Latest News
New Gamification Academy at SBC Summit to Present Fresh Approaches to Player Engagement
With gamification emerging as a driving force in the casino industry, SBC Summit introduces the Gamification Academy, an initiative built to confront pain points in engagement, retention, loyalty, and differentiation by exploring what truly keeps players coming back.
Launched in partnership with leading iGaming turnkey solutions provider Soft2Bet, the Gamification Academy will take place on Tuesday, 16th September, at the Sala Tejo, MEO Arena.
The programme forms part of SBC’s newly introduced Tech Academies, a series of immersive learning streams designed to arm summit attendees with practical know-how in AI, marketing, Web 3.0 & blockchain, and gamification.
Delegates can anticipate discussions examining the role of personalisation in driving loyalty, strategies for balancing gamified features with brand authenticity, and honest reflections on both the successes and challenges of gamification in the industry.
“Gamification has transformed how people interact with digital products across industries, and iGaming is no exception,” SBC Founder and CEO Rasmus Sojmark said.
“Players now expect fun, engaging, and rewarding experiences, and that’s exactly what gamification delivers. The Gamification Academy will show the industry how to apply these proven principles to build deeper connections, keep players returning, and create more meaningful player journeys,” he added.
Kicking off the Academy, Soft2Bet’s Chief Product Officer Yoel Zuckerberg will lead the ‘Introduction to Gamification & Player Engagement’ workshop. Setting the stage for the day, the session offers a comprehensive overview of gamification’s power and how it has shaped the industry in recent years.
Chief Business Development Officer Toni Jermaniš (SofaScore), CEO & Co-Founder Josh Jones (Rise & Hustle), and Senior Solutions Engineer Alec Gehlot (Optimove) will focus on the player retention angle through their ‘Why Personalisation is the Key to Retention‘ panel moderated by Soft2Bet’s Chief Business Development Officer Martin Collins. The session will explore how tailored offers, customisable interfaces, and personalised recommendations are giving players more control over their experience and, in turn, strengthening loyalty and long-term value.
Following a networking break, two case studies will spotlight real-world lessons from gamification, dissecting what works, what doesn’t, and how to measure success.
First up is the case study titled “Baking in Gamification During Design”, led by Alexis Wicen (CEO, Scatters Group). In this session, delegates can learn how to weave gamification into their products without losing brand authenticity. Drawing on real-world examples, the session will examine where brands have succeeded in integrating gamification into their games and platforms, and where they have fallen short, showing delegates how to approach gamification more effectively in their own projects.
The second case study, ‘The Metrics of Gamification’, will examine where the impact of gamification is most evident and how brands can measure it effectively. Featuring Uri Admon (CEO, Captain Up), the session will cover key factors such as retention, loyalty, engagement, revenue, and player enjoyment, helping delegates understand how to balance player needs with company goals.
The Academy will close with ‘The Five Steps of Gamification,’ a panel hosted by Soft2Bet’s Head of Sales, Alon Eshed, joined by Helen Walton (Founder & CCO, G Games), David Olim (CEO, FootAR), and Tom Jang Lemke (CEO and Founder, SavageTech). By breaking down the fundamental building blocks of gamification, including rewards, progression, competition, and storytelling, the session will highlight how these principles form the foundation of more engaging and personalised player experiences.
The Gamification Academy will feature at the upcoming SBC Summit 2025, SBC’s global flagship event, taking place at Feira Internacional de Lisboa and MEO Arena from 16–18 September. The summit will also host a six-track conference, a 135,000 square meter exhibition, the Affiliate Leaders Summit and Payment Expert Summit, plus a full schedule of evening networking events.
Participation in the Tech Academies is exclusively for VIP Event Pass and Expo+ holders only.
You can RSVP to attend our tech academies here.
VIP Event Pass: Access to the show floor, all networking areas and conference sessions, complimentary food and drink from the summit’s food festival and access to exclusive evening networking sessions and parties.
Group VIP Event Pass: Get your passes for just €400 each when you purchase for three or more people (a saving of €200 per ticket!) – perfect for bringing your team along.
Expo+ Pass: Access to the show floor, conference sessions and daytime networking only.
Expo Only Pass: Our free option, which gives you access to the show floor only. This is perfect for individuals from outside the gaming industry who want to explore potential partnerships. Please note that this will not grant you access to our academies.
Operator and Affiliate Passes: Operators and affiliates are eligible for a free VIP event pass. Simply apply.
The post New Gamification Academy at SBC Summit to Present Fresh Approaches to Player Engagement appeared first on European Gaming Industry News.
With less than two weeks remaining until N1 Sport Promo by N1 Partners comes to an end, the biggest sporting events of July are still ahead: the decisive matches of the FIFA World Cup 2026, the Wimbledon Final, the Formula 1 Belgian Grand Prix, and the closing stages of the Tour de France.
During this period, every additional FTD not only increases your overall payout but also boosts your CPA rate.
- SEO & PPC — +€50 CPA for every 10 FTDs, with no cap on CPA increases.
- Facebook, In-App, UAC, ASO, Email & SMS — +€10 CPA for every 30 FTDs, up to +€100 above your base CPA.
The full promotion terms are available via the link below.
The N1 Partners affiliate team has shared practical recommendations to help affiliates make the most of the final stage of the promotion.
Strengthen Campaigns That Already Deliver Results
The final weeks of N1 Sport Promo are the best time to increase the volume of successful campaigns and take full advantage of the promotion’s progressive CPA mechanics.
Focus on traffic sources and creatives that are already delivering consistent results. Their growth can be supported by expanding into additional GEOs, regularly refreshing creatives, keeping offers up to date, and reacting quickly to major sporting events.
Even a moderate increase in high-quality traffic can significantly improve your final payout: the more FTDs you generate before the promotion ends, the higher your CPA rate becomes.
Speed Is a Competitive Advantage
The strongest results typically come from campaigns launched ahead of key matches and kept relevant throughout the tournament. Preparing campaigns before kickoff and responding quickly to shifts in audience interest helps affiliates capitalize on peaks in sports traffic and generate more high-quality FTDs.
Mobile users deserve particular attention during this period, as a significant share of the audience engages with sports content while matches are taking place.
Player Activity Peaks in the Final Hours Before Kickoff
During major sporting events, many users register just a few hours before a match begins. That’s why timely creative updates and a strong focus on the tournament’s most anticipated fixtures are essential for maintaining campaign performance.
Key Sporting Events Before the Promo Ends
The sports calendar remains packed over the coming weeks:
- July 9 — France vs Morocco (FIFA World Cup 2026 Quarter-final);
- July 10 — Spain vs Belgium (FIFA World Cup 2026 Quarter-final);
- July 11 — Norway vs England (FIFA World Cup 2026 Quarter-final);
- July 14–15 — FIFA World Cup 2026 Semi-finals;
- July 19 — FIFA World Cup 2026 Final;
- July 12 — Wimbledon Final;
- July 19 — Formula 1 Belgian Grand Prix;
- Through July 26 — Closing stages of the Tour de France.
Each of these events traditionally drives spikes in search demand, social media engagement, and player interest. As a rule, the best-performing campaigns are those that are already delivering results. The final weeks of the promotion are the ideal time to strengthen them through continuous, data-driven optimization.
Looking for even more scaling opportunities? The N1 Partners team has also prepared a comprehensive July guide featuring the month’s biggest sporting events and practical recommendations to help affiliates plan campaigns more effectively and drive additional Tier-1 traffic.
If you haven’t joined N1 Sport Promo yet, contact your affiliate manager or reach out to LeadGen Chris and make the most of the final weeks of the promotion.
Why choose N1 Partners?
- 14+ casino and sportsbook brands with high Reg2Dep
- 10+ Tier-1 GEOs
- CPA up to €700 and RevShare up to 55% + NNCO for top partners
Be number one with N1!
1spin4win, an established classic online slot provider, closes the first half of the year by revealing key performance results and the most significant milestones.
The first six months of 2026 have marked a period of strong growth for the studio. Compared to H1 2025, 1spin4win recorded a 47% increase in GGR, while bet count rose by 46.66%.
The provider also saw a significant increase in player activity. In H1 2026, player count surged by 59.06%, and new player count jumped by 50.15% compared to the first half of last year. These numbers reflect 1spin4win’s ability to keep global audiences engaged through new mechanics, regular game releases, and simple gameplay.
Partner growth has also been an important part of this success. Today, 1spin4win works with over 1,000 recognized iGaming brands, including STAKE.MX, 1win, LevelUP, BitStarz, gg.bet, WinSpirit, mBit, Pin-Up, 1xBet, PlayAmo, to name a few. This broad network reinforces the company’s reputation as a trusted provider across international markets.
The latest results also highlighted the success of 1spin4win’s expansion strategy across Latin America and Africa. Both markets remain important directions for the studio, where its mobile-first, easy-to-follow slots resonate perfectly well with local preferences. In H1 2026, compared to H2 2025, the provider’s GGR increased by 45.45% in Africa and 27.68% in LatAm.
This momentum has also been recognized by the wider professional industry. During iGB L!VE, 1spin4win was named Slot Studio of the Year at the inaugural iGaming News Awards, highlighting the studio’s strong slot offering and continued growth.
Olga Hlukhovskaya, Business Development Director at 1spin4win, shared, “We are proud of the results achieved. For us, these numbers are not only about our own success — they show that our games continue to bring value to operators by keeping their audiences active and engaged across different markets. Moving forward, we will continue strengthening this value through regional development, tailored partner support, and high-performing content that stays true to what players enjoy about classic slots.”
About 1spin4win
1spin4win is a fast-growing game provider founded in May 2021 by ambitious developers with over 20 years of experience in the gambling industry. Since its inception, the company has expanded its portfolio to include over 200 classic online slots, all characterized by quality mathematics, transparent mechanics, and well-balanced gameplay — key factors that drive strong player retention. The studio aims to release an average of four new games each month in 2026 and offers effective promotional tools for casino operators to help them enhance player loyalty.
The post 1spin4win achieves strong H1 2026 growth with GGR up 47% year over year appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
1spin4win, an established classic online slot provider, closes the first half of the year by revealing key performance results and the most significant milestones.
The first six months of 2026 have marked a period of strong growth for the studio. Compared to H1 2025, 1spin4win recorded a 47% increase in GGR, while bet count rose by 46.66%.
The provider also saw a significant increase in player activity. In H1 2026, player count surged by 59.06%, and new player count jumped by 50.15% compared to the first half of last year. These numbers reflect 1spin4win’s ability to keep global audiences engaged through new mechanics, regular game releases, and simple gameplay.
Partner growth has also been an important part of this success. Today, 1spin4win works with over 1,000 recognized iGaming brands, including STAKE.MX, 1win, LevelUP, BitStarz, gg.bet, WinSpirit, mBit, Pin-Up, 1xBet, PlayAmo, to name a few. This broad network reinforces the company’s reputation as a trusted provider across international markets.
The latest results also highlighted the success of 1spin4win’s expansion strategy across Latin America and Africa. Both markets remain important directions for the studio, where its mobile-first, easy-to-follow slots resonate perfectly well with local preferences. In H1 2026, compared to H2 2025, the provider’s GGR increased by 45.45% in Africa and 27.68% in LatAm.
This momentum has also been recognized by the wider professional industry. During iGB L!VE, 1spin4win was named Slot Studio of the Year at the inaugural iGaming News Awards, highlighting the studio’s strong slot offering and continued growth.
Olga Hlukhovskaya, Business Development Director at 1spin4win, shared, “We are proud of the results achieved. For us, these numbers are not only about our own success — they show that our games continue to bring value to operators by keeping their audiences active and engaged across different markets. Moving forward, we will continue strengthening this value through regional development, tailored partner support, and high-performing content that stays true to what players enjoy about classic slots.”
About 1spin4win
1spin4win is a fast-growing game provider founded in May 2021 by ambitious developers with over 20 years of experience in the gambling industry. Since its inception, the company has expanded its portfolio to include over 200 classic online slots, all characterized by quality mathematics, transparent mechanics, and well-balanced gameplay — key factors that drive strong player retention. The studio aims to release an average of four new games each month in 2026 and offers effective promotional tools for casino operators to help them enhance player loyalty.
The post 1spin4win achieves strong H1 2026 growth with GGR up 47% year over year appeared first on Americas iGaming & Sports Betting News.
-
Latest News6 days agoBetMakers Technology Group Selected to Distribute ATG Horse Racing Content Across Australia and New Zealand
-
Compliance Updates6 days ago
ACMA Warns MMA Fighter Jamie Mullarkey for Breaches of Online Gambling Laws
-
Compliance Updates4 days agoArizona Department of Gaming Issues Cease-and-Desist Orders to Multiple Operators Linked to Underage Gambling and Illegal Activity
-
Latest News5 days ago
PG Soft appoints Hugo Baungartner as General Manager LatAm
-
Canada6 days ago
Gaming Corps expands Entain partnership with major Canadian rollout
-
Latest News6 days ago
DEGEN Studios unleashes the Plague City chase
-
Latest News5 days ago
ELA Games releases Flames Fruits Frenzy Hold and Win slot
-
Compliance Updates4 days ago
KONAMI GROUP’s Konami Gaming Inc. First to Submit Manufacturer License Application in Japan’s Emerging IR Market
