Canada
More Great Georgia Lottery Scratchers Coming to Players from Georgia-based Scientific Games
MORE GREAT GEORGIA LOTTERY SCRATCHERS COMING TO PLAYERS FROM GEORGIA-BASED SCIENTIFIC GAMES
Three-decades Long Partnership Celebrated in Georgia Lottery’s 30th Anniversary Year
Georgia-based Scientific Games will continue to bring the company’s high-performance Scratchers to Georgia Lottery players for seven more years through a recent contract extension. The announcement comes as the Georgia Lottery Corporation celebrates its 30th Anniversary, highlighted by a 30-year primary instant game partnership with Scientific Games for Scratchers that has helped the Lottery raise more than $26.1 billion in funding for the state’s HOPE Scholarship and Georgia Pre-K Program.
Headquartered in metro Atlanta since the mid-1970s, Scientific Games provides games, technologies, analytics and services to 130 lotteries in 50 countries. The company employs more than 1,100 Georgians at its headquarters, including a large manufacturing workforce.
Gretchen Corbin, Georgia Lottery Corporation President and CEO, said, “We are proud to celebrate our 30th Anniversary and a 30-year successful partnership with Scientific Games this year. Our partnership has helped responsibly grow Georgia Scratchers to one of the most successful lottery instant game portfolios in the world, and the real winners are students in Georgia.”
Designing and producing nearly all of the Georgia Lottery’s Scratcher products for three decades, Scientific Games has recently collaborated with the Lottery on a 30th Anniversary game set to launch in July. The company works with the Lottery to manage a full portfolio of Scratcher games throughout the year.
As the Georgia Lottery’s Scratchers game partner since the Lottery’s start-up in 1993, Scientific Games has played a key role in growing its Scratchers to a more than $3.9+ billion consumer product category (2022 retail sales). In the past five years (2017-2022), Georgia Scratchers retail sales have grown by more than 20%. The Georgia Lottery is perennially ranked No. 2 in the world for instant game per capita sales (La Fleur’s 2023 Almanac per capita sales).
More than 2.1 million Georgia students have attended colleges through the HOPE scholarship program; more than 1.7 million four-year-olds have attended Georgia’s Pre-K Program; and all of Georgia’s public schools have benefited from over $1.8 billion in capital outlay, and computer and technology upgrades, funded with Lottery revenue returned to the state.
The Lottery is one of more than 20 lotteries in the world that participate in the Scientific Games Enhanced Partnership program, which includes world-leading instant game design and portfolio management services, as well as data-driven analytics and insights, game manufacturing, advanced logistics, marketing, sales support and licensed brand services. The partnership also includes product distribution across the Georgia Lottery’s network of more than 8,500 retailers.
John Schulz, President of Americas & Global Instant Products for Scientific Games, said, “The success of the Georgia Lottery in our home state is a shared mission. We have a 30-year, trusted relationship and mutual commitment to responsibly grow Scratchers through the Scientific Games Enhanced Partnership program to entertain Georgia Lottery players and most importantly, benefit students in our state. We wish the Georgia Lottery many more decades of success.”
In addition to the Scientific Games Enhanced Partnership program, the company provides the Georgia Lottery with research, digital player engagement, second-chance promotions, and licensed properties including MONOPOLY and THE PRICE IS RIGHT.
With products that generate more than 70% of global instant game retail sales, Scientific Games is the world’s largest instant games creator, producer and services provider, and the primary provider to nine of the Top 10 performing instant game lotteries in the world including the Georgia Lottery (La Fleur’s 2022 World Lottery Almanac).
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Canada
Altenar Joins Alberta’s New Regulated iGaming Market
Today marks the official launch of Alberta’s regulated online gaming market, a significant milestone for the Canadian iGaming industry and an important step in Altenar’s continued expansion across North America.
Having secured approval from the Alberta Gaming, Liquor and Cannabis Commission (AGLC), Altenar is fully prepared to support licensed operators entering Canada’s newest regulated jurisdiction with its award-winning sportsbook technology.
The opening of Alberta’s market establishes Canada’s second regulated online gaming province after Ontario, creating fresh opportunities for operators seeking sustainable growth within a regulated framework.
With a strong track record across regulated markets worldwide, Altenar is well positioned to help partners launch competitive sportsbook offerings that prioritize player engagement, operational flexibility and long-term success.
As competition intensifies from day one, operators will be focused on delivering high-quality betting experiences capable of attracting playersAltenar’s scalable sportsbook solution, extensive customization capabilities and regulatory expertise provide operators with the tools needed to compete effectively in this evolving market.
Matthew Ferrara, Sales Manager at Altenar, said:
“The launch of Alberta’s regulated market is an important moment not only for the province but for the wider Canadian industry. Regulation creates opportunities for operators to build trusted brands while giving players access to safer, more transparent betting environments.
“We’re excited to support our partners as they enter this new market. Success in Alberta will depend on offering a premium player experience from the very beginning – fast, reliable technology, competitive betting content and the flexibility to adapt as the market evolves. Those are exactly the areas where Altenar delivers value, and we look forward to helping operators grow sustainably in one of North America’s most promising new jurisdictions.”
Alberta represents another important milestone in Altenar’s North American growth strategy as the company continues to expand its presence in regulated markets, providing operators with the technology and expertise needed to succeed in increasingly competitive environments.
The post Altenar Joins Alberta’s New Regulated iGaming Market appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Canada
DraftKings Set to Launch its Online Sportsbook and Casino in Alberta
DraftKings is set to launch its top-rated online sportsbook and casino, along with its Golden Nugget Online Gaming brand, in Alberta on July 13. Alberta will become the second Canadian province and the 34th jurisdiction across North America where DraftKings Sportsbook is available. With the launch, DraftKings Casino will be available in five U.S. states and Golden Nugget Online Gaming casino in four U.S. states, with both brands available in Alberta and Ontario in Canada.
“We’re thrilled to launch DraftKings Sportsbook and DraftKings Casino, as well as Golden Nugget Online Gaming in Alberta and continue expanding our presence in Canada. Alberta is home to a passionate sports fan base, and we’re excited to bring customers across the province our industry-leading sports betting and online casino experiences. Launching during one of the biggest moments in global sports, with the World Cup taking place across North America, makes this an especially exciting time to welcome Albertans to DraftKings,” said Greg Karamitis, Executive Vice President and General Manager of Sports at DraftKings.
To celebrate the launch in Alberta, DraftKings employees will volunteer with Food Banks Alberta and present a $150,000 donation to the organization. The funding will purchase over 40,000 pounds of essential food items to be distributed through Food Banks Alberta’s network of member food banks, ensuring resources reach communities both large and small throughout Alberta. This donation will help provide essential food support, including high demand items like fruits and vegetables and baby formula to individuals and families facing hunger, while strengthening local food banks’ ability to meet growing demand.
Eligible customers in Alberta will have access to DraftKings’ comprehensive suite of sports betting and online casino offerings. From same-game parlays, live in-game wagering, and special odds boosts on DraftKings Sportsbook to thousands of casino games, including fan-favorite titles like “Wheel of Fortune – Triple Extreme Spin,” exclusive slot titles, as well as progressive jackpots across Golden Nugget Online Gaming and DraftKings Casino, DraftKings delivers one of the industry’s most robust and engaging entertainment experiences.
DraftKings leads the industry in responsible engagement by promoting customer awareness and use of budget and control tools and resources like deposit limits, cool off periods, and self-exclusion to help customers have a fun source of entertainment with a brand they can trust.
The post DraftKings Set to Launch its Online Sportsbook and Casino in Alberta appeared first on Americas iGaming & Sports Betting News.
Canada
High 5 Games Expands Across Alberta’s Open iGaming Market Following AGLC Supplier Approval
High 5 Games, the creator of premium casino content for the land based, online and social gaming markets announced it has secured supplier approval from the Alberta Gaming, Liquor and Cannabis Commission (AGLC), extending its games beyond Play Alberta to all licensed operators in the province’s newly opened commercial iGaming market.
High 5 Games has entertained Alberta players since 2024 through Play Alberta, the province’s government operated gaming platform, where titles such as DaVinci DeluxeWays, Billionaire’s Bank, Green Machine and more have become established player favourites. With Alberta’s commercial market now open, that same proven portfolio is available to all licensed operators entering the province.
Alberta’s commercial iGaming market will be opening on July 13, 2026, making it the second Canadian province after Ontario to welcome private sector operators. Overseen by AGLC and the Alberta iGaming Corporation (AiGC), the market launched with nearly 50 registered operator brands, one of the most anticipated regulated market openings in North America this year.
The approval extends High 5 Games’ regulated North American footprint, which includes New Jersey, Michigan, Pennsylvania, Connecticut, West Virginia, Ontario, Quebec, British Columbia. Alberta players will gain access to High 5’s catalogue of player favourite titles, including DaVinci DeluxeWays, Billionaire’s Bank, Green Machine and other titles through launch partnerships with operators.
“Alberta players already know and love our games through Play Alberta, that is a head start no newcomer to this market can claim. With the open market live, every operator in the province can now offer their players the award winning High 5 titles they have been playing for years, from day one.” says Tony Singer, CEO at High 5 Games.
High 5 Games’ content is certified across New Jersey, Michigan, Pennsylvania, Connecticut, West Virginia, Ontario, British Columbia and the studio has developed more than 300 games over three decades of game making.
The post High 5 Games Expands Across Alberta’s Open iGaming Market Following AGLC Supplier Approval appeared first on Americas iGaming & Sports Betting News.
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