Latest News
OLBG to become official front-of-shirt sponsor of Lions Gibraltar FC
Lions Gibraltar FC is excited to announce OLBG, The Online Betting Guide as their lead partner and front-of-shirt sponsor on a multi-year deal.
OLBG are a long-established brand who for 22 years have been focused on growing a community of online betting enthusiasts in the UK. They have drawn plaudits for their activation of horse racing sponsorship such as The OLBG Mares Hurdle at the Cheltenham Festival and more recently their work with Harry Derham Racing. They are excited about the opportunities that a partnership with Lions Gibraltar FC will bring.
Lions Gibraltar FC are a team steeped in history, formed amidst the euphoria of England’s 1966 World Cup triumph, with a special dispensation given by the FA for the iconic three lions to be incorporated into the club logo. Both the club and the company are delighted they’ll be working together for multiple seasons.
As well as front-of-shirt, OLBG are also the official training wear sponsor of the Lions. The agreement between the two growing organisations will see them coming together at an exciting stage in their respective journeys, with Lions Gibraltar CEO Mark Palmer having impressive growth plans for the club.
Mark Palmer, Chief Executive Officer at Lions Gibraltar FC commented: “It’s fantastic to be able to welcome OLBG into the Lions Gibraltar FC Family, as we officially announce a multi-year Principal Club Partnership deal.
“When I met Richard and Toby for the first time, I knew immediately that they and the brand were exactly what I was looking for in a main club partner and we are pleased that we now embark on what we all expect to be a fruitful relationship for both of us, with the ability to elevate both parties brand recognition to a Global fan audience.
“Let the journey begin; the Lions are ready to roar!”
Richard Moffat, Chief Executive Officer at OLBG said: “We are delighted to be joining the Lions on a multi-year Principal Club Partnership deal, they’re a club steeped in tradition and we look forward to helping them tell their story to football fans across the UK.
“We’re an ambitious brand and the Lion’s new ownership has impressed us greatly, matching our ambition and drive.
“We’re extremely excited by the journey they are on and look forward to announcing further details of our partnership and launching the kit in due course.”
Lions 2024/25 kit, with the new OLBG branding will launch in July 2024.
The post OLBG to become official front-of-shirt sponsor of Lions Gibraltar FC appeared first on European Gaming Industry News.
assurance
eGaming Integrity wins SME News UK Enterprise Award for gambling assurance
eGaming Integrity has been named Independent Online Gambling Assurance Provider of the Year 2026 at the UK Enterprise Awards, organised by SME News. The company is based in the Isle of Man and works with operators in regulated online gambling markets.
According to the company, the award recognises its assurance work aimed at helping gambling operators evaluate whether their compliance processes are prepared for regulated market requirements, as regulatory expectations increase around compliance standards and customer protection.
eGaming Integrity said its internal audit reviews assess how gambling businesses operate in practice, including whether procedures and controls meet standards expected by regulators. The company added that the process is designed to help operators identify where controls are effective and where improvements may be needed before issues emerge.
Emma Shilling, Director at eGaming Integrity, said,
“This award recognises the reason eGaming Integrity was created. Responsible operators want to know where they stand before problems appear, and independent assurance provides that outside perspective.
“Our team has seen regulation from both sides, which helps us understand where processes can break down and how operators can make practical improvements.”
Speaking on the accomplishments of the 2026 winners, Laura O’Carroll, Awards Manager, said,
“The announcement of our UK Enterprise Awards is perhaps one of our most anticipated milestones every year, and the 2026 launch is no different. We are truly pleased to deliver our digital magazine and winners list, showcasing such excellence, to our readers again this year. Atop this, to our winners, and from our team to yours, we wish you all a sincere congratulations on your success in this year’s programme.”
The post eGaming Integrity wins SME News UK Enterprise Award for gambling assurance appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Bonus Buy
Booming Games launches Tasty Bonanza Max Scatter slot
Booming Games has launched Tasty Bonanza Max Scatter, a new online slot released on 16 July 2026 from the supplier’s Malta base. The title is the second game in its Max Scatter series and uses a 6×4 grid with Scatter Pays, cascading wins and a stated maximum win potential of 15,000x.
The game pays when eight or more of the same symbol land. Winning symbols are removed and remaining symbols cascade down, with new symbols dropping in until no further wins are formed.
Free Spins are triggered by landing four or more Scatter symbols, including Scatters and Max Scatters, awarding 10 Free Spins. During the bonus, Random Multipliers can appear with values from 2x to 100x and remain active until the cascade sequence ends, after which multiplier values are combined and applied to the total win. Three or more Scatter symbols during Free Spins add five additional spins, while the feature ends if the max win is awarded.
Booming Games also includes Bonus Buy options priced at 100x the bet amount and a “Super Buy Bonus” at 500x, which the company says offers multipliers from 15x to 100x. A BOOST+ option increases the bet by 25% and increases the chance of triggering bonus features.
Craig Asling, Director of Games at Booming Games, said: “Tasty Bonanza Max Scatter is a great example of how we’re innovating within one of our top performing franchises. By adding exciting new Max Scatter mechanics to one of our most popular slots, we are confident the game will appeal to players looking for top-quality entertainment and high-stakes gameplay.”
The post Booming Games launches Tasty Bonanza Max Scatter slot appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Gaming Realms
Gaming Realms launches Slingo games with Swiss4Win in Switzerland
Gaming Realms has launched its Slingo portfolio in Switzerland with Swiss4Win.ch, the online casino brand of Casinò Lugano, on 16th July 2026.
The supplier said the agreement is its second operator launch in the Swiss market and extends distribution of its content library through Playtech’s platform.
Swiss4Win.ch players now have access to a selection of titles including Slingo Sweet Bonanza, Slingo Xxxtreme and Slingo Gold Cash.
Mariachiara Lagravinese, Regional Account Manager at Gaming Realms, said: “Building on our recent debut in Switzerland, this partnership with Swiss4Win.ch will see us reach an even greater audience in the country where our unique content has been popular with local players.
“Switzerland represents an attractive market for us and this launch with a reputable local operator sees us strengthen our foothold in the region.”
Paolo Sanvido, CEO of Casinò Lugano, said: “We’re committed to offering our players a diverse portfolio of premium gaming content, and Gaming Realms’ Slingo titles bring something truly unique to our casino lobby. We’re excited to introduce these games to our customers and further strengthen our entertainment offering with engaging and innovative experiences.”
The post Gaming Realms launches Slingo games with Swiss4Win in Switzerland appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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