Argentina
ZITRO CELEBRATES A SUCCESSFUL ZITRO EXPERIENCE IN ARGENTINA
Zitro celebrated its annual Zitro Experience event on April 18th at the exclusive Rüt Haus in Buenos Aires, Argentina. This event has become a benchmark in the Latin American gaming industry and provided guests with a first-hand look at Zitro’s new and spectacular product lineup. The event offered attendees a unique opportunity to network in a relaxed and pleasant atmosphere, followed by a special dinner and spectacular show.
Alejandra Burato, Zitro’s Regional Director for Latin America, expressed her pleasure at reuniting with customers and friends in Argentina and reiterated the company’s commitment to the region: “I am grateful for the trust that operators have placed in Zitro and take pride in the acceptance our new products have received. I am confident our latest innovations will appeal to operators looking to optimize and differentiate their casino floors”.
During the Zitro Experience event, the company unveiled new slot content for the GLARE cabinet line, which includes Altius Glare, Illusion Glare, Allure Glare, and Fusion Glare; four separate and unique cabinets with exclusive features that guarantee players an all-new gaming experience.
Among the highlights for the Altius Glare cabinet was Mighty Hammer Ultimate, a 4-level multi-game featuring 3 unique Bonus links that allow players to improve their Bonus Jackpot rounds depending on the bet placed. Mighty Hammer Ultimate has been designed to be operated as a LAP or as a WAP. Another key highlight was the recently launched Epic Kingdom. With just 4 link symbols, players can enter the bonus round, while they can win the MEGA with just a single mega symbol. Also on display was Fantasy Wealth, from the Seven Chests series, a 4-level multi-game progressive featuring 4 characters based on fantasy themes, and a brand-new “Seven Chests” feature.
The Illusion Glare cabinet highlighted Zitro’s hottest multi-game, Colossus Fire, featuring 2 scalable and independent progressive levels, whose values vary according to the player’s denomination. As the player enters each of these levels, and increases his bet, so does the intensity of the game’s adventure, offering larger prizes and rewards. This exciting lineup also included titles such as Link King Boost and Link Me Boost from the Boost Series, featuring a new “Boost” functionality for a much higher hit frequency to the bonus jackpot, as well as 88 Link Multiplier, which features an exciting multiplier that boosts all prizes during the bonus round.
The Fusion Glare cabinet showcased titles such as Mega King, renowned for its outstanding performance in international markets and Magic Roots, featuring 2 unique bonuses: the Magic Boost Bonus and the Triple Clover Bonus.
Zitro also presented its vast array of online games through its division, Zitro Digital. The company has expanded its product portfolio and launched the Bashiba Link series with its Emperor game, in addition to the 88 Link series featuring Kokeshi Dolls, Maneki Neko, Daryma Mystery, and Koinobori Party. These games are now part of a wide range of video slots, including popular products such as Link King, Link Me, and the Pick & Win Series, as well as the most extensive collection of video bingo games in the market.
Zitro’s International President, Sebastian Salat, added: “Zitro’s journey of growth in Argentina would not have been possible without the unwavering support and trust of our esteemed partners. Our team’s efforts and commitment to delivering exceptional gaming experiences have enabled us to expand our footprint in the region and showcase our world-class content. Today, we are proud to have achieved our goal of presenting our latest gaming innovations and demonstrating, once again, why Winning is not about luck”.
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Belatra Games, the specialist online slots developer, has amplified its strong position within Argentina by signing a new content agreement with City Center Online.
City Center Online is a leading online casino that has been entertaining Argentinian players for more than 10 years. Belatra’s extensive slots portfolio is now seamlessly available within City Center Online’s casino lobby. Players on City Center Online can now benefit from the slots studio’s flagship titles, which include Dragons Bonanza, Chef’s Sticky Fruits, Richy Hog and newly released caper Tony Gambler.
Belatra LatAm Account Manager, Marcos Isla Casares, commented: “The partnership with City Center allows us to grow in the Argentine market alongside one of the largest operators in the country. With a dynamic strategy we’ve positioned our games effectively, creating tournaments and other promotions that benefit local players. City Center has been a joy to work with and I’m assured our partnership will be long and successful.”
City Center Online spokesperson added: “Belatra’s expertise in creating entertaining and deeply engaging hits cannot be underestimated and we’re thrilled to add these to our casino. We’re passionate about bringing the best gaming experiences to our players in Argentina.”
RubyPlay, an innovative B2B iGaming development studio, has launched its content offering in Argentina with BetWarrior, strengthening the company’s long term expansion strategy in Latin America.
The partnership with BetWarrior sees Rubyplay’s in-demand games, including the popular Immortal Ways series and latest release Mad Hit Supernova, added to the leading sports betting and online casino platform in Argentina.
The integration of Rubyplay’s portfolio has first gone live in Buenos Aires City, with expansion into other major Argentinian provinces including Buenos Aires province and Mendoza to follow shortly.
Partnering with BetWarrior highlights RubyPlay’s commitment to providing exceptional entertainment to operators in Argentina, with the studio’s immersive content already proving popular with players across Latin America.
BetWarrior is increasingly growing its presence in Argentina, with the operator securing official sponsorship of the Argentine Soccer team and Las Leonas, Argentina’s national hockey team as well as recently being title sponsors for the 2024 Argentine Open of Tennis.
Dr. Eyal Loz, Chief Product Officer at RubyPlay, said: “RubyPlay’s strategic collaboration with BetWarrior welcomes a new era of growth for us and follows numerous recent deals in Latin America bolstering our presence in the region.
“Entering Argentina through BetWarrior will propel us forward with innovative iGaming experiences tailored for Latin American players.”
Santiago Gándara, Marketing Director at BetWarrior, added: “RubyPlay’s portfolio is an exciting addition to our growing online offering and we are thrilled to be working alongside them to mutually expand across the region.
“Teaming up with RubyPlay exemplifies our unwavering dedication to fortify our presence in Latin America, hosting more regionalised content on our platform to appeal to a growing number of players and continue to push the boundaries of offering unrivalled iGaming entertainment across Argentina.”
Swedish gaming giants’ games now available in the province of Córdoba’s newly regulated market
Play’n GO, the world’s leading casino entertainment provider, has today announced their expansion into yet another new regulated market, as the Swedish gaming giant has agreed a partnership with Betsson in the province of Córdoba, Argentina.
Argentina is currently in a process of regulation for online gaming purposes on a province-by-province basis, and the partnership with Betsson sees Play’n GO enter yet another regulated market, keeping up the momentum from 2023 that saw the company expand its global reach.
This announcement sees Betsson’s players in Córdoba gain access to Play’n GO’s entire catalogue of games, including classics such as Book of Dead, Reactoonz, and Moon Princess.
This announcement is a signal of intent from Play’n GO, who reiterate their commitment to be present in every regulated market in the world.
Michele Stefanelli, Sales Leader, LATAM and Southern Europe, Play’n GO said: “Our first foray into a new region is always exciting for us, and we’re looking forward to a successful partnership with Betsson in Córdoba. Players around the world, and especially in the LATAM region, have already shown their fondness for our content, and we’re quietly confident that this new region will be no different. We are on record with our commitment to a safe, regulated industry, and we’re very pleased to see that approach rolled out globally by lawmakers and operators alike.”
Maximiliano Bellio, Managing Director Betsson Argentina, added: “We’re pleased to welcome Play’n GO to the Betsson family here in the Córdoba region, and we look forward to many years of success together. Like Play’n GO, Betsson is committed to a sustainable industry model, so this partnership makes perfect sense for both parties. We’re sure our players will be as excited as we are once they start playing these games that have proven so popular around the world, so let’s get started.”
Play’n GO’s games are already available in the autonomous city of Buenos Aires and Buenos Aires Province within Argentina’s federal system.
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