Latest News
Fast Track and Enteractive: A high-octane partnership to enhance iGaming player retention and engagement
Key industry players collaborate to enhance personalised experiences and increase player value.
Fast Track, a leading iGaming CRM provider, is pleased to announce a strategic partnership with Enteractive, a specialist in player engagement for sports betting and iGaming. The collaboration aims to improve the way operators manage customer relationships and increase player value through the seamless integration of both companies’ advanced technologies.
Fast Track’s CRM platform, known for its AI-driven personalised player experience and real-time lifecycle automation, will work with Enteractive’s (Re)Activation Cloud, a unique platform that enables operators to have personalised one-to-one conversations with their churned or inactive players. This partnership will enable operators to improve player engagement, optimise marketing efforts and promote responsible gaming.
Luis Sangiovanni, Chief Marketing Officer at Fast Track, said: “We are thrilled to partner with Enteractive and integrate our innovative technologies to provide a comprehensive solution for the iGaming industry. This strategic partnership will help operators create personalised experiences for their players, driving loyalty and ultimately increasing player value”.
Andrew Foster, Chief Business Officer at Enteractive, added: “Our collaboration with Fast Track represents a significant step forward in the development of player retention. By integrating our (Re)Activation Cloud with Fast Track’s CRM platform, we can provide operators with an exceptional level of insight and control over their customer relationships, enabling them to build lasting connections with their players whilst ensuring responsible gaming.”
Both Fast Track and Enteractive are committed to helping operators excel in a competitive market by providing innovative solutions that enable them to build strong, loyal customer bases.
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Angela Bernhard Thomas
CAPCOM’S STREET FIGHTERTM 6 GOING TO COLLEGE THIS FALL
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Clark County
Clark County residents can bring a friend for free to next week’s Super Bingo $160,000 tournament at the Plaza Hotel & Casino, May 6-8
Home to downtown Las Vegas’ only bingo room, the Plaza Hotel & Casino is offering Clark County, Nevada residents who register to play in next week’s Super Bingo tournament the opportunity to bring a friend for free.
Happening Monday, May 6 through Wednesday, May 8 in the Plaza’s expansive ballroom, Super Bingo is expected to draw nearly 1,000 people from the local Las Vegas valley and across the country and Canada for the opportunity to win big playing fun-filled games of bingo over two days, with a $50,000 super coverall both days while socializing with like-minded bingo players.
Bingo-only registration is $160 per person, and Clark County residents who register can bring a friend for free. Registration is available online at https://www.plazahotelcasino.com/bingo/super-bingo-registration/. Hotel-and-bingo packages start at $300 for a four-night stay with no resort fee.
All Super Bingo players receive one 6-on paper pack for both days, two daubers, free drinks via an open bar at all sessions, boxed lunch both days, and $10 in free slot play after the first day’s session.
The Plaza’s Bingo room offers six daily bingo sessions at 11 a.m., 1 p.m., 3 p.m., 5 p.m., 7 p.m. and 9 p.m. and is located on the 3rd floor. By parking on the third floor of the Plaza’s self-parking garage, guests have convenient and direct access to the Plaza’s bingo room and parking is validated for bingo players.
Gambling in the USA
Kambi Group plc extends Mohegan partnership with on-property sports betting agreement in Pennsylvania
Kambi Group plc (“Kambi”), the world’s trusted sports betting partner, has agreed a long-term on-property sportsbook partnership with Mohegan to provide its award-winning sportsbook at two retail locations in the state of Pennsylvania.
The partnership will see Mohegan utilise Kambi’s cutting-edge retail sportsbook offering across more than 20 kiosks in sportsbook locations at Mohegan Pennsylvania and Mohegan Pennsylvania at Lehigh Valley Race and Sportsbook.
The deal further strengthens Kambi’s relationship with Mohegan, which already utilises Kambi’s suite of sports betting products at ilani in Washington, as well as online and on-property in the Canadian province of Ontario at Fallsview Casino Resort and Casino Niagara.
Kristian Nylén, Kambi CEO and Co-founder, said: “With several successful partnerships with Mohegan already in place, we are pleased to agree this new partnership as we continue to build on our strong relationship.
“This latest deal further reinforces Kambi’s position as the sportsbook provider of choice for tribes across North America, and we look forward to our ongoing collaboration with Mohegan.”
Tony Carlucci, President & GM of Mohegan Pennsylvania, said: “Mohegan Pennsylvania is excited to continue utilising the same Kambi technology platform that existed under our Kindred partnership, which will help to create a seamless process as the Sportsbook at Mohegan Pennsylvania fully rebrands later this Spring.”
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