Adam Greenblatt
Responsible Gambling Council Approves BetMGM for Top Accreditation
BetMGM recognized for its responsible gaming initiatives
BetMGM announced today that it has received one of the industry’s top accreditations from the Responsible Gambling Council (RGC) for the responsible gaming and player protection protocols incorporated into its North American platforms and operations. This achievement demonstrates BetMGM’s commitment to responsible gaming, player health and safeguards.
RG Check is regarded as one of the industry’s most comprehensive and rigorous responsible gaming accreditation programs. The program validates organizations that have implemented robust responsible gaming policies and practices. The accreditation process involves a thorough evaluation of an organization’s responsible gaming program including its policies, procedures and training platforms.
“We are proud to have received this prestigious RG Check certification,” the Chief Executive Officer for BetMGM, Adam Greenblatt, said. “This accreditation is a testament to our ongoing efforts to promote responsibility throughout our business and to ensure the well-being of our customers. We will continue to work closely with the RGC and other industry partners to promote a culture of safe and enjoyable gambling.”
To achieve RG Check accreditation, BetMGM underwent a rigorous evaluation process, which included a review of its responsible gaming policies and procedures, staff training and player protection measures. The evaluation was conducted by RGC’s team of experts, who assessed the effectiveness of BetMGM’s responsible gaming program and provided recommendations for improvement based off established standards and criteria. BetMGM’s United States, Ontario and Borgata Online labels were subject to the accreditation.
“Congratulations to BetMGM on achieving the RG Check accreditation for all of its North American platforms,” the Chief Executive Officer for the RGC, Shelley White, said. “This accomplishment is a clear demonstration that BetMGM has a strong commitment to responsible gambling and player safety. We commend BetMGM for its dedication to promoting responsible gambling practices and its efforts to ensure the well-being of their players.”
As BetMGM continues to expand to new jurisdictions, responsible gaming education remains a key focus. BetMGM is proud to provide resources to help customers play responsibly including GameSense, an industry leading program, developed and licensed to MGM Resorts by the British Columbia Lottery Corporation. Through the integration within BetMGM’s mobile and desktop platforms, customers can receive the same GameSense experience they have grown to count on at MGM Resorts properties nationwide. This complements BetMGM’s already existing responsible gaming tools that serve to provide customers with an entertaining and safe digital experience.
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Adam Greenblatt
Prove Identity Partners with BetMGM
Prove Identity Inc., the global leader in digital identity, announced a strategic partnership with BetMGM, a sports betting and iGaming leader, to enhance the security and user experience for BetMGM customers through the cutting-edge Prove Pre-Fill identity solution.
Prove Pre-Fill accelerates digital consumer onboarding by up to 79% and is used by more than 1000 businesses globally across diversified industries, including 9 of the top 10 banks. This collaboration marks a significant milestone in Prove’s journey toward providing seamless and secure digital sports betting and casino services in the U.S. states where BetMGM operates, pending regulatory approval.
“BetMGM is an innovator in the space, always looking to find new and compelling ways to improve the online gaming experience. Prove Pre-Fill is the latest example of that and allows customers to get access to the content they desire faster than ever before through the identity verification process, enabling them to take full advantage of BetMGM’s vast product offerings,” Tom Hill, Director of Digital Identity and Head of Sports Betting and iGaming at Prove, said.
“We’re committed to providing customers with a seamless and secure sports betting experience, and our partnership with Prove is a testament to that safe bet. Prove Pre-Fill adds an extra layer of security, reduces sign-up abandonment, and improves the overall user experience by streamlining the identity verification and authentication processes. Users can now enjoy the BetMGM sports betting and casino experience faster and with greater peace of mind,” Adam Greenblatt, CEO of BetMGM, said.
Key Highlights of the Partnership:
- Streamlining User Onboarding: Prove Pre-Fill technology will revolutionize the onboarding process for BetMGM users, minimizing sign-up abandonment rates. By simplifying and expediting account creation, BetMGM aims to provide a frictionless experience from the start.
- Preventing Bonus and Promotion Abuse: Prove’s solutions will be crucial in preventing rampant bonus and promotion abuse – for example, using the same bonus code multiple times normally intended for only first-time users – within the BetMGM digital sports betting and casino platforms. This ensures a fair and secure user environment, fostering a trustworthy and enjoyable gaming experience.
Adam Greenblatt
Marriott Bonvoy and BetMGM Unlock a New World of “Play, Earn, Stay” with New Rewards Connection
Marriott Bonvoy, Marriott International’s award-winning travel program, and BetMGM, a leading sports betting and iGaming operator, launched an unprecedented rewards collaboration in the online sports betting and iGaming industry, giving fans an extra stake in the game.
Players in licensed states can link their Marriott Bonvoy and BetMGM accounts and earn BetMGM Rewards points when they wager using the BetMGM sports betting app or play at the award-winning online casino. They can then exchange BetMGM Rewards points for Marriott Bonvoy points, up to 100,000 points annually, which they can then use to redeem extraordinary experiences, including future free nights with Marriott Bonvoy’s more than 30 hotel brands and 10,000 destinations globally.
“The collaboration with Marriott Bonvoy is a monumental differentiator for us. This partnership will extend our brand to millions of potential new customers while offering our players the unique benefit of utilizing their gameplay to tap into the world of Marriott Bonvoy’s unrivaled portfolio of experiences,” said BetMGM CEO Adam Greenblatt.
BetMGM offers a seamless user interface to earn BetMGM Rewards points and then transfer those points for Marriott Bonvoy points through the app’s rewards store. Linked accounts will have access to participate in exclusive games, experiences, and offers on the BetMGM platform.
“This landmark collaboration between Marriott Bonvoy and BetMGM goes beyond hospitality and gaming, unlocking new opportunities for members to ignite their passions and deepen connections with the people and places they love. We are excited to welcome BetMGM members with more global access to more than 30 hotel brands,10,000 locations and a growing portfolio of exclusive and curated member experiences including sports, music, art, and culinary events around the world,” Peggy Roe, EVP and Chief Customer Officer at Marriott International, said.
Adam Greenblatt
BetMGM Announces North Carolina Market Access Agreement with Charlotte Motor Speedway
BetMGM, a sports betting and iGaming leader, and Charlotte Motor Speedway, the iconic motorsports and entertainment venue, announced a new market access agreement enabling BetMGM to bring its online sports betting platform to North Carolina once legalized sports betting launches.
“We have been eagerly awaiting legal, safe, regulated online sports betting in North Carolina, a state with more than 10 million people and one of the most vibrant sports environments in the country. BetMGM’s partnership with Charlotte Motor Speedway meets a great demand for entertainment from North Carolinians. Together we will deliver a premier and responsible gaming product that benefits many state agencies,” BetMGM CEO Adam Greenblatt said.
In addition to supporting many of North Carolina’s publicly funded colleges, tax revenues from sports betting will also support a major event fund, allowing the state to recruit national sports and entertainment events to drive additional tourism, job creation, and economic impact.
“BetMGM has established itself as a signature source for sports betting with partnerships in every major league sport and with venues across the country. With Charlotte Motor Speedway’s history of innovation, we wanted to move forward into this new era of sports entertainment with a progressive sportsbook. This partnership with BetMGM will bring sports fans new ways to enjoy their favorite events while expanding North Carolina’s tax base, supporting colleges and facilitating recruitment of major events for the future,” Greg Walter, Executive VP and General Manager of Charlotte Motor Speedway, said.
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