to additional multilingual content and promotional tools across key markets.
In addition to its slot titles, Stake will also leverage EdgeLabs’ casino-style games, including the fish-shooting title Emily’s Treasure and keno game Kandy Land Keno, enhancing the overall player experience within its ecosystem.
Founded in 2017, Stake has rapidly become one of the world’s largest online casino and sportsbook. With a major focus on community engagement, the platform also offers a sweepstakes casino model, providing free-to-play experiences to its users.
Similarly, EdgeLabs’ team brings decades of industry experience, building a high-quality game portfolio supported across 35 languages and 95 currencies, with reach across North America, Europe and Asia. The studio focuses on optimizing partnerships through offering bespoke content, pre-release exclusives and a fully integrated suite of promotional tools.
By combining efforts, both companies aim to accelerate their respective commercial growth objectives and further establish themselves as key players for online free-to-play entertainment.
Marina Rodov, CEO of EdgeLabs, said: “We’re delighted to take our relationship with Stake to the next level. We will now be able to work closely and mutually boost our business by providing our best-in-class games, promotional tools, and account management. We are confident that with our games and Stake’s volumes, this will be a fruitful partnership for both companies.”
Caelum Ferrarese of Stake said: “We’re very excited to begin our partnership with Edgelabs. With Edgelabs’ catalogue of top-quality slots content, combined with a close, working relationship, the sky is the limit for what we can achieve together across a wide range of markets.”
The post EdgeLabs Signs Content Partnership with Stake appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Australia
IGS Awarded 15-Year Electronic Gaming Machine Monitoring Licence in Victoria
Bally’s Intralot S.A. (Bally’s Intralot) has announced that its Australian subsidiary, Intralot Gaming Services (IGS) has been awarded a new 15-year Electronic Gaming Machine (EGM) Monitoring Licence for the State of Victoria, effective 16 August 2027.
This landmark award positions Bally’s Intralot to deliver a new generation of technology, transparency and collaboration to one of the world’s most mature and highly regulated gaming markets.
Approximately 26,300 EGMs will be connected to the Monitoring System which will provide a vital role in ensuring the ongoing integrity of EGM transactions in gaming venues. It will also provide data and information on EGMs for regulatory, harm minimisation, taxation and research purposes.
Under the licence, IGS will also be responsible for the delivery, operation and maintenance of the statewide Pre-commitment System for all EGMs in Victoria, including 2628 EGMs at the Melbourne casino.
A New Technology Era for Victoria
IGS will deploy a next-generation, cloud-enabled monitoring platform designed to deliver:
• Real-time monitoring and reporting
• Advanced data analytics capabilities
• Best-in-class cybersecurity protections
• Scalable architecture to support evolving regulatory requirements
• Future-ready integration enabling seamless connectivity with venues, manufacturers and regulatory systems
“This award represents a major milestone for Bally’s Intralot and IGS and is a significant investment in the future of Victoria’s gaming technology infrastructure. We look forward to working with the Victorian Government, the Victorian Gambling and Casino Control Commission, and industry stakeholders to deliver a secure and transparent monitoring system that supports integrity and player protection,” said Robeson Reeves, CEO of the Bally’s Intralot Group.
IGS and Bally’s Intralot will commence planning and stakeholder engagement in the coming months to support a carefully managed, smooth and seamless transition.
The post IGS Awarded 15-Year Electronic Gaming Machine Monitoring Licence in Victoria appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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