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Mokens League Live Blockchain eSports Raises $2M for “Win to Earn” NFT Gaming Platform with MOKA Token

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Mokens League, the real-time multiplayer game platform for winning and earning, announced the completion of their $2 million seed fund. The NFT-based eSports platform also announced its in-game currency, MOKA token, on the Polygon network. MOKA will serve as the main utility token in the ecosystem of company-developed eSports games and in the future for third party games that get integrated into the Mokens League Platform. Mokens eSports are bringing real-time sports games (think FIFA, NBA2K, Mario Super Strikers) to the blockchain starting with soccer, while tennis, basketball, hockey, and more are in the works. One sport at a time, MOKA and Mokens League will bring the focus of play-to-win games back to skill and the games themselves in a sustainable, eco-friendly way.

The MOKA token is the underlying main utility token that can be used by players to interact with Mokens Platform games in a variety of ways. MOKA can be used to wager on games in the competitive “Win to Earn” playlists in the pot. Players enter matches using MOKA tokens and waiting in a queue until all players of similar ranks have joined. Winners take the pot and Mokens League charges a minimal fee for using the platform as a service.

Mokens League offers a free-to-play mode so new players can try the game. The free-to-play version of the Mokens Platform rewards an in-game soft currency that can be used to buy cosmetic items but not NFTs nor MOKA.

There is an opportunity to get in the game early by purchasing foundational NFT’s. These are unique and limited. Mokens Leagues plans to announce the foundational NFTs during late April and start sales in May that will last until supply is depleted.

“While we are thrilled and excited about the massive growth of crypto-based gaming, we can’t help but notice that there is a fundamental problem right now with existing ‘play to earn’ games that reward people for just spending time on a game that does not work. This is not fun or challenging and definitely not sustainable,” Martin Repetto, CEO of Monsters League Studios LLC, said.

“NFTs and tokens can be enticing for players to play our games, but as always, what will retain gamers is fantastic gameplay and eSports mechanics. The longest played games in the world right now are competitive eSports. That’s why our main priority is to make a game that is fun to play, easy to get going, but hard to master. Like Chess or Poker, there will be different levels where people can compete without getting overrun by pros or hardcore players. These games should also be as fun to play as they are to watch because the streaming community is the number one driver of game adoption at the moment,” Martin Repetto added.

MOKA holders can use their tokens to purchase NFTs that can be used for games in Moken’s ecosystem. The game can be played for free by anyone with a standard team of non NFT characters. However, players may choose to purchase character NFTs with improved stats like speed, strength, endurance, and special abilities to strengthen their team. While the NFT’s are not required to play the free version of the game, for competing to win MOKA, NFTs and MOKA will be required.

Furthermore, the future of Mokens NFTs looks big and bright with metaverse gameplay, club management features, and even metaverse assets like stadiums, decorations, and bringing the characters from the game into the metaverse. Players competing in their home arenas will receive bonus payouts for winning home games and get to enjoy the aesthetic of their home field. Not only do these arenas allow for players to earn more rewards, but they could also host games in their own arenas within virtual reality and the metaverse.

MOKA token is now available for presale. The token will run on the Polygon blockchain and can be acquired by pre-registering on Mokens’ website after the public presale. Mokens League aims to have real-time multiplayer demos released privately by the end of Q3 and a public beta open by Q1 of 2023. MOKA tokens will have a total supply of 500 million, and most of this supply will be held for distribution throughout Mokens League games. The rest of the supply will be spread across partners, marketing, liquidity management, early investors and more.

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SEOBROTHERS’ Aleksandra Drigo flags higher barriers for affiliates in regulated Alberta

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SEOBROTHERS Chief of Business Development Aleksandra Drigo says Alberta’s move toward a regulated online gambling market is likely to raise the cost and complexity of affiliate acquisition, reshaping competition for SEO-led publishers. Drigo shared the view in an exclusive interview with SiGMA News focused on Canada’s affiliate landscape.

Drigo said regulation can bring more transparency, but also higher compliance demands and tougher economics for smaller players. “Many affiliates, especially independent SEO players, may decide not to enter fully regulated markets and instead focus on regions with more predictable economics and lower regulatory pressure,” she said.

She added that regulated markets typically advantage well-funded affiliate groups with the ability to invest in legal and compliance support and tracking infrastructure. “Regulated markets tend to favour larger players. Big affiliate companies have the resources for legal support, compliance teams, advanced tracking infrastructure, and long-term investment without expecting fast ROI.”

On partner selection, Drigo said affiliates are increasingly weighing operators on operational quality and regulatory readiness, not just commercial terms. “We pay close attention to how consistent an operator is in terms of reporting, responsible gaming policies, speed of communication, and local regulations compliance. Reputation risks affect both sides. If an operator lacks transparency or fails to follow compliance standards, it directly impacts the affiliate business as well.”

Drigo also pointed to communication and access to performance data as major friction points in operator-affiliate relationships. “Financial disagreements can usually be resolved quickly if there is trust and clear communication between both sides. Whereas, when affiliates do not receive timely information, face unclear reporting, or get no explanation for performance changes, tensions escalate very quickly. In regulated markets, communication and transparency become just as important as the financial terms themselves.”

Looking ahead, Drigo said affiliates targeting regulated North American markets will need stronger localisation, trusted brands and more diversified traffic strategies as search behaviour changes. “With AI and online search ecosystem changes already transforming the SEO landscape, affiliates need to become much more flexible and technology-driven than before. And compliance-friendly SEO strategies and diversification beyond traditional search traffic are becoming increasingly important.”

The post SEOBROTHERS’ Aleksandra Drigo flags higher barriers for affiliates in regulated Alberta appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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SiGMA exclusive: Aleksandra Drigo on traffic shifts, transparency, and the future of SEO affiliates

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In an exclusive interview for the SiGMA News, Aleksandra Drigo, Chief of Business Development at SEOBROTHERS, shared her perspective on the future of affiliate marketing in Canada.

She discussed how Alberta’s upcoming market launch could reshape competition, why transparency has become a cornerstone of operator-affiliate partnerships, how compliance is changing the way affiliates choose partners, and why localisation, trusted brands, and data-driven decision-making will define the next generation of SEO affiliates.

Regulation will reshape Alberta’s affiliate landscape

As Alberta prepares to regulate its online gambling market, affiliates are entering a more challenging environment. While regulation brings greater transparency, it also increases compliance demands, acquisition costs, and competition – particularly from larger, well-funded companies.

“Many affiliates, especially independent SEO players, may decide not to enter fully regulated markets and instead focus on regions with more predictable economics and lower regulatory pressure,” Aleksandra said.

Bigger brands gain the advantage

According to Drigo, regulated markets naturally favour established affiliate businesses, whereas smaller publishers face much higher barriers to entry despite niche opportunities still existing.

“Regulated markets tend to favour larger players. Big affiliate companies have the resources for legal support, compliance teams, advanced tracking infrastructure, and long-term investment without expecting fast ROI.”

Compliance is now a deciding factor

Operator selection is no longer based solely on commercial terms. Affiliates increasingly assess partners by their transparency, reporting quality, responsible gaming standards, responsiveness, and ability to meet local regulatory requirements.

“We pay close attention to how consistent an operator is in terms of reporting, responsible gaming policies, speed of communication, and local regulations compliance. Reputation risks affect both sides. If an operator lacks transparency or fails to follow compliance standards, it directly impacts the affiliate business as well.”

Communication matters more than financial disputes

Drigo believes that most partnership conflicts arise not from payment issues, but from poor communication and limited access to performance data.

“Financial disagreements can usually be resolved quickly if there is trust and clear communication between both sides. Whereas, when affiliates do not receive timely information, face unclear reporting, or get no explanation for performance changes, tensions escalate very quickly. In regulated markets, communication and transparency become just as important as the financial terms themselves.”

The future belongs to trusted brands and localisation

Looking ahead, Drigo expects meticulous localisation, brand authority, first-party audiences, and community-driven products to define success in regulated North American markets. As AI reshapes search, affiliates will need stronger technology, diversified traffic sources, and compliance-friendly SEO strategies to remain competitive.

“With AI and online search ecosystem changes already transforming the SEO landscape, affiliates need to become much more flexible and technology-driven than before. And compliance-friendly SEO strategies and diversification beyond traditional search traffic are becoming increasingly important.”

The post SiGMA exclusive: Aleksandra Drigo on traffic shifts, transparency, and the future of SEO affiliates appeared first on Americas iGaming & Sports Betting News.

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St8 expands Octoplay aggregation deal to Ontario and the UK

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St8 has extended its content partnership with Octoplay into Ontario and the UK, expanding distribution of Octoplay’s casino games in two regulated markets. The companies announced the move on 2 July, 2026.

Under the expanded agreement, St8 will make Octoplay’s full portfolio available to operators in both jurisdictions through St8’s single API integration.

David Fall, Business Development Manager at St8, said:

“Expanding our partnership with Octoplay into Ontario and the UK is another important milestone as we continue to strengthen our aggregation platform with premium content from leading suppliers.

“Octoplay has built an excellent reputation for developing engaging, high-performing games, and we’re delighted to extend this collaboration into two highly strategic regulated markets. This agreement enables our operator partners to access even more quality content through a single integration while supporting their growth in competitive jurisdictions.”

Ralitsa Georgieva, CEO at Octoplay added:

“We’re pleased to expand our partnership with St8 into Ontario and the UK, making our full portfolio available to even more operators through its aggregation platform. St8 has established itself as a trusted technology partner for regulated markets, and we look forward to building on our successful collaboration together.”

The post St8 expands Octoplay aggregation deal to Ontario and the UK appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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