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OLBG to become official front-of-shirt sponsor of Lions Gibraltar FC

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Lions Gibraltar FC is excited to announce OLBG, The Online Betting Guide as their lead partner and front-of-shirt sponsor on a multi-year deal.

OLBG are a long-established brand who for 22 years have been focused on growing a community of online betting enthusiasts in the UK. They have drawn plaudits for their activation of horse racing sponsorship such as The OLBG Mares Hurdle at the Cheltenham Festival and more recently their work with Harry Derham Racing. They are excited about the opportunities that a partnership with Lions Gibraltar FC will bring.

Lions Gibraltar FC are a team steeped in history, formed amidst the euphoria of England’s 1966 World Cup triumph, with a special dispensation given by the FA for the iconic three lions to be incorporated into the club logo. Both the club and the company are delighted they’ll be working together for multiple seasons.

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As well as front-of-shirt, OLBG are also the official training wear sponsor of the Lions. The agreement between the two growing organisations will see them coming together at an exciting stage in their respective journeys, with Lions Gibraltar CEO Mark Palmer having impressive growth plans for the club.

Mark Palmer, Chief Executive Officer at Lions Gibraltar FC commented: “It’s fantastic to be able to welcome OLBG into the Lions Gibraltar FC Family, as we officially announce a multi-year Principal Club Partnership deal.

“When I met Richard and Toby for the first time, I knew immediately that they and the brand were exactly what I was looking for in a main club partner and we are pleased that we now embark on what we all expect to be a fruitful relationship for both of us, with the ability to elevate both parties brand recognition to a Global fan audience.

“Let the journey begin; the Lions are ready to roar!”

Richard Moffat, Chief Executive Officer at OLBG said: “We are delighted to be joining the Lions on a multi-year Principal Club Partnership deal, they’re a club steeped in tradition and we look forward to helping them tell their story to football fans across the UK.

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“We’re an ambitious brand and the Lion’s new ownership has impressed us greatly, matching our ambition and drive.

“We’re extremely excited by the journey they are on and look forward to announcing further details of our partnership and launching the kit in due course.”

Lions 2024/25 kit, with the new OLBG branding will launch in July 2024.

The post OLBG to become official front-of-shirt sponsor of Lions Gibraltar FC appeared first on European Gaming Industry News.

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eSports

HAWKS TALON GC SET FOR THE TICKET ON JUNE 18 FOR CHANCE TO ENTER NBA 2K LEAGUE 5V5 PLAYOFFS

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Hawks Talon GC first game of THE TICKET will be Tuesday at 6:00 p.m. against Nets GC

Hawks Talon GC, the official NBA 2K League affiliate of the Atlanta Hawks, will begin play in the TICKET on Tuesday night against No. 5 Nets GC at 6:00 p.m.

Like the STEAL during the 3v3 portion of the season, the last-chance, single-elimination 5v5 tournament includes all 15 NBA 2K League teams that did not clinch a spot in the 5v5 playoffs. The final two teams in the TICKET will earn a spot in the 5v5 playoffs beginning June 26, with the winner of the playoffs receiving a winner-take-all cash prize. The full bracket can be found here.

“It’s going to be a really intense tournament,” said Hawks Talon GC point guard Christopher “Duck” Charles. “Every team has their back against the wall fighting to extend the season, but we’re equipped and have the right talent and roster to go out and win these types of games.”

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Hawks Talon finished 6-6 and collected 60 points through the TIPOFF and TURN, earning 30 points in the TIPOFF and 30 points in the TURN to earn the No. 4 seed heading into the TICKET.

Should the Talon win their first game, they would play the winner of No. 1 Knicks Gaming and No. 8 Hornets Venom GT the same night at 8:00 p.m. If the Talon win both games, they will advance to the final day of the TICKET on June 22, which will be on stage at District E Gaming in Washington, D.C. All games can be followed on the NBA 2K League’s Twitch and YouTube channels.

To stay up to date on Hawks Talon Gaming Club, visit HawksTalonGC.gg and follow the team’s social channels on Twitter, Instagram and Facebook.

 

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Latest News

Digitain And SoftGamings Expand Partnership

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Digitain has expanded its partnership with SoftGamings through the integration of Virtual Sports.

Digitain, a global leader in Sportsbook and iGaming solutions, has expanded its partnership agreement with SoftGamings in order to include integration of Digitain’s In-House virtual sports products.

Through product expansion, SoftGamings is granted access to Digitain’s In-House Virtual Sports of Virtual Football, European Cup, Horse Racing, Greyhound Racing and more, with a new match/event every 2 minutes, 20,000+ daily events, 150+ betting markets, and 10+ extra markets.

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The product has been developed through the use of the latest cutting-edge technology to give players the feeling of authentic sports, with unique betting markets to drive player engagement, cross-sports betting within events, as well as revenue opportunities.

Ani Mkrtchyan, Digitain’s Chief Sales Officer, said: “SoftGamings is a highly respected platform provider in the iGaming industry. We are delighted to expand our partnership with SoftGamings in order to provide Digitain’s In-House Virtual Sports. Our virtual games portfolio continues to grow and will be available to more operators and their players via the SoftGamings platform.”

Anna Kiselova, Head of Partnerships at SoftGamings, commented: “As a platform provider in the iGaming industry, our company has entered into a strategically important partnership with Digitain. The games of the leading gambling platform provider for online casinos and Sportsbooks are now available for seamless integration through the unique API platform of SoftGamings.

In the future, we plan to expand our existing agreement with Digitain by adding their new products to our offerings as well. We strive to provide solutions of the highest quality and are excited to enrich the gaming portfolio for our clients.”

The post Digitain And SoftGamings Expand Partnership appeared first on European Gaming Industry News.

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Eastern Europe

EGT Digital in a “winning” partnership with Winner

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EGT Digital’s titles keep on expanding their presence in Romania. The popular winner.ro is the next betting site, where the top games from Clover Chance, Bell Link, High Cash and Single Progressive Jackpot are at the disposal of the local players.

Tsvetomira Drumeva, Head of Sales at EGT Digital, shared her impressions on the partnership: “We would like to thank Winner for adding our gaming content to their portfolio. I believe that we have launched a truly “win-win” partnership for the two parties, which will strengthen both our and their strong positions in the Romanian market.”

Panos Kritikakis, Head of Casino at Winner, said: “As a trustworthy and innovative operator established in the Romanian market, we are very happy with the performance of EGT Digital’s slots and looking forward to offering to our customers the upcoming titles from the Bulgarian provider”.

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The post EGT Digital in a “winning” partnership with Winner appeared first on European Gaming Industry News.

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