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Altenar sponsors Gran Fondo Isle of Man cycling event

Three-year deal sees Altenar continue its investment in Isle of Man community
Altenar, a leading sports betting and iGaming software provider, has signed a three-year deal to become the title sponsor of the Gran Fondo Isle of Man cycling event.
This strategic partnership marks a major commitment by Altenar to support cycling on the Isle of Man, a place with a deep-rooted cycling heritage. The island is famously the birthplace of Mark Cavendish, the most successful Tour de France stage winner of all time, who himself has taken part in the Gran Fondo in both 2019 and 2022.
Set against the stunning backdrop of the Manx countryside, over two action-packed days on 19th to 20th July, more than 1,000 riders from around the world will compete across four challenges – the Gran Fondo (85 miles), the Medio Fondo (39 miles), the Piccolo Fondo (20 miles), and the family-friendly Minisculo Fondo, held in the heart of Ramsey’s Mooragh Park which doubles as the race village.
Since its inception, Gran Fondo Isle of Man has attracted over 8,000 riders from as far afield as Japan, Australia, South Africa and the USA. It has earned major accolades – named one of Cycling Weekly’s “Top Ten Must-Do” events for three consecutive years – and been a qualifying round of the prestigious UCI Gran Fondo World Series from 2021-2024.
2025 will mark the final Gran Fondo Isle of Man in the current format, with organisers set to announce exciting plans for their future events shortly, alongside new partner Altenar.
This agreement reaffirms Altenar’s passion for supporting community sports in the Isle of Man and builds on its successful sponsorship of the Isle of Man Marathon and Half Marathon, which will take place in August.
John Quaye, Chief Financial Officer at Altenar, said: “The Isle of Man has cycling woven into its identity, and Altenar is proud to be part of a new chapter for this incredible event.
“With our headquarters at Cycle 360 House, and our existing sponsorship of the Isle of Man Marathon and Half Marathon, this sponsorship is a natural fit – uniting endurance and community, highlighting the beauty of the Isle of Man and showing why it has Unesco World Biosphere status.”
Paul Phillips, Director, Gran Fondo Isle of Man, said: “Having Altenar on board as our title sponsor is a huge vote of confidence in the event’s direction and our long-term vision.
We’re incredibly excited about what we can build together – not just for 2025, but for the evolution of mass participation cycling for all ages and abilities within the context of our own event.
“Our event is well established both within the local community and with international cyclists and we will continue to adapt to deliver memorable and enjoyable cycling experiences that capitalise on the Island’s rich environment and terrain.”
The post Altenar sponsors Gran Fondo Isle of Man cycling event appeared first on European Gaming Industry News.
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Cashin’ Joker multiplies mayhem on the reels

The chaos-loving Joker returns in Cashin’ Joker, a vibrant 3-reel slot from Play’n GO that doesn’t play by the rules. As numbers tumble onto the reels and transform into powerful multipliers, players are thrust into a fast-paced experience full of surprises and dramatic shifts in momentum.
Every time the Joker symbol appears, the game shifts into another gear. A brand-new reel slides into view on the left, reshaping the grid and refreshing the possibilities. With each reel showing numeric symbols, the values combine to create the final outcome – a system built entirely around what’s on display. This clear, intuitive mechanic delivers instant impact while keeping things moving at speed.
A randomly triggered RE-SPIN feature further stirs the mix. When certain reel positions align, the game takes another shot at improving the outcome by spinning a single reel again. It’s a small touch that can make a big difference, especially when paired with the Joker’s signature transformation.
While Cashin’ Joker might feel like a spiritual cousin to earlier Play’n GO releases such as Fire Joker, it offers its own brand of mischief. Its single-payline structure and lean visual setup let the core concept shine – no clutter, just the raw energy of numbers landing in just the right places.
Magnus Wallentin, Games Ambassador at Play’n GO, said: “Cashin’ Joker shows how simplicity and smart design can still deliver compelling gameplay. It’s bold, punchy, and proves that numbers can be just as exciting as symbols.”
With its unpredictable pace and sleek mechanics, Cashin’ Joker is pure distilled fun – a game that thrives on quick decisions and bold results.
The post Cashin’ Joker multiplies mayhem on the reels appeared first on European Gaming Industry News.
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Belatra signs content partnership with Phoenix365.tech

Belatra Games, the specialist online slots developer, has agreed a new content partnership with EU-based software development company, Phoenix365.tech.
With partners across the world, Phoenix365.tech excels at providing modern and flexible gaming solutions. Its platform is paired with Phoenix365’s Player Account Management software, which is integrated with the industry’s leading suppliers of casino games content.
As part of the collaboration, Belatra’s portfolio of titles will be added to the Phoenix365.tech casino lobby. Among these titles are popular hits such as Mummyland Treasures, Rise of Zeus, Blast the Bass, Make it Gold, Bear’s Tricks and a selection of instant games.
Misha Voinich, Head of Business Development at Belatra, commented: “Phoenix365.tech powers some of the leading operators in the industry and we only work with reliable, trusted partners. Our games can now be showcased and enjoyed by even more players.”
Sergei Efimenko, Phoenix365.tech CEO, added: “We wish to work with only the industry’s top casino games content suppliers and Belatra’s studio is exactly that. Over the years they have curated a rich and diverse catalogue of games that our partners are set to greatly benefit from.”
The post Belatra signs content partnership with Phoenix365.tech appeared first on European Gaming Industry News.
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BetOnValue Announces Key Additions and Improvements to its Platform

BetOnValue, a versatile iGaming platform specialising in arbitrage betting and accurate sports predictions, has announced new additions to its services that enhance versatility and improve user experience.
Following a series of structural and visual improvements, BetOnValue continues to expand its offering. Owned and operated by GSH Online Media, the platform builds on its arbitrage betting background and has added new user-friendly tools and entertainment opportunities.
With its successful quest to provide a complete product, BetOnValue consolidates its capabilities and creates new upsides for its visitors.
As a multilateral platform meant to help users navigate the iGaming market, BetOnValue has added new amenities for an improved overall experience:
Social tournaments—Featuring an internal, state-of-the-art engine, BetOnValue provides social tournaments as an alternative to traditional iGaming solutions. They do not require any entrance fees or gameplay costs, making them completely free. These tournaments are offered in partnership with industry-leading brands and provide real-money winnings.
A highly varied database of bonuses—iGaming operators strive to acquire as many users as possible, regardless of their consumer profiles. BetOnValue now features a sizeable, industry-leading collection of casino offers from these operators. They also provide expert-generated evaluations and a reliable rating system.
An exceedingly efficient filtering system—Given the size of the aforementioned collection, BetOnValue recognises the need for efficient browsing. The platform provides an intricate filtration system that allows users to customise their search based on factors like offer validity, value and country-specific availability.
BetOnValue CEO Viorel Stan said: “BetOnValue is the reflection of a continuous effort that we make in the interest of our users. As the iGaming industry continues to grow on a global scale, BetOnValue keeps up with this reality by empowering users to navigate it better. We do so with a ready-made platform that has grown from its arbitrage betting background to a complete solution for players of all profiles. I am grateful for my team’s relentless work in realizing our vision!”
The post BetOnValue Announces Key Additions and Improvements to its Platform appeared first on European Gaming Industry News.
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