Brazil
Superbet and Fluminense FC agree strategic partnership

Superbet is delighted to announce the signing of a strategic partnership with Fluminense FC, as we become the main sponsor of the iconic Brazilian club from Rio de Janeiro.
Fluminense FC takes pride of their rich history in football, being the oldest club in Rio de Janeiro, founded in 1902.
The club has won several important trophies throughout the tears: 4 x Brazilian Championship, 1 x Brazilian Cup, 33 x Rio de Janeiro State (Carioca) Championship, 1 x Copa Libertadores and 1 x Recopa Sudamericana.
Through this three-year contract, or brand is proud to be partner with one of Brazil’s most traditional clubs and write new chapters of spectacle and high performance.
In order to mark this occasion, Superbet has prepared a special campaign that will highlight historic moments in which Fluminense won heroic victories and titles, even against the odds.
At a time when no one else would imagine a surprise, the fans kept their faith and support for the club. This is what inspired the creative concept of the campaign: “A gente aposta nessa paixão”. “We bet on this passion.”
Brazil
Esportes da Sorte holds forum on “Integrity in Sports” with Ceará and Náutico

Esportes da Sorte hosted its Match-Fixing Prevention Forum last week at Ceará and Náutico as main sponsor of both clubs. Held in partnership with Sportradar, the initiative is part of a series of in-person workshops, with upcoming sessions planned for Corinthians and Ferroviária.
The project aims to combat illegal practices and reinforce a strong commitment to integrity in sport. Activities were tailored for athletes and members of the technical staff from the men’s and women’s professional teams, as well as the under-20 squads. During the sessions, topics such as the definition of match-fixing, types of fraud, fraudsters’ modus operandi, legal risks, and reputational impacts were covered. Participants were offered practical guidance on how to respond to suspicious approaches.
“This training programme reinforces our commitment to sports integrity and responsible gaming, pillars that guide our actions. We believe education is the best form of prevention, and we want to stand alongside clubs in this joint effort for transparency and the protection of sport,” said Ana Carolina Luna Maçães, Compliance Manager at Esportes Gaming Brasil, the group behind the Esportes da Sorte brand.
“Ceará takes this topic very seriously. The club is an important player in the fight against match-fixing. We act preventively with regular meetings and have a handbook that addresses the topic with our squad. It is our duty to provide these moments of learning for athletes and technical staff. We live in a time when the integrity of sport is being questioned. In this scenario, actions like this are extremely important,” commented Lucas Drubscky, Football Executive at Ceará.
The sessions were led by Felippe Marchetti, Integrity Partnerships Manager at Sportradar, a global sports technology company and recognized authority in sports integrity. In Brazil, Sportradar partners with the Brazilian Football Confederation (CBF) and 17 state federations, monitoring more than 10,000 matches per season. The company recently signed a Technical Cooperation Agreement (TCA) with the Ministry of Finance and the Ministry of Sports.
“Raising awareness among athletes and teams is one of the most effective ways to protect competitions from manipulation. These workshops are designed to equip participants with the knowledge and tools to recognize threats and act responsibly. We are proud to support initiatives like this that strengthen the integrity of Brazilian sports,” said Felippe Marchetti.
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Brazil
TG Lab unveils new Brazil office to further cement position as market’s most localised platform

Strategic hub supports continued LatAm expansion and deepens TG Lab’s regional expertise for global clients and local operators
Global omni-channel platform provider TG Lab has announced the opening of a brand-new office in Brazil, further cementing its commitment to delivering industry-leading solutions and localised expertise across Latin America’s dynamic iGaming landscape.
Located in Foz do Iguaçu, Paraná, this strategic move reaffirms TG Lab’s position as a leader in the region and underlines its ambition to provide clients with unparalleled local knowledge and real-time responsiveness in both Portuguese and Spanish
Designed with comfort and functionality in mind, the new office spans an impressive 400m² and has been purpose-built to provide a modern, collaborative and inspiring work environment.
The new office will house a growing number of critical functions at TG Lab, including teams spanning casino games, gamification, platform development, DevOps, quality assurance and data analysis – supporting major clients such as Aposta.la, Stake and Playcet.
With Brazil’s iGaming market rapidly evolving and regulatory clarity improving, the timing for expansion was pivotal. TG Lab has continued to go from strength to strength across Latin America and the new office enables the company to scale operations and onboard new talent with ease.
Recruitment is already underway for a range of roles including Project Managers, .NET Developers, React Developers, Data Analysts and QA Analysts.
Commenting on the new office, Dainius Narmontas, Chief Operations Officer at TG Lab, said: “As we continue to expand our position across Latin America, this new Brazil office provides a solid foundation that will enable us to grow sustainably and with local insight that no other B2B provider can match. We’ve built a talented, multidisciplinary team here and created a space that nurtures innovation and collaboration. This is more than just an office – it’s a statement of intent.
“With our increased footprint and deepening roots in Brazil, we’re delivering the most localised service in the market. This is a pivotal moment for TG Lab in LatAm – and it’s only just the beginning.”
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Brazil
Esportes Gaming Brasil certified as Great Place To Work®

Esportes Gaming Brasil, the owner of Onabet and Esportes da Sorte, has been certified as a Great Place To Work®. The recognition – a global reference in people management and organizational climate – highlights the company’s efforts in promoting a positive environment, with development, well-being and inclusion initiatives aligned with the needs of its approximately 600 employees.
The GPTW survey assesses employee perceptions across five pillars – credibility, respect, impartiality, pride and camaraderie. For Sophia Serak, Director of People, participating in the assessment was essential to identify strengths and opportunities for improvement. “We want to be more than a workplace: we’ve created a framework for everyone to develop and feel valued. The certificate proves we are on the right path and motivates us to evolve further”, says the executive.
More than just a welcoming environment, Grupo Esportes Gaming Brasil has built a space where everyone has the freedom to be themselves, clarity about where they can go, and real support to grow. An environment where values such as trust, listening, and collaboration are at the heart of decisions — from the selection process to the choice of leaders.
In 2024, the group accelerated its mission to strengthen leadership, with training, assessments linked to values and programs offering regular management training. More than 60 leaders participated in development paths and initiatives such as “Impulso EGB” — an educational incentive program that subsidizes technical courses and specializations for employees.
Trust is the foundation of Esportes Gaming Brasil’s culture. It manifests itself in small gestures, spontaneous feedback, the freedom to propose new ideas and the construction of real bonds between people. The company invests in inclusive communication, active listening and collective actions that strengthen the sense of belonging — such as themed parties, recognition rituals and direct chats with leadership.
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