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Golden Whale establishes new partnership with Swiss Casinos

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Pioneering data-driven service provider joins forces with leading online casino operator to introduce AI-powered solutions for optimal decision-making 

Golden Whale, a leading provider of data-driven solutions for the iGaming industry, has announced it has formed a new strategic partnership with Swiss Casinos that will enhance the company’s daily operations with the addition of powerful new AI and ML capabilities.

Operating a series of land-based casinos and its own dedicated online platform swisscasinos.ch, Swiss Casinos is already one of the country’s most popular and trusted brands, but CEO Marcel Tobler was keen to instil a data-driven culture that will help the business remain at the very forefront of innovation.

As a company that specialises in data science and using AI and ML to turn complex information into actionable, real-time insights that drive uplift and boost retention, Golden Whale was happy to answer the call and will now integrate its cutting-edge systems into the Swiss Casinos set-up.

With Swiss Casinos having also partnered with London-listed gaming technology provider, Playtech, the new deal will empower the operator to deploy optimal decision-making and enhanced control measures across the latter’s Swiss online casino platform which launched a few years ago.

Underpinned by the advanced AI capabilities of Foundation and the semi-automated machine learning models of LOOPS, Golden Whale is able to provide highly accurate predictions on user behaviour that can completely overhaul operators’ retention and rewards strategies.

With each insight being optimised on an individual basis, Golden Whale provides highly personalised recommendations for the next best action, offer or incentive, with operators able to respond to user behaviour in real-time and deploy automated actions that increase engagement.

While the technology has myriad use cases for operators, some of the standout benefits include:

  • AI-powered tools that continuously learn and improve: Improve retention and enhance specific campaigns with AI/ML-generated, highly accurate and fast predictions of LTV and ROI that can improve results with each new iteration.
  • Real-time data-driven incentive guidance: Personalise the user experience and platform economics with tailored recommendations and enhanced bonus discipline that adapts and is optimised based on individual user behaviour.
  • In-session churn prevention: Detect and respond to churn risks in real time by proactively engaging with the customer while they’re still on-site.

Of course, with that merely being the tip of the iceberg in terms of the advanced optimisation features that Golden Whale provides, both parties are looking forward to rolling out the technology on the Swiss Casinos network and discovering where it can have the greatest impact.

Eberhard Dürrschmid, Chief Executive Officer at Golden Whale, said: “As one of Switzerland’s most established casino brands, we’re honoured at the trust Swiss Casinos has placed in our solutions and can’t wait to explore how we can take their operations to the next level. Through our combination of AI and machine learning, we’ll provide tailored recommendations, insights and enhanced platform control that boost both acquisition and retention while provably generating the maximum uplift.”

Marcel Tobler, Chief Executive Officer at Swiss Casinos, said: “Incorporating the latest AI and ML technology is mandatory for businesses aiming to remain competitive in today’s iGaming landscape, so we’re delighted to be partnering with Golden Whale to stay ahead of the game. By using their advanced suite of data-driven tools on our network, we’ll be able to provide a more personalised service to players that promotes sustained engagement and a better all-round user experience.”

The post Golden Whale establishes new partnership with Swiss Casinos appeared first on European Gaming Industry News.

Altenar

Altenar partners with Atlaslive to expand sportsbook offering across LATAM

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Award-winning sportsbook provider strengthens LATAM presence by integrating with leading iGaming platform ecosystem ahead of the 2026 FIFA World Cup

2, June 2026: Altenar, a leading sportsbook provider, has partnered with Atlaslive to integrate its fully managed sportsbook into the company’s iGaming platform ecosystem, expanding access to its award-winning sports betting technology for operators across Latin America.

Through the integration, Atlaslive-powered operators will gain access to Altenar’s complete sportsbook solution alongside the platform’s existing infrastructure, enabling operators to choose the sportsbook configuration that best aligns with their market strategy, regulatory requirements, and player acquisition goals.

The partnership further strengthens Altenar’s presence across LATAM and supports its strategy of making flexible, high-performance sportsbook technology available through leading platform providers. By combining Altenar’s sportsbook capabilities with Atlaslive’s scalable platform environment, operators benefit from greater deployment flexibility without compromising on performance, trading depth, or operational efficiency.

With the 2026 FIFA World Cup approaching, demand for scalable and reliable sportsbook technology is expected to increase significantly. The integration positions operators to capitalise on one of the highest-volume periods in the sports betting calendar with reduced implementation timelines and a proven sportsbook solution designed to perform under peak demand.

Altenar currently operates across more than 50 regulated jurisdictions and holds licences from major regulatory authorities including the UKGC, MGA and AGCO. Most recently, the company was recognised as Best Online Sportsbook Provider at the SiGMA South America Awards 2026, following its Sportsbook Supplier of the Year win at the SBC Awards Latinoamérica 2024.

Frederico Caputi, Senior Sales Manager at Altenar, said:

“We are pleased to partner with Atlaslive and bring our sportsbook technology to their growing operator network. This integration expands the reach of our fully managed sportsbook solution while giving operators more flexibility in how they build and scale their sports betting offering.

“Through this collaboration, operators gain access to a proven sportsbook product that combines live betting capabilities, advanced risk management, and extensive sports content with the speed and scalability required to succeed in competitive markets.”

Volodymyr Taftai, Country Director for Brazil at Atlaslive, added:

“Giving operators real choice in how they build their sportsbook is a competitive advantage – for them and for us. Altenar’s track record across regulated markets and their depth in risk management and trading make them the right partner to start with. We’re expanding our platform into a multi-sportsbook ecosystem because that’s what operators in today’s market need: flexibility without compromise on quality.”

The agreement reinforces Altenar’s commitment to building an open and adaptable sportsbook ecosystem that enables operators and platform providers to deliver differentiated sports betting experiences across regulated markets worldwide.

The post Altenar partners with Atlaslive to expand sportsbook offering across LATAM appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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EGT Digital wins Sportsbook Player Experience Innovation at SiGMA Asia Awards 2026

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Award cites engagement features in EGT Digital’s Sportsbook, including Jackpot Sport and an Early Payout Suite.

EGT Digital has won the Sportsbook Player Experience Innovation award at the SiGMA Asia Awards 2026, the company said.

According to EGT Digital, the award recognises engagement features built into its Sportsbook product, aimed at combining live betting, gamification and real-time rewards in a single user experience.

The company highlighted Jackpot Sport, which it describes as a progressive jackpot integrated into live betting. EGT Digital said qualifying in-play bets also act as entries into a jackpot pool.

EGT Digital also pointed to its Early Payout Suite, which it said enables selected bets to settle before full time in specific match scenarios. The company said these features sit alongside its integration models, personalisation tools and promotional mechanics.

The post EGT Digital wins Sportsbook Player Experience Innovation at SiGMA Asia Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Altenar

Altenar partners with Atlaslive to expand sportsbook offering across LATAM

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altenar-partners-with-atlaslive-to-expand-sportsbook-offering-across-latam

Award-winning sportsbook provider strengthens LATAM presence by integrating with leading iGaming platform ecosystem ahead of the 2026 FIFA World Cup

2, June 2026: Altenar, a leading sportsbook provider, has partnered with Atlaslive to integrate its fully managed sportsbook into the company’s iGaming platform ecosystem, expanding access to its award-winning sports betting technology for operators across Latin America.

Through the integration, Atlaslive-powered operators will gain access to Altenar’s complete sportsbook solution alongside the platform’s existing infrastructure, enabling operators to choose the sportsbook configuration that best aligns with their market strategy, regulatory requirements, and player acquisition goals.

The partnership further strengthens Altenar’s presence across LATAM and supports its strategy of making flexible, high-performance sportsbook technology available through leading platform providers. By combining Altenar’s sportsbook capabilities with Atlaslive’s scalable platform environment, operators benefit from greater deployment flexibility without compromising on performance, trading depth, or operational efficiency.

With the 2026 FIFA World Cup approaching, demand for scalable and reliable sportsbook technology is expected to increase significantly. The integration positions operators to capitalise on one of the highest-volume periods in the sports betting calendar with reduced implementation timelines and a proven sportsbook solution designed to perform under peak demand.

Altenar currently operates across more than 50 regulated jurisdictions and holds licences from major regulatory authorities including the UKGC, MGA and AGCO. Most recently, the company was recognised as Best Online Sportsbook Provider at the SiGMA South America Awards 2026, following its Sportsbook Supplier of the Year win at the SBC Awards Latinoamérica 2024.

Frederico Caputi, Senior Sales Manager at Altenar, said:

“We are pleased to partner with Atlaslive and bring our sportsbook technology to their growing operator network. This integration expands the reach of our fully managed sportsbook solution while giving operators more flexibility in how they build and scale their sports betting offering.

“Through this collaboration, operators gain access to a proven sportsbook product that combines live betting capabilities, advanced risk management, and extensive sports content with the speed and scalability required to succeed in competitive markets.”

Volodymyr Taftai, Country Director for Brazil at Atlaslive, added:

“Giving operators real choice in how they build their sportsbook is a competitive advantage – for them and for us. Altenar’s track record across regulated markets and their depth in risk management and trading make them the right partner to start with. We’re expanding our platform into a multi-sportsbook ecosystem because that’s what operators in today’s market need: flexibility without compromise on quality.”

The agreement reinforces Altenar’s commitment to building an open and adaptable sportsbook ecosystem that enables operators and platform providers to deliver differentiated sports betting experiences across regulated markets worldwide.

The post Altenar partners with Atlaslive to expand sportsbook offering across LATAM appeared first on Americas iGaming & Sports Betting News.

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