• Another attempt by SPRIBE to mislead the industry fails as two consecutive instances reject requested injunction
• Decision allows Aviator Brasil to continue operating while the court examines the broader AVIATOR trademark dispute

 Aviator Studio Brazil has secured two consecutive court decisions in São Paulo, Brazil, rejecting attempts by SPRIBE to impose an injunction on its operations.

The rulings, delivered by the São Paulo Court of Appeals (2nd Reserved Chamber of Business Law) on 16 April, were in favour of the defendants overall. The court rejected the injunction request against the group, allowing Aviator Studio Brazil to continue operating in the market with partners such as Foggo Entertainment (Blaze) while the broader trademark dispute is examined through the normal judicial process.

Contextualising Separate Proceedings

This victory in the group proceedings follows an announcement by SPRIBE on 15 April regarding a separate matter involving NSX Betnacional. Aviator LLC clarified that neither the company nor the operator were aware of those specific proceedings initially. As soon as that separate matter became known, Aviator Studio Brazil immediately took action to assume responsibility for defending the legitimate use of the brand, providing NSX Betnacional with all legal support required.

Key Court Findings

The Court of Appeals based its decision on the following key findings:

• Lack of likelihood of success on the merits: While SPRIBE claims exclusive ownership of the “AVIATOR” trademark, the court found substantial controversy regarding the validity of those rights both domestically and internationally.
• Absence of irreparable harm: The court determined there is no imminent or irreparable harm that would justify immediate intervention.
• Valid licensing: The court emphasised that Aviator Studio Brazil has been commercially operating under the “AVIATOR” mark based on a licence from Aviator LLC, the regularity and effects of which shall be examined during the proceedings.

Protecting the AVIATOR Ecosystem

Aviator Studio Brazil joined the proceedings and supported its operator partners, including Foggo Entertainment (Blaze) by fulfilling all indemnity and defence obligations under its Software Licence Agreement.

The company has affirmed that it stands fully behind its partners, taking responsibility to defend, indemnify, and hold them harmless in relation to the use of the AVIATOR brand and product. This reinforces the company’s long-term commitment to protecting its partners and the integrity of the AVIATOR ecosystem.

In relation to the NSX Betnacional matter, Aviator LLC confirmed that neither it nor Betnacional were aware of the proceedings initially.

As soon as the matter became known, Aviator Studio Brazil immediately took action to support its partner Betnacional and assume responsibility for defending the legitimate use of the AVIATOR brand.

International Context

Aviator LLC stated that these outcomes reinforce its long-standing position that attempts to secure early-stage injunctions are not reflective of the merits of the case. This follows earlier proceedings in the United Kingdom High Court, where an interim injunction obtained by SPRIBE was clarified as a narrow procedural step with no bearing on ownership or the final outcome of the dispute.

With no findings made against Aviator LLC’s underlying rights in Brazil and courts declining to grant urgent relief, the company continues its operations while remaining confident in its legal position as proceedings progress across multiple jurisdictions.

Commenting on the decision, George Pruidze, CEO at Aviator Studio, said: “Following two consecutive victories in both the trial court and appeal courts in São Paulo, it is clear there is no basis for the urgent measures sought by SPRIBE. Aviator Studio Brazil continues to operate lawfully under licence, and we remain fully committed to supporting our partners and defending the AVIATOR brand wherever necessary.

“As similar actions by SPRIBE continue to trigger proceedings in Brazil, including the ongoing matter involving Betnacional, we will continue to stand behind our partners and ensure the legitimate use of the AVIATOR brand is protected. We are confident that the same facts and legal position will continue to prevail as these cases progress.”

In a campaign created by Galeria, the athlete uses his more visual seniority to highlight the importance of control and self-care when betting.

São Paulo, April 2026, Betnacional, a brand of the Flutter Brazil group, advances in the consolidation of its Responsible Gaming practices with the launch of the Vini Sênior campaign.

Starred by the brand ambassador and star of the Brazilian National Team, Vinícius Jr., the communication plays with the term “Júnior” to present a more experienced character, aligned with the concept of seniority.

The movement reinforces the evolution of the athlete and of the “bet of the Brazilians”, in addition to highlighting the company’s pioneering spirit in the sector.

It was the first to launch a campaign focused exclusively on responsible gaming, in August 2024, anticipating the regulatory framework.

Now, the initiative gains a new chapter by reinforcing established values and expanding the use of proprietary tools for control, balance, and self-care.

Created by Galeria and with the motto “Play like a senior, with responsibility”, the strategy positions Vini as a spokesperson and mentor for a conscious approach when betting, something that has always been a priority at Betnacional.

In three 30” films, the campaign translates this maturity in a close and humorous way, and reinforces the importance of practical attitudes and personalized messages on the platform, where the bettor finds a customizable protection network to ensure that betting continues to be entertainment.

More than a guideline, it is an integrated front in product development, communication, and the betting experience, supported by a robust structure of control and protection tools.

“Responsible gaming is at the center of our strategy and guides how we evolve the platform and relate to the public”, says Alvaro Garcia, cmo of Flutter Brazil.

“With Vini Sênior, we take another step by making this agenda closer and more understandable, without losing the consistency of continuous work, which seeks to promote a sustainable relationship with entertainment over time”, he concludes.

For the athlete Vinicius Jr., responsibility and prudence are already part of the daily practice of betting.

“Brazilians are passionate about football and betting talk is already part of our daily lives. But for the game to be complete, it needs to be safe. I was very happy to bring Vini Sênior to life because this is a message I truly believe in. We want people to have fun on the platform, always with balance and taking care of their own pockets. The great catch of Vini Sênior is showing that maturity is part of the game”, says the striker.

“You have to know when to stop, set deposit limits, and not let the game go too far. And Betnacional has mechanisms to set values, take a break when necessary, and a customer service team focused on helping in more complex situations”, comments Vini.

“Brazilians are born liking football, fun, and chat, and that won’t change, it’s in the essence of our people. So, it is always valid to reinforce that our game, which deals with the passion of millions of Brazilians, is played in a light way, based on healthy and safe entertainment, without compromising one’s pocket”, concludes the Brazilian athlete.

The communication unfolds in films for TV and digital, as well as OOH pieces, with the “Vini Sênior” character leading the way.

The materials depict the athlete characterized as an older, and even more mature version of himself, in remote settings connected with nature, reinforcing the protection resources already structured at Betnacional, which allow the bettor to define personalized limits for deposits, amounts wagered, and losses, with independent settings for sports betting and casino.

The platform also offers tools focused on managing time and gaming behavior, such as monitoring session time and the number of bets, as well as options for scheduled breaks and self-exclusion.

For Galeria, the challenge was to raise the conversation about limits without questioning the behavior of those who use the platform.

“Responsible gaming is a serious topic, but it doesn’t have to be a boring topic. We sought to approach the subject with a lightness that connects with the Brazilian public. Vini Júnior, Betnacional ambassador, is the perfect person to convey our message with a touch of irreverence and a lot of impact, especially considering the prominence Vini will have in Brazil’s games in June”, comments Mario Cintra, creative director of Galeria.

As the industry prepares for BiS SiGMA South America 2026, the largest and most influential iGaming event in Latin America, real market data begins to reveal a profound transformation in the behavior of the Brazilian consumer.

It is no longer just about “betting volume”, but about a reconfiguration of the Share of Wallet (participation in household spending).

The unprecedented study “Bets na Mesa, Consumo em Jogo”, carried out by NielsenIQ Brazil, sheds light on a reality that will be the center of technical debates at the Transamerica Expo Center: in 2025, 26.3% of Brazilian households participated in some form of betting.

This figure is not just a number; it is the reflection of a “new parallel shopper journey” that is capturing the attention and income of the population.

Radiography of Consumption: Who and what is being bet?

The Brazilian market in 2026 shows a clear fragmentation.

Despite the explosion of digital platforms, traditional modalities maintain notable resilience, creating a hybrid ecosystem between analog and digital.

Dominant Modalities

According to the NielsenIQ study, preferences are distributed as follows:
• Mega-Sena: 15.8% of households.
• Video Slots (such as the “Jogo do Tigrinho”): 7.7%.
• Jogo do Bicho: 3.9%.
• Sports Betting (Bets): 3.6%.

Socioeconomic and generational profiles in Brazil

The study reveals that bettors are not a homogeneous group. There is a marked division by Socioeconomic Level (SEL) and age:

• The Slots phenomenon: The “Jogo do Tigrinho” concentrates bettors from middle SEL (63.3%) and a notably young audience, with 42.4% of bettors up to 35 years old.

• The maturity of Mega-Sena: It predominates in high SEL (45.5%) and in a more mature profile, where 49.1% are over 51 years old.

As Gabriel Fagundes, Insights Leader for the Industry at NielsenIQ, points out: “We had already identified that betting became a popular and common practice in the routine of the Brazilian consumer.”

“Now, the numbers also point to the dimension that this practice is taking within household expenses and in the income of bettors.”

The Economic Motivation: Extra Income or Entertainment?

One of the most critical points for operators that will meet at BiS SiGMA is to understand the “why” behind betting.

The data from 2026 shows a diffuse frontier between gambling as leisure and gambling as economic hope.

For 49% of bettors, the main motivation is to obtain extra income, while 43.5% expect a “radical change of life”.

This second profile is more common in casual Mega-Sena players.

Classification by Intensity

The market is divided into three levels of commitment:

1. Casual (73%): They play at least once a month.
2. “Pro” (28%): They bet once a week. From this group, 65.8% seek extra income.
3. “Elite” (9.3%): They bet weekly and spend more than R$ 100 per month.

This “gaming intensity” is, according to the study, the real driver of the economic impact on households, especially in the Northeast regions (29% penetration) and South (28.3%).

The Impact on Retail and the Consumption Basket

For the iGaming industry, understanding which expenses are being substituted is vital for sustainability and social responsibility.

The study reveals that only 10% of households admit substituting expenses directly for betting, but the affected categories are alarming.

Affected Categories

Among those who substitute expenses:
• Food: 47% of the cases.
• Fixed bills (water, electricity, internet): 45.3%.
• Beer: It is the category with the greatest retraction, registering a drop of 1.7 percentage points in the participation of spending.
• Cookies, perfumes and soft drinks: They also present negative impacts.

The main strategy of the consumer to accommodate spending on betting has been to reduce the quantity of items purchased; in fact, 60% of the consumption categories registered a decrease in the volume acquired in 2025.

Strategic Challenges for the Legal Market in 2026

The NielsenIQ data presents a direct challenge for brands and operators that seek to consolidate themselves in “Legal Brazil”.

The pressure on the domestic budget forces manufacturers of fast-moving consumer goods (FMCG) and betting operators to compete for the same currency.

“Betting is a new competitor in the consumer’s Share of Wallet.

This pressures manufacturers to act with more precision in communication, price and activation to recover relevance in front of this new competitor: the habit of betting itself.”

Towards BiS SiGMA 2026

As we approach the largest event in the region, this study serves as a warning and an opportunity. The Brazilian market of 2026 is mature, but it is under intense social scrutiny due to the impact on low-income families.

Operators that wish to have long-term success must:

1. Differentiate the profiles: It is not possible to treat the young middle SEL slot player the same as the high SEL Mega-Sena bettor.
2. Promote Responsible Gaming: The substitution of food and fixed bills for betting is a regulatory “red flag” that could tighten laws in the near future.
3. Regional Innovation: The Northeast and the South are the markets with the highest intensity, requiring more aggressive localization strategies.

BiS SiGMA South America will be the perfect stage to discuss how the industry can grow without compromising the economic stability of Brazilian households, ensuring that iGaming is seen as entertainment and not as an unsustainable financial burden.

Superscore consolidates in Brazil and launches weekly analysis for the press.

The platform offers statistical analysis of the Brazilian Championship and of the main national and international championships, such as the Copa Libertadores, the World Cup and the Champions League, among others, with metrics that go beyond goals and assists for fans and sports experts.

Superscore Insights is the new newsletter for the press, with a weekly publication and another analysis of the latest news.

Superscore, a sports intelligence application associated with Superbet, advances and consolidates itself in Brazil as a strategic platform to transform data into reliable information for football fans in real time and without advertising.

With its own methodology, the solution establishes itself as a reference among sports fans, bringing together advanced statistics, rankings and in-depth analysis of the main tournaments, players and coaches in the country.

Now, the platform takes a new step with the launch of Superscore Insights, expanding its collaboration with the press by offering even more solid analysis, contextualized data and specialized support for sports coverage.

On Mondays, journalists will receive an exclusive bulletin with deep and original analysis of the weekend matches, a specialized analysis of the most important events of the day, as well as predictions and statistics of upcoming events.

With global coverage, Superscore already gathers more than 1,900 competitions, 63,000 teams and more than 480,000 monitored players, offering a solid base for historical and real-time analysis.

The data from Superscore comes from leading partners worldwide in the collection and distribution of sports data, the same ones used by Superbet and the main companies in the sector.

These providers offer high precision, low latency and comprehensive coverage of competitions worldwide.

“Superscore was born as a free sports intelligence application, without advertising, that goes beyond the basics by offering a wide database and statistics for those who want to understand the game in depth.

 In just one year, it has already achieved thousands of users and grows approximately 30% monthly, climbing positions in the Google Play ranking.”

“The platform offers a solid experience for both fans and professionals, in addition to facilitating more informed decisions in sports betting, thus reinforcing the commitment to responsible gaming,” states Patrícia Prates, Marketing Director of Superbet and of the alliance with Superscore.

Superscore: Exclusive data and decades of history

In a context where sports coverage increasingly requires qualified data and contextualization, Superscore distinguishes itself by going beyond traditional indicators, incorporating metrics such as accurate shots, passes in the offensive third, tackles, recoveries, participation in decisive plays and time on the field, among other indicators.

These data are translated into the Superscore Score, a proprietary index that allows building Top 5 or Top 10 rankings of the best players of each round, with graphical visualizations and quick analysis.

Another differentiating factor is the expanded historical database, which gathers information from the Brazilian Championship since 1937, the Copa Libertadores since 1960 and the Champions League since 1992, which allows comparative analysis and identifying patterns over decades.

“We are talking about a platform built on a solid technological base, which combines a large volume of unique data, history and a team prepared to transform this information into relevant content for football fans.

Superscore organizes and translates these data so that they can also be used in sports coverage,” states Guilherme Simantob, director of Superscore in Brazil.

Superscore offers free and integrable widgets for the press and content creators, facilitating the incorporation of statistics, graphics and comparisons directly into articles, enriching journalistic narrative with reliable and visually accessible data.

The app is available in the App Store and Google Play.

Reevo arrives in Brazil with Betsson

Reevo has expanded its presence in Latin America after launching its aggregation platform and its own games catalog in Brazil in collaboration with Betsson.

The integration, carried out through a single connection, allows the operator to expand its content offering with Reevo’s own titles and third-party titles.

The movement reinforces the alliance between both companies and is part of a growth strategy in regulated markets, especially Brazil, considered one of the most promising in the region after regulatory advances.

From Betsson, Andrea Rossi highlighted the impact of the agreement by stating that the incorporation of Reevo’s content “expands the entertainment offer available for our players in one of the fastest-growing markets in the region.”

Additionally, both companies anticipated new joint expansions in other markets, after a recent launch also in Mexico.

Reevo continues to bet on its aggregation model as a way to facilitate access to multiple studios through a single integration, while expanding its global distribution network.

BTG launches prediction platform and increases the dispute between banks, stock exchange and betting

The launch of BTG Trends by BTG Pactual marks a new chapter in the growth of prediction markets in Brazil, intensifying competition between banks, the stock exchange and the betting sector.

This new platform allows investors to operate binary contracts (“yes” or “no”) based on probabilities about financial events, such as the dollar, the Ibovespa or interest rate decisions, using already regulated derivative instruments.

The movement is not isolated. The Brazilian stock exchange (B3) also advances in this direction, with the development of financial event contracts and digital derivatives, although restricted to professional investors.

At the same time, the platform XP established a partnership with Kalshi, facilitating access for Brazilian investors to international predictive markets, while new startups such as VoxFi explore broader applications, including geopolitics and culture.

At a global level, these markets have gained relevance and volume, driven by platforms such as Polymarket and Kalshi.

However, their regulation continues to be a subject under debate. In the United States, the CFTC considers these contracts as financial derivatives, although discussions still exist about limits and risks, especially in sensitive events.

In Brazil, authorities, including the CVM and the Secretariat of Prizes and Betting, are already analyzing how to frame these activities from a regulatory point of view, especially when they overlap with sports events.

The advance of these products has also generated reaction from the betting sector.

The Brazilian Institute of Responsible Gaming (IBJR) maintains that, when there is money involved in uncertain events, it is essentially betting, regardless of the format, and warns about risks such as unfair competition and lower consumer protection if they operate outside the regulated framework.

The main difference between betting and prediction markets lies in their structure: in betting, the user plays against the house, while in prediction markets prices are formed among participants and reflect collective probabilities.

Even so, the boundary between both models remains diffuse.

With banks, stock exchange and new platforms advancing simultaneously, prediction markets stop being an emerging trend and become a new field of dispute within the financial system.

The regulatory framework is still under construction, and the evolution of the sector will depend on how the limits between investment and betting are defined as these products scale.