Canada
INDIANA SPORTSBOOKS STAY HOT WITH FRESH ROUND OF RECORDS IN NOVEMBER Basketball’s popularity in Indiana spurs $463 million in betting as revenue shatters record with nearly $50 million, according to PlayIndiana
Indiana sportsbooks narrowly set a third consecutive monthly betting record with more than $463 million in wagers, producing a surge in revenue of nearly $50 million. The good times for sportsbooks won’t end anytime soon with college basketball joining football and the NBA in the winter sports mix, according to PlayIndiana, which tracks the state’s gaming industry.
“Basketball betting, both college and professional, is more important in Indiana than almost every other legal sports betting market in the U.S.,” said Jake Garza, an analyst for PlayIndiana.com. “Indiana’s best months are typically when college basketball and the NBA are in full stride, and the NFL is still in play. And with Purdue among the nation’s best and Indiana off to a good start, bettors are particularly incentivized this year to bet on college basketball.”
In November, online and retail sportsbooks generated $463.7 million in wagers, up 84.4% from $251.4 million in November 2020, according to official reporting released Friday. The month’s handle even topped October’s $461.1 million handle, which was buoyed by five full weekends of college football and the NFL. Bettors hastened the pace of betting to $15.5 million per day over the 30 days of November from $14.9 million per day over the 31 days in October.
November’s gross revenue surged to $47.1 million, obliterating the former record $33.3 million set in September. Revenue was up 86.7% from $25.3 million in November 2020 and up 71.2% from $27.8 million in October. November’s win created a record $47.7 million in taxable revenue, too. And that yielded $4.5 million in state taxes, also a new highwater mark for the state.
Indiana’s sportsbooks have now generated $419.2 million in revenue on $3.4 billion wagers so far this year, crossing the $3 billion wagering mark for the first time. In fact, this year sportsbooks are on pace to more than double the $1.8 billion in wagers and $137.4 million in revenue sportsbooks generated in all of 2020.
A significant portion of 2021’s wagering has come over the last three months, which has produced $92.9 million in revenue on $1.3 billion in wagers.
“Obviously, 2020 was an unusual year, but Indiana’s year-over-year growth has been staggering so far,” said Eric Ramsey, an analyst for the PlayUSA.com Network, which includes PlayIndiana.com. “Historically, December and January have been the highest-volume months of the football season in the state. So, the best months are likely still ahead, too.”
Online betting accounted for $422.9 million, or 91.2%, of November’s handle. Retail betting accounted for the remaining $40.8 million.
DraftKings topped all online operators in the state by handling $166.2 million in bets, up from $150.7 million in October. The month’s wagers produced $12.6 million in gross receipts, up from $7.8 million in October. FanDuel was second in the state with $109.8 million in online wagering, down from $113.3 million in October. Those bets still led to a state-best $15.6 million in gross receipts, up from $9.2 million in October.
The online leaders were followed by:
- BetMGM ($46.3 million handle, down from $47.7 million in September; $4.5 million win, up from $3.5 million).
- Caesars ($43.9 million handle, up from $40.2 million; $3.0 million win, up from $435,658)
- Barstool ($17.2 million handle, down from $21.7 million; $962,701 win, up from $689,883)
- BetRivers ($13.6 million handle, even with October; $1.0 million win, up from $767,393)
- PointsBet ($12.4 million handle, up from $12.2 million; $962,701 win, up from $819,702)
- Unibet ($4.3 million handle, up from $2.1 million; $325,267 win, up from $22,781 loss)
- WynnBet ($3.9 million handle, up from $4.1 million; $281,620 win, up from $278,764)
- TheScore Bet ($2.3 million handle, down from $3.2 million; $281,641 win, down from $622,447)
- Betway ($1.5 million handle, up from $1.3 million; $32,990 loss, down from $37,035)
- TwinSpires ($1.4 million handle, down from $1.9 million; $197,330 win, up from $180,188)
Hollywood Lawrenceburg led Indiana’s retail books with $12.7 million in wagers. That was down from $15.6 million in October. Ameristar East Chicago was second with a $6.3 million handle, ahead of Indiana Grand ($5.1 million), Harrah’s Hoosier Park ($4.8 million), and Horseshoe Hammond ($4.1 million).
Hollywood Lawrenceburg has become one of the top-grossing retail sportsbooks in the U.S. in large part because of its proximity to Cincinnati. But as Ohio nears legalization, Indiana’s online and retail casinos may soon not be able to count on their eastern neighbors to boost wagering.
“The state’s sportsbooks have weathered this before when Illinois and Michigan launched sports betting,” Garza said. “Every time, Indiana has managed to thrive in spite of the loss of out-of-state bettors. Indiana’s market is more than capable of standing on its own.”
For more revenue information on Indiana sportsbooks, visit PlayIndiana.com/revenue.
Powered by WPeMatico
Stats Perform, the global leader in sports AI, data and technology, has announced an official data partnership with the Northern Super League (NSL). The partnership will allow world-leading Opta data to be collected live from every NSL league game for the next three years.
Beginning this month, the Northern Super League (NSL) establishes a new era in Canadian sport as the country’s first professional domestic women’s soccer league — an ambitious and transformative initiative co-founded by former Canadian international and Olympic medallist Diana Matheson. Its inaugural season kicks off on April 16 and will feature six teams who have assembled multinational player rosters with extensive club and international experience, including 100-cap Canadian internationals Desiree Scott and Quinn.
Once the action begins, detailed data from every on-ball event, including advanced AI-powered Opta Analytics metrics such as Expected Goals (xG) and Expected Assists (xA), will be captured and distributed via feeds and Stats Perform products, including OptaAI Studio. This will enable various broadcasters, publishers and rights holders to generate stories and insights throughout the NSL season and provide them straight to the league’s fans in real time.
As part of the agreement, the NSL’s League Office and every NSL club will also have access to Opta Search, part of OptaAI Studio. This will allow their content creators to leverage all Opta data collected during the NSL season in the creation of data-led stories on the stand-out performers, and will help them generate key talking points for publication on official league and club platforms. Opta Search will also empower the NSL’s media team to create a range of data visualizations, including player shot maps and touch maps, to visually illustrate the impact of different players’ on-field performances.
Christina Litz, NSL President, said: “We are thrilled to have Stats Perform on board as our official data partner. When we talk about detailed performance data in soccer, Opta is the gold standard, so we are delighted to have it powering each of our official digital channels. As the season progresses, we want to put the spotlight on all the on-field heroes who emerge and having access to world-class data will help us tell their stories and inspire a new generation of Canadian soccer fans.”
Steve Xeller, Chief Revenue Officer at Stats Perform, said: “Stats Perform has been a huge supporter of expansion leagues around the world, so we are very pleased to be partnering with NSL in the lead-up to their first domestic campaign. Seeing a fully professional women’s soccer league launch in Canada is an incredibly exciting development for the sport in North America and we see considerable potential in working proactively with the League’s Head Office to help the competition grow, using the power of AI and data-led storytelling to build fan communities across the continent.”
The post Northern Super League Partners with Stats Perform appeared first on Gaming and Gambling Industry in the Americas.
Africa
INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER
Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.
Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.
The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.
Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”
Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”
The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.
With the Ottawa Senators securing a playoff spot in the NHL, ToonieBet will be there every step of the way, engaging fans with exclusive giveaways, premium entertainment, and a casino experience that mirrors the team’s energy and excitement.
The Ottawa Senators and Tooniebet, an online casino for players across Ontario, announced a partnership that will make Tooniebet the NHL team’s Official Online Casino Partner.
Tooniebet, which launched in 2024 is part of Soft2Bet – one of the world’s fastest growing iGaming turnkey solutions providers with iGaming brands around the world with a portfolio of 19 global licenses, including Ontario.
Additional highlights of the Ottawa Senators and TonnieBet partnership will include:
- In-Arena & Broadcast Branding: Digitally enhanced dashboards for home and away games
- In-rink board signage for home games
- Virtual slot signage for various games
- Digital inventory throughout the Ottawa Senators site on NHL.com
- Direct Fan Engagement: Social contests and promotions hosted on Senators’ digital platforms
- Television Broadcast Branding: Digitally enhanced rink boards for home and away games
- In-arena rink board signage for home games
Martin Ballard, VP Corporate Partnerships, Ottawa Senators stated: “We are thrilled to welcome ToonieBet as an official partner of the Ottawa Senators. Cooperating with a brand that shares our commitment to providing fans with an exceptional and trusted experience is incredibly exciting. Together, we look forward to delivering memorable moments and engaging our passionate fanbase in new and innovative ways.”
Oksana Tsyhankova, Chief Marketing Officer at Soft2Bet, commented: “Partnering Soft2Bet’s ToonieBet brand with the Ottawa Senators is a significant milestone that reinforces our strong brand presence in Ontario. In a short period, we have achieved impressive performance and retention results, with a primary focus on localised, engaging experiences for Canadian players, which makes ToonieBet truly set itself apart.”
By tapping into the Senators’ digital platforms and in-arena presence, ToonieBet will stay close to the action and connect with fans in real, engaging ways while continuing to offer a top-quality online casino experience.
ToonieBet offers a fast, localised online casino experience for players in Ottawa and across Ontario. Through this partnership, fans will have the chance to win Senators merchandise and tickets while ToonieBet grows its presence in a competitive Ontario market. With in-arena branding, regional broadcast coverage, and digital promotions, ToonieBet will be highly visible to the team’s loyal supporters.
The post Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner appeared first on Gaming and Gambling Industry in the Americas.
-
Africa5 days agoINCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER
-
Better Collective5 days ago
Network Gaming partners with Better Collective to launch pioneering gaming ecosystem
-
Asia5 days ago
Grand Korea Leisure Partners with Robotis
-
Asia4 days ago
DigiPlus Bags 7 Wins at the 2025 Asia-Pacific Stevie Awards
-
Australia4 days ago
Martin Pakula Named Chair of Crown Melbourne
-
Latest News4 days ago
SCCG Becomes Sponsor of SFT Combat
-
Compliance Updates5 days ago
Navigating Legal Frontiers: Nordic Legal’s Vision for the Finnish Gambling Market
-
Canada5 days ago
Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner
