bingo
WhichBingo Players Survey 2025
WhichBingo.co.uk has just published its 2025 Bingo Players Survey, offering a clear window into how UK bingo players are evolving, both in terms of spending and experience preferences.
Despite economic pressures, the data shows that bingo continues to occupy a resilient niche in the broader gambling ecosystem, especially as players become more value-conscious and hybrid in their play habits. Here are a few key industry-facing insights:
- Average monthly player spend is now £15.77 down sharply from £35.25 in 2023, highlighting a pivot toward budget-friendly engagement and lower-stake recreational play.
- 70.79% of players report playing as much or more than last year, suggesting continued demand despite tightened wallets.
- 44.67% of players now split their time between online and in-person bingo, underscoring the increasing appeal of hybrid play models and opportunities for cross-channel loyalty.
- Millennials now make up nearly 46% of the UK bingo-playing audience, while Gen Z participation is steadily growing, indicating that platform design, tone, and features must evolve to suit younger consumer expectations.
- “Increasingly we are seeing groups of players attending Bingo Clubs representing up to three generations, grandchildren, parents, and grandparents!” Bingo Association Chief Executive Miles Baron said.
- Players cite a preference for brands offering value promotions, flexible payment options, and socially engaging formats, with digital convenience and real-world community experiences both playing pivotal roles.
The full survey results dig deeper into:
- Brand trust signals and social media perceptions
- Preferred game types and device usage
- Emerging attitudes on AI-driven features, sustainability, and call culture
Comments from WhichBingo’s new Managing Editor: “As AI becomes more ingrained in daily life, from ChatGPT to driverless cars, the bingo world will need to adapt too. I believe bingo chat rooms and immersive experiences will grow in value, especially as people seek out the kind of community that bingo naturally fosters.”
“We also recognise that only 61.1% of players currently find comparison sites very valuable. That’s why we’re evolving WhichBingo, starting with changes to our rating system and key user tools to provide clearer, more personalised, and trustworthy guidance for modern players.”
The post WhichBingo Players Survey 2025 appeared first on European Gaming Industry News.
bingo
The Swedish Bingo Association Receives a Reprimand for Lack of Information in Bingo Halls
The Swedish Gambling Authority has reviewed how licensees comply with the requirements for information that must be available in bingo halls.
In its review, the Swedish Gambling Authority has checked whether the licensee complies with the information responsibility in bingo halls. Among other things, the licensee’s contact details and gaming responsibility information must be easily accessible.
The Swedish regulator has found information deficiencies in two bingo halls: Idrottens Bingo in Linköping and Bingoringen in Karlskoga. The Spelinspektionen has also alerted the Swedish Bingo Association regarding the information deficiencies at these two bingo venues.
The post The Swedish Bingo Association Receives a Reprimand for Lack of Information in Bingo Halls appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
End2End, a global technology provider dedicated exclusively to multiplayer bingo solutions, is set to strengthen its presence in Brazil during BiS SiGMA South America 2026, taking place from April 6–9 at the Transamerica Expo Center in São Paulo.
As Brazil’s regulated gaming market continues to evolve, digital bingo is emerging as a compelling complementary vertical for licensed operators. With a deep-rooted cultural connection to bingo, Brazilian players are primed for modern, multiplayer digital experiences, offering significant opportunities for operators to diversify their portfolios.
At the event, End2End will showcase its expertise in the Brazilian market, engage with potential white-label partners for the End2End Bingo Network, and explore new affiliate partnerships to expand distribution and differentiate operator offerings.
Founder and CEO Alejandro Revich and Chief Commercial Officer Pablo Bonifacich will be on-site throughout the expo to meet with operators, affiliates, and partners seeking innovative product solutions for the Brazilian ecosystem.
End2End’s technology is designed as a complete end-to-end solution, combining its proprietary multiplayer bingo platform, Player Account Management (PAM) system, and network infrastructure to enable scalable deployments across mobile, online, and retail environments. All solutions are certified for Brazil and fully compliant with GLI-19 standards, underscoring the company’s commitment to regulatory compliance and high operational standards.
Alejandro Revich, Founder and CEO of End2End, commented:
“Brazil is one of the most exciting gaming markets in the world, and with our certification in place, bingo is poised to become a key vertical as operators expand their offerings. The cultural affinity for bingo is undeniable, and the digital infrastructure is ready. At BiS SiGMA, we aim to demonstrate how our network model works and why End2End is the ideal partner to bring bingo to life in Brazil. We’re here to grow our network, build partnerships, and show that when it comes to bingo in Brazil, End2End is the clear choice.”
The post appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
bingo
The Bingo Association Appoints Nicole Garrett as CEO
The Bingo Association (BA), the National Bingo Game Association (NBGA) and Meeron announced the appointment of Nicole Garrett as their new Chief Executive Officer. This leadership transition follows the confirmation that current CEO Miles Baron will step down at the end of June 2026.
Strategic Succession and Timeline
Nicole is set to join the organisations in Spring 2026. The appointment was made jointly by the respective association chairmen as part of a structured succession plan to ensure a seamless transition of leadership for the UK bingo sector.
Extensive Industry Expertise
Nicole Garrett joins the associations from Allwyn Group, the operator of the UK National Lottery. During her tenure as Group Head of Responsible Gaming, she spearheaded international initiatives centered on player protection and safer gambling.
Her professional background includes several high-profile leadership roles within the gaming and betting industry:
• Allwyn Group: Group Head of Responsible Gaming
• Bet365: Head of Corporate Affairs
• Betting and Gaming Council (BGC): Head of Policy.
Leading the Future of the Bingo Industry
With a proven track record in navigating complex regulatory reforms and stakeholder engagement, Nicole brings a wealth of strategic experience to her new role. Her expertise in social responsibility and policy development will be vital as she leads the Association through the evolving landscape of the gambling sector.
The chairmen of BA, NBGA and Meeron commented: “We are delighted to confirm the appointment of Nicole Garrett as our new CEO. Nicole brings an exceptional breadth of experience from across the wider gaming sector, with a strong track record in policy development, regulatory engagement, and responsible gaming. We are confident she will provide outstanding leadership as the bingo industry navigates an evolving regulatory and commercial landscape.”
Commenting on her appointment, Nicole Garrett said: “I am thrilled to be joining the Bingo Association (BA), the National Bingo Game Association (NBGA) and Meeron at such an important time for the bingo industry. Bingo plays a unique and valued role within local communities, and I am very much looking forward to working closely with members and stakeholders to support the sector and help shape its future.”
The post The Bingo Association Appoints Nicole Garrett as CEO appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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