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METANOMIC LAUNCHES ‘THUNDERSTRUCK’ – 1st gamer analysis tool powered by AI

Published

4 years ago

September 6, 2022

Reading Time: 4 minutes

Metanomic, the complete game economy and player analytics company, today proudly announces the global launch of its Thunderstruck player analytics platform; which is poised to revolutionise game developers’ use of behavioural data to improve retention and monetisation.

Thunderstruck is the first ever video game analytics platform to leverage AI-powered behavioural analytics. It makes use of Bayesian inference-backed AI to understand data from real in-game events, drawn directly from game servers. Thunderstruck analyses player motivations, play styles, and reward preferences, providing developers with live information on who their game is for, what types of players have the highest retention, and which players spend the most in-game. Until now, game creators have had to rely on outdated player classification models combined with market research, and plug gaps in insight with assumptions and guesswork.

Metanomic was founded in 2021 by veteran game designers, AI experts, and professional economists, and has successfully secured USD $2.9 million pre-seed funding to-date. Thunderstruck is launching with 7 player types – Killers, Achievers, Explorers, Socialisers, Speedsters, Conquerors, and Scientists – which can be tailored to the priorities of individual game titles. Player types will be refined and added to as the platform analyses data from more titles, while its Bayesian AI means Thunderstruck can even identify the series of events that lead to specific player actions.

Announcing the launch of Thunderstruck, Theo Priestley, CEO and Founder of Metanomic, said:

“For too long, game developers have relied on blunt instruments to understand their players. It’s no exaggeration to say that the bulk of the games industry’s framework for player classification dates back to a 1996 essay by Richard Bartle. A generation later, Thunderstruck is the next big leap forward, taking just a few days to generate more insight than a team of analysts could in a month. We understand that players can straddle multiple personas or even change persona based on their motivations, and use custom AI and live data to accurately anticipate how they’ll respond to metagame changes. Thunderstruck is all about empowering game developers with a better way to identify, acquire, and impact the right players for their game.”

Thunderstruck is equally suitable for mobile, console, and PC; existing as well as new games; and web3 as well as traditional web2 games. It works in tandem with Metanomic’s free Economy Engine platform, which was launched earlier this year to help studios to build, simulate and monitor their game economies.

Thunderstruck is launching with 7 player types.

Killers

These players enjoy killing, creating chaos, and competitive elements most of all. They focus on winning, climbing player rankings, obtaining status, provoking, and imposing drama onto others.

Achievers

These players are competitive and enjoy overcoming difficult objectives, whether set by the game or themselves, in order to obtain prestige, prizes, and other types of material possessions.

Explorers

Those that like to learn as much about the game as possible, Explorers seek to understand the finer details of game mechanics. The thrill of discovery and uncovering hidden areas or objectives motivate these players over points or prizes.

Socialisers

Players that experience fun in interacting with other players through social systems like using chat, managing guilds, or role-playing rather than playing the game itself. They tend to collaborate or join forces with others to achieve objectives than they could on their own.

Speedsters

Cheetahs race to objectives in order to be among the first to reach the end-game content or the highest level. They spend most of their time grinding experience and playing for long hours.

Conquerors

Conquerors enjoy the struggle against adversity and beating impossibly difficult odds. They are persistent, forceful, and repetitive in their pursuit to overcome their objectives.

Scientists

Commonly referred to as ‘Crafters,’ Scientists seek to improve their skills by gathering resources and creating or improving items for themselves and to sell to others. They find enjoyment in more passive forms of game mechanics and objectives.

The Thunderstruck player personas are also influenced by ‘passion’ – how often and how well they play.

They can also be tailored by the game developer or publisher depending on their priorities. For example, in different types of game, ‘Achiever’ could mean the highest skilled, the richest, or the players with the most wins.

In future, Metanomic will frequently add additional and more granular player types to further studios’ understanding of their players.

ELA Games

ELA Games launches King and Flame slot with Hold and Win coins and Bonus Wheel

Published

2 hours ago

April 23, 2026

Wladimir P.

ela-games-launches-king-and-flame-slot-with-hold-and-win-coins-and-bonus-wheel

The 5×3, 20-payline fantasy title includes expanding wild events, Mystery Chests, Free Spins, and a 5,000x max win.

ELA Games has released a new fantasy-themed slot, King and Flame, built on a 5×3 layout with 20 paylines.

The game includes a Hold and Win-style coin mechanic where coins “paying exactly their visible face value,” according to the company. ELA Games also highlighted “Queen’s Mercy” and “Mystery Chests,” which it said can deliver instant prizes or trigger the Grand Jackpot.

On the feature side, ELA Games said the “Tamed by the Crown” event can turn the Dragon Queen into a full reel wild. A “Bonus Wheel Coin” can also appear to unlock a bonus wheel with extra prizes, jackpots, and Free Spins.

The Free Spins round is triggered by three Scatter symbols. During Free Spins, ELA Games said any coin that lands expands to cover the entire column. The title’s maximum win is capped at 5,000x, with a stated maximum exposure of €250,000.

King and Flame is rated mid volatility (2/5), according to the company.

The post ELA Games launches King and Flame slot with Hold and Win coins and Bonus Wheel appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Inside GEO

Inside GEO: Slovenia As the Next Emerging Goldmine

Published

2 hours ago

April 23, 2026

Wladimir P.

inside-geo:-slovenia-as-the-next-emerging-goldmine

Slovenia is definitely one of the most promising GEOs for the iGaming niche.

That is why the N1 Partners team has collected insights that will help to work more accurately with the audience, increase ROI and build effective advertising campaigns for the GEO.

Let’s look at the big picture to understand the potential of the region better. Slovenia is a small country in Central Europe with a population of about 2.1 million people and its capital in Ljubljana. The official language is Slovenian, the currency is euro, and the time zone is CET (UTC+1).

With the background of a high living standard and a stable economy, the market creates favorable conditions for online gambling: the iGaming sector is already showing steady growth, and its volume was estimated at about $497 million by 2025.

Reasons to test Slovenia

Slovenia is a promising region, but it often turns out to be underestimated in the iGaming niche.

Top 3 reasons to drive traffic to Slovenia right now:

Low competition.
Slovenia is the country with a low share of online gambling in the market. For partners, this is a signal: with proper localisation and strategy, you can enter a less competitive environment and make a long-term profit.
Solvent players.
The GDP per capita in Slovenia is about $35.3 thousand, which confirms the high level of audience solvency and the potential for stable LTV.
High potential.
Slovenia is not an overheated online market: in European comparison, the share of online gambling in the overall revenue structure remains relatively low. This means that the market has not yet fully realised its digital potential and there’s a room for growth.

Players’ behaviour

Slovenian users are more likely to choose online platforms due to their convenience, wide choice of games and accessibility from mobile devices.

In this region, smartphones account for the majority of iGaming traffic — 86.45%, which requires the adaptation of all funnels to mobile devices.

Gender and age

Men — 63%, average age 31-35 years
Women — 37%, average age 26-30 years

According to N1 Partners, the iGaming market remains predominantly male, which is confirmed by external research: the main audience is men aged 25-44. At the same time, the proportion of women is gradually increasing, expanding the segment’s potential.

Top 10 slots Among N1 Partners Players in Slovenia

N1 Partners team notes that players prefer slots with recognizable series, bonus features and adventure themes — this directly affects retention and LTV.

Legacy of Dead
Book of Dead
Heist Stakes
Book of the Fallen
Gates of Olympus Super Scatter
Lucky Lady’s Charm Deluxe
Magic Apple 2
Rich Wilde and the Tome of Madness
Gonzo’s Quest II: Return to El Dorado
More Magic Apple

Conclusion

Slovenia is a GEO with strong and sustainable potential and a high share of mobile traffic, as well as a growing iGaming market, ideal for those working with gambling traffic.

N1 Partners analytics confirms that with the right localisation strategy and taking into account the characteristics of the audience, this market is able to bring stable profits and long-term growth within the framework of iGaming partner programs.

Wanna scale and increase your income? Work with N1 Partners!

N1 Partners is a multi-brand affiliate program and direct advertiser, bringing together 14+ casino and betting brands with high conversion (CR) and Reg2Dep across Tier-1 GEOs.

N1 Partners offers competitive terms for top partners, including CPA up to €700 and RevShare up to 55%, ensuring stable and scalable performance.

Trusted by 14,000+ partners, N1 Partners stands out for its transparency, flexibility, and focus on long-term partnerships, supported by a strong product portfolio and advanced retention systems.

The post Inside GEO: Slovenia As the Next Emerging Goldmine appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

3 Oaks Gaming

3 Oaks Gaming adds Must Drop JACKPOT mechanic to 4 Pots of Egypt slot

Published

2 hours ago

April 23, 2026

Wladimir P.

3-oaks-gaming-adds-must-drop-jackpot-mechanic-to-4-pots-of-egypt-slot

New variant pairs Hold & Win gameplay with two daily progressive jackpots designed to drop before a capped maximum value.

3 Oaks Gaming has released Must Drop JACKPOT 4 Pots of Egypt, extending its Must Drop JACKPOT series by adding the time-limited jackpot mechanic to its 4 Pots of Egypt slot.

The 5×3, 20-line title uses a Hold & Win format and a four-pots bonus structure, with a progressive jackpot that the supplier says is guaranteed to drop before reaching a defined maximum value. 3 Oaks Gaming said two progressive jackpots are available daily.

According to the company, the Must Drop JACKPOT prize is set at network level within the game, meaning operators can deploy the promotional feature without additional administrative setup.

The game is built on the original 4 Pots of Egypt, with three smaller pots—Boost, Collect and Multi—and a fourth pot that can add Mini to Major jackpot values on up to three random symbols during the Bonus Game.

Victoria Vashukevich, Acting CCO 3 Oaks Gaming, said: “Must Drop JACKPOT 4 Pots of Egypt builds on the strength of proven Hold & Win gameplay with the added excitement of our Must Drop JACKPOT feature.

“The game’s layered bonus features, engaging Egyptian theme and progressive jackpot functionality make it a valuable addition to our portfolio and an attractive proposition for operators seeking high-performing content.”

The post 3 Oaks Gaming adds Must Drop JACKPOT mechanic to 4 Pots of Egypt slot appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.