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ZITRO UNVEILED A DIVERSE RANGE OF NEW GAMES AND MECHANICS AT G2E LAS VEGAS 2023
Zitro, a leading supplier in the gaming industry, showcased its latest gaming innovations at G2E Las Vegas, held from October 9-12 at the Venetian Expo. At Zitro’s booth, attendees were treated to an up-close look at the company’s cutting-edge game content and mechanics, tailor-made for the demands of both players and casinos. Once again, Zitro amazed visitors with a totally innovative product offering which is the result of investment, creativity, effort, and determination of its talented team, because Winning is Not About Luck!
Zitro unveiled a wide range of titles, exclusively designed for the renowned GLARE cabinet line, offering casino operators the flexibility to diversify and optimize their casino floors, while enhancing player engagement.
“We are proud to have given customers a fresh look at Zitro’s offering, our most extensive and diverse product lineup to date. We have put in a tremendous amount of work to expand our GLARE product line, and we have developed new games for all four of the cabinets we have”, said Johnny Viveiros Ortiz, Founder of Zitro. “This achievement has been made possible by our continued investment in innovation, as well as the relentless determination of our talented team. Zitro has always recognized the importance of providing operators with a broad library of games, and our dedication to diversity has also been a driving force behind our success. We remain committed to introducing exciting new novelties to meet the demands of both players and casinos”.
Among Zitro’s vast portfolio of gaming innovations, some of the most anticipated products were:
“Fu Frog” and “Fu Pots”, which stood out as the newest generation of proven performers. These game titles are featured on the Illusion and Allure Glare cabinets, respectively. While both games share identical game mechanics, they feature distinct themes. These titles have proven to be a hit with operators and players who have experienced the games first-hand.
“Billy the Pig”, a brand-new star game, made its global debut at G2E on the Allure Glare cabinet. This slot title showcases unique themes featuring two charismatic piggies and stunning graphics. Billy the Pig brings together innovative math models with a distinct gameplay mechanic, setting it apart from other games in the industry. The game’s bank packaging alone captured the attention of visitors to the Zitro booth.
Adding to the excitement was “Lún Pán Dú” on the Altius Glare, which features an American-style wheel enhanced by fun and inviting characters. One of the standout aspects of Lún Pán Dú lies in its uniquely rewarding bonus round, engaging gameplay mechanics and impressive graphics.
Another eagerly anticipated multi-game was “88 Link Shiro”, building on the resounding success of Zitro’s acclaimed 88 Link series. This game title is featured on the premium Altius Glare cabinet, drawing inspiration from the rich culture of Japan. It offered an exciting and rewarding gaming experience, that amazed players and operators alike.
Zitro introduced its latest titles for the Allure Glare cabinet: “Abundance Gong”, “Luxury Gong”, and “Eternity Gong” in the Gong Series. These games all feature and exciting “Bonus one for Link” mechanic, delivering an innovative and engaging player-experience.
Zitro Digital, the company’s online division, showcased its growing library of progressive game content that has proven to be popular with both land-based and online players. Among the highlights was the exclusive launch of “Mighty Hammer Ultimate”. Popular series such as “Link King”, “Link Me”, “88 Link”, and “Bashiba Link”, also took center stage, alongside the company’s extensive collection of Video Bingo.
Zitro Digital also presented its comprehensive range of gamification tools, including Tournaments and Achievements, to complement its games. These tools enable operators to enhance the experience of the company’s already successful video slots by adding additional features. Zitro Digital also introduced themed games tailored to specific times of the year, starting with the Halloween themed slot, “Apocalypse Reels”. These games are built on established mathematical and gameplay mechanics that have been tested in land-based casinos worldwide, making them highly valuable for client’s promotional strategies.
Derik Mooberry, CEO at Zitro USA, added: “G2E is always an exciting event for us, and this year was no exception. We are proud to have showcased our latest gaming offerings, which are a testament to how operators can enhance their profitability and engage players through new gaming experiences, driven by innovation and high-quality products. We are grateful for the opportunity to connect with our valued customers and partners alike, and look forward to sharing even more exciting news with the opening of our new office in Las Vegas, a strategic move that will strengthen our presence in the U.S. and support our commitment to delivering cutting-edge products in the heart of the gaming industry”.
Lee “Faker” Sang-hyeok joins Cristiano Ronaldo and Magnus Carlsen in the Esports Foundation’s Ambassador Program.
The Esports Foundation (EF) has appointed Lee “Faker” Sang-hyeok as a Game Ambassador for the Esports World Cup (EWC) and Esports Nations Cup (ENC) through 2028, the organization said on July 15, 2026 in a statement issued from Riyadh and Paris.
EF said Faker joins Cristiano Ronaldo, listed as the Foundation’s Global Ambassador, and Magnus Carlsen as part of the Esports Foundation Ambassador Program. The Foundation said Faker will represent “the perspective of esports players” across its international events, athlete initiatives, media engagements and leadership forums.
“You can’t talk about esports without mentioning Faker. He is the defining athlete of competitive gaming: a champion whose excellence, discipline and longevity have inspired an entire generation,” said Ralf Reichert, Chief Executive Officer of the Esports Foundation. “As our Game Ambassador, Faker represents something fundamental to the Ambassador Program: esports creates its own global sporting icons. Across EWC, ENC and NGSC, he will help ensure that the players who built this sport have a voice in shaping where it goes next.”
Faker said: “Competition has shaped my life, and I am proud to join the Esports Foundation as Game Ambassador. I want to continue competing for the biggest titles with T1 while representing the players and fans who have helped esports grow worldwide. Through the Esports World Cup, Esports Nations Cup and the Foundation’s wider platforms, I hope to inspire the next generation to pursue excellence, remain resilient and believe in how far competitive gaming can take them. There is still much more to achieve.”
EF highlighted Faker’s competitive record, describing him as a six-time League of Legends World Champion, EWC 2024 winner, two-time MSI champion and ten-time domestic champion with T1. The Foundation also said Faker became the first esports athlete to receive the Blue Dragon Medal in 2026, describing it as the Republic of Korea’s highest sporting honor awarded by President Lee Jae-myung.
The post Esports Foundation names Faker Game Ambassador for EWC and ENC through 2028 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Midnite has agreed a partnership with Middlesbrough FC that will see the UK bookmaker become the club’s principal partner and front-of-shirt sponsor for the 2026/27 campaign, which Middlesbrough describes as its landmark 150th season.
The companies announced the deal alongside a fan activation at Riverside Stadium on Thursday, July 9, branded “This Season’s On Us”. The initiative offered supporters prizes including 2026/27 season tickets, 2026/27 shirts, match tickets, or a £25 club shop voucher, with fans required to answer Middlesbrough trivia and complete a football challenge.
Middlesbrough former players Craig Hignett and David Wheater attended the event, and, according to the company, took bonus attempts on behalf of participants who missed out.
Andrew Mook, Midnite’s Head of Brand Marketing, said:
“Middlesbrough have a storied history and we’re delighted to announce this partnership during such a monumental year with the club celebrating their 150th anniversary.
“It was great to see so many Middlesbrough fans at the “This Season’s On Us” activation, we hope they enjoyed taking part and meeting club legends, with David Wheater hitting top bins on several occasions and allowing fans to win big with season tickets.
“We can’t wait to get to Riverside Stadium in August to kick-off a new season and we’re excited to say that we have plenty of new and captivating campaigns planned.”
Lee Fryett, Middlesbrough FC Chief Commercial Officer, added:
“We’re delighted to welcome Midnite as our new Principal Partner.
“We’re looking forward to working closely with Midnite to develop engaging campaigns, content and unique experiences that bring our fans even closer to the club.
“We’re confident this partnership will provide real value for our supporters while supporting our ambitions both on and off the pitch.”
The post Midnite signs as Middlesbrough FC principal partner for 2026/27 season appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
ThrillTech has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to launch in Ontario’s regulated market.
The licence allows ThrillTech to deploy its opt-in side bet jackpots technology with regulated online casino, sports betting and lottery operators across the province.
Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
The company said its “ThrillPots” mechanics sit as an independent, player-funded side bet and do not alter the underlying game’s return-to-player mathematics.
ThrillTech said the Ontario approval enables its existing multinational partners that also operate in the province to launch its side bet jackpots locally, while it also holds talks with potential new operator partners. The company lists its regulated footprint as including the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil and Peru.
The post ThrillTech secures AGCO supplier licence for Ontario launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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