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YAHAHA Studios steals the show at GDC with AI Generated-Content Co-Pilot

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Game Developer Conference (GDC) 2023 saw YAHAHA taking over the convention from March 20th – 24th, drawing more than 2,700 participants to its in-booth speeches, over 5,000 people to its networking party, and supporting the creation of nearly 800 games during GDC. All games were created by attendees during YAHAHA’s live events and supported by YAHAHA’s code-free data-oriented design (DoD) engine. The company also revealed its upcoming features plan, including an AI generated-content (AIGC) Co-pilot feature, multiplayer mobile creation, one-click art style changes, VR adaptation, and more.

YAHAHA demonstrated its pioneering Text2Game AIGC Co-Pilot tool – YAI – in an exclusive demo at GDC 2023. With this application, game developers will be able to streamline the creation process even further, generating locales, environments and worlds with just a few text prompts. Utilising YAHAHA’s ever-growing asset library, its cutting-edge inbuilt virtual assistant builds environments seamlessly and with speed. The platform’s DoD engine’s capabilities include the ability to save the entire game state, as well as a novel design approach tailored to less-experienced developers, enabling creators to develop game concepts which may have previously been too complex. With the introduction of AIGC, an intended key feature of YAHAHA which will launch soon, YAHAHA aims to lower the barrier to entry even further for developers, as well as reduce the overall cost of game creation.

Also revealed was the mobile co-creation feature, supported by the DoD engine, which will make YAHAHA the world’s first platform to support multiplayer game creation on mobile devices.

The upcoming one-click art style switcher will enable creators to bring their changing visions to life in an instant. Whether it be a Chinese ink painting, soft, dreamy watercolours, or an impactful cartoon style: with just a single click, YAHAHA users can experiment with different visual styles in their creations.

YAHAHA also announced its VR device adaptation milestone, which will adapt any game created on YAHAHA for VR devices – at no extra cost to developers. Not only will this allow developers to reach an even wider audience, but all of these features will work in tandem with YAHAHA’s new industry solutions, incorporating educational and metaverse initiatives, to form a seamless B2B, B2C, and commercial experience for all.

YAHAHA Studios also ran a series of in-booth and featured talks, attended by more than 2,700 people, where they discussed current applications of the platform and upcoming product releases to continue to widen access in game development. YAHAHA’s core ethos is to make game development easier and more intuitive for creators. This has led to its provision of an education program based on its own code-free gene development, incorporating courses which can be both embedded into campus curriculum systems and taken by individuals.

Adam Ardisasmita, Vice President of AGI, said, “[The] low code game development engine by Yahaha is effortless to use and powerful. It will be a very useful tool to bridge more players into game developers. Especially in Indonesia, YAHAHA can be a platform to create more talent in the game industry, which is why we’re excited to have signed a Memorandum of Understanding with YAHAHA to collaborate further with their community, creator programs, and educational outreach.”

Pengfei Zhang, COO at Yahaha Studios, said, “It’s been a pleasure to see so many people learning about and creating with YAHAHA at this year’s GDC. There’s been a real buzz around YAHAHA, and knowing that nearly 800 games were created at our booth is amazing. With the reveal of our new Text2Game generative AI tool, and following the release of Asset Ovi earlier this year, 2023 is set to be a year of launching even more powerful new features to enable game developers to realise their creative visions in YAHAHA.

The announcement of our B2B Metaverse solution is also an exciting opportunity to bring the Metaverse to more and more businesses and help them reach customers in new and ever-engaging ways. We remain committed to empowering creators with world-first tools, and aim to make YAHAHA the single best game development platform for developers of all backgrounds.”

YAHAHA, a community-focussed user-generated content (UGC) platform, continues to open up no-code and low-code creation to growing numbers of developers through its Metaverse project. Creators at the booth had access to YAHAHA’s Asset Library, which provides over a million ready-to-use 3D assets. Novice game developers were guided through the creation of their first game in just 15 minutes. All of the games created on YAHAHA’s 300MB app at GDC are now available to play online, as just some of the tens of thousands of UGC games supported by its servers.

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DuelBits says UFC creator campaign delivers 122m verified video views

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DuelBits has published results from its JUSTIN2026 marketing campaign, saying the UFC-focused activation generated more than 122 million verified video views and contributed to one of the company’s strongest MMA betting events “in recent years.”

The crypto sportsbook and casino operator said the campaign launched ahead of UFC event Freedom 250 at the White House and centred on former UFC lightweight champion Justin Gaethje. DuelBits framed the partnership as an early bet on Gaethje, before broader commercial interest.

According to the company, the campaign set a KPI to exceed 100 million impressions across owned, paid and partnered media, and ultimately delivered more than 122 million verified clip views via a network of more than 140 creators. The asset mix included a hero film, six short-form cutdowns, behind-the-scenes content and still imagery, distributed via DuelBits’ social channels, MMA publishers, creator partnerships and clipping pages.

DuelBits said the hero content was also integrated into Gaethje’s “Art of Violence” YouTube series. The operator added that the activation drove promotional code engagement and helped convert attention into sportsbook activity.

Jasper Hoekert, Chief Marketing Officer at Duelbits, said: “We wanted to support Justin before everyone else recognised the opportunity. Instead of following the hype once he has already achieved greatness, we wanted to back a champion before anybody else did.

“The campaign wasn’t measured purely on views. Of course, surpassing 122 million verified views and exceeding our 100 million KPI was a huge achievement, but the real success was seeing that attention convert into one of our strongest UFC betting nights in recent years.

“It also reinforced something that’s key to DuelBits as a brand, which is that we don’t do small campaigns. Whether it’s the production quality, creator network, or distribution strategy, we want every activation to show what’s possible when sportsbook marketing is treated like premium entertainment.”

The post DuelBits says UFC creator campaign delivers 122m verified video views appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Slotegrator now provides native app experience for iGaming platforms with PWA function

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Slotegrator’s platform solution now offers progressive web app (PWA) functionality, enabling operators to provide installable casino apps with push notifications, flexible branding, and seamless access across changing domains. 

The Casino Builder module in Slotegator’s platform solution has been upgraded with a Progressive Web Application (PWA) feature that allows casinos to deliver an app-like experience without relying on the App Store or Google Play. 

Native apps are powerful tools for building customer loyalty and enhancing engagement. However, iGaming brands face serious obstacles, such as strict marketplace policies, long review processes, geographic restrictions, and the constant threat of app removal. Slotegrator’s PWA functionality eliminates these barriers, allowing players to install a casino app directly from their browser and enjoy many of the same benefits as a native app.

After installation, the PWA opens from the user’s home screen, loads fast, and supports push notification integration that enhances player engagement and retention.

“Mobile is still the leading channel for user acquisition and retention; however, it’s difficult to distribute native apps in iGaming,” says Olga Ivanchik, COO at Slotegrator. “Our new PWA feature gives operators an alternative that will be familiar to their players, while eliminating the complications related to conventional app stores. Operators can launch quickly, retain full control over updates, and ensure a perfect mobile gaming experience for any market.”

Within the next 2 months, operators will also have the ability to determine when the PWA install bar will be visible to the player. For example, displaying the install bar immediately after the first deposit, as part of a broader retention strategy, helps drive long-term player LTV. The operator can also set up frequency of the install offer — daily, weekly, just once, etc. 

Some operators have to consider UX for multiple frontends. Luckily, the installation widgets are highly flexible, helping them drive maximum conversion without sacrificing user experience. Operators can select a top bar or a top banner installation widget, both of which are fully customizable with branded icons, messaging, and backgrounds.

Operators can limit the visibility of their installation campaigns to specific devices — desktop, mobile, Android, or iOS — thanks to special targeting options. Operators can also design acquisition strategies specific to each platform, driving installs only where they offer the best user experience.

When players install the PWA, operators can connect it to push notification services, so they can re-engage them even when the application isn’t actively open. 

Mirror domain compatibility addresses a common operational challenge in restricted markets. If an operator has to change domains due to licensing or regulatory requirements, players who have already installed the PWA will be able to continue using it without reinstallation.

Unlike native applications, PWAs don’t require App Store or Google Play approval, effectively eliminating possible delays and the risk of removal from the market. Instead, operators can deploy updates instantly to every user.

The new PWA functionality is now available in Slotegrator’s Casino Builder module, alongside other tools for improving mobile acquisition, engagement, and player retention.

ABOUT THE COMPANY

Since 2012, Slotegrator has been one of the iGaming industry’s leading software and business solution providers for online casino and sportsbook operators.

The company’s main focus is software development and support for online casino platforms, as well as the integration of game content and payment systems.

The company works with licensed game developers and offers a vast portfolio of casino content: slots, live casino games, poker, virtual sports, table games, lotteries, casual games, and data feeds for betting.

Slotegrator also provides consulting services in gambling license acquisition and business incorporation.

The post Slotegrator now provides native app experience for iGaming platforms with PWA function appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Slotegrator now provides native app experience for iGaming platforms with PWA function

Published

on

slotegrator-now-provides-native-app-experience-for-igaming-platforms-with-pwa-function

Slotegrator’s platform solution now offers progressive web app (PWA) functionality, enabling operators to provide installable casino apps with push notifications, flexible branding, and seamless access across changing domains. 

The Casino Builder module in Slotegator’s platform solution has been upgraded with a Progressive Web Application (PWA) feature that allows casinos to deliver an app-like experience without relying on the App Store or Google Play. 

Native apps are powerful tools for building customer loyalty and enhancing engagement. However, iGaming brands face serious obstacles, such as strict marketplace policies, long review processes, geographic restrictions, and the constant threat of app removal. Slotegrator’s PWA functionality eliminates these barriers, allowing players to install a casino app directly from their browser and enjoy many of the same benefits as a native app.

After installation, the PWA opens from the user’s home screen, loads fast, and supports push notification integration that enhances player engagement and retention.

“Mobile is still the leading channel for user acquisition and retention; however, it’s difficult to distribute native apps in iGaming,” says Olga Ivanchik, COO at Slotegrator. “Our new PWA feature gives operators an alternative that will be familiar to their players, while eliminating the complications related to conventional app stores. Operators can launch quickly, retain full control over updates, and ensure a perfect mobile gaming experience for any market.”

Within the next 2 months, operators will also have the ability to determine when the PWA install bar will be visible to the player. For example, displaying the install bar immediately after the first deposit, as part of a broader retention strategy, helps drive long-term player LTV. The operator can also set up frequency of the install offer — daily, weekly, just once, etc. 

Some operators have to consider UX for multiple frontends. Luckily, the installation widgets are highly flexible, helping them drive maximum conversion without sacrificing user experience. Operators can select a top bar or a top banner installation widget, both of which are fully customizable with branded icons, messaging, and backgrounds.

Operators can limit the visibility of their installation campaigns to specific devices — desktop, mobile, Android, or iOS — thanks to special targeting options. Operators can also design acquisition strategies specific to each platform, driving installs only where they offer the best user experience.

When players install the PWA, operators can connect it to push notification services, so they can re-engage them even when the application isn’t actively open. 

Mirror domain compatibility addresses a common operational challenge in restricted markets. If an operator has to change domains due to licensing or regulatory requirements, players who have already installed the PWA will be able to continue using it without reinstallation.

Unlike native applications, PWAs don’t require App Store or Google Play approval, effectively eliminating possible delays and the risk of removal from the market. Instead, operators can deploy updates instantly to every user.

The new PWA functionality is now available in Slotegrator’s Casino Builder module, alongside other tools for improving mobile acquisition, engagement, and player retention.

ABOUT THE COMPANY

Since 2012, Slotegrator has been one of the iGaming industry’s leading software and business solution providers for online casino and sportsbook operators.

The company’s main focus is software development and support for online casino platforms, as well as the integration of game content and payment systems.

The company works with licensed game developers and offers a vast portfolio of casino content: slots, live casino games, poker, virtual sports, table games, lotteries, casual games, and data feeds for betting.

Slotegrator also provides consulting services in gambling license acquisition and business incorporation.

The post Slotegrator now provides native app experience for iGaming platforms with PWA function appeared first on Americas iGaming & Sports Betting News.

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