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ZITRO TAKES ICE LONDON BY STORM WITH LATEST INNOVATIONS
At this year’s ICE London, Zitro unveiled its latest and greatest innovations for the European market. The event served as a stage to highlight the diverse range of game titles featured on the four cabinets of the GLARE product lineup. From the company’s reliable service and technology to its compelling suite of slot games, and through its iGaming content, Zitro demonstrated why Winning is not about luck!
“Our team was excited to showcase our new products designed to increase revenue for casino operators,” said Sebastian Salat, International President of Zitro. “As a company with a strong international presence in the European market, ICE London 2023 provided the perfect opportunity to present our latest offerings to a global audience”.
Zitro demonstrated its commitment to product development and innovation by launching a diverse range of products aimed at enhancing player engagement across casino floors. Visitors to the Zitro’s booth were able to see the new slot titles presented on the GLARE form factors: Altius Glare, Illusion Glare, Allure Glare and Fusion Glare; four separate and unique cabinets with exclusive features that guarantee an immersive gaming experience for players.
Among the new game titles on display was Mighty Hammer, a 4-level multi-game featured on Allure Glare, with 4 different game themes and 3 unique Bonus links. Boost your bet and activate the Bonus Link “Thunder” and discover the power of the Hammer for more frequent and larger prizes. Also, on display was Mega King, available for both the Allure and Fusion Glare cabinets. With this slot title, the more you bet, the bigger the jackpot you get. Mega King also includes an amazing “ENERGY BOOST” feature, which allows players get much higher hit frequency to the Bonus Jackpot.
Zitro also released Fantasy Wealth from the Seven Chests series, a 4-level multi-game progressive with 4 fantasy-inspired characters, and a brand-new Seven Chests feature. Players are transported on an exciting journey, chasing the golden chests to trigger the Giant Jackpot Wheel, which guarantees players a sure prize. This latest release from Zitro immerses players in an incredible adventure and offers an unparalleled gaming experience.
Also featured at ICE London 2023 was Fú Shòu Qí Tian, a 4-level multi-game based on oriental mythology and designed exclusively for the Altius Glare cabinet.
Colossus Fire also debuted on the Illusion Glare cabinet. This 4-level progressive multi-game includes 4 game titles, as well as up to 3 unique bonus links where it is easier than ever to win the MEGA jackpot while increasing prizes on each spin.
The company’s top performing titles, Link King and Link Me are back and better! Zitro showcased the new Boost Series featuring a new “Boost” functionality for a much higher hit frequency to the bonus jackpot. These game titles were showcased on the Fusion Glare cabinet.
And finally, the company showcased its latest offerings for the online market through its Zitro Digital division. With an extensive game library of video slots and video bingo, Zitro Digital offers in the category of “multiway” progressive the 88 Link Series with “Kokeshi Dolls”, and the newly launched Bashiba Link Series featuring “Emperor.” Additionally, Zitro Digital offers “multiline” progressives such as the Link King and Link Me Series, featuring games like “Lady Dragon”, “Kuan Kung Gold”, “Buccaneers Booty”, “Totem of Spirits”, “Sweet Tropical Fruits”, and “The Funny Lucky Children”, among others. Zitro Digital also offers standalone games and a vast collection of video bingo games.
“We are proud to have showcased the breadth and diversity of our gaming products at ICE London 2023, highlighting our ability to provide a wide range of cabinets for land-based and online casinos. The show was a wonderful opportunity to reconnect with European customers and show them all the greatest games we have developed for the market”, added Sebastian Salat, International President of Zitro.
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ADM
Peter & Sons says it now reaches 70% of Italy’s ADM-licensed operator market
Studio cites integrations with Sisal, SNAI, PokerStars, Eurobet, Betsson Italy, Lottomatica, Goldbet and Diecimilauno via Octavian and Light & Wonder.
Peter & Sons said it has expanded its distribution in Italy and is now live with approximately 70% of the country’s leading operators under the Agenzia delle Dogane e dei Monopoli (ADM) license.
The studio attributed the milestone to operator partnerships including Sisal, SNAI, PokerStars, Eurobet, Betsson Italy, Lottomatica, and Goldbet and Diecimilauno, with distribution supported by aggregators Octavian and Light & Wonder. Peter & Sons said the network is expected to grow further.
Italy remains one of Europe’s most established regulated iGaming markets, with concentrated operator share and extensive go-live requirements. Peter & Sons said Italian players can access titles including Barbarossa Dragon Empire, Barbarossa Revenge, and Thunderhawk.
Lauryn Duncan, Head of Sales at Peter & Sons, said: “Italy has become one of our most important markets, not because it was new to us, but because of how quickly it has evolved into a key part of our distribution network. Reaching 70% of the market is a strong validation of the partnerships we’ve built with leading operators and aggregators. It’s a market that demands quality, structure, and consistency, and we’re proud to see our games resonate so well within that environment.”
The post Peter & Sons says it now reaches 70% of Italy’s ADM-licensed operator market appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Blue Bird Bonus
EdgeLabs Signs Content Partnership with Stake
EdgeLabs has signed a new content partnership with Stake that will bring more than 50 games from the EdgeLabs portfolio to the platform, including Blue Bird Bonus, Diamond 10x and Mark of Z, alongside casino-style titles such as Emily’s Treasure and Kandy Land Keno. The agreement expands EdgeLabs’ reach with a major global operator while giving Stake access to additional multilingual content and promotional tools across key markets.
In addition to its slot titles, Stake will also leverage EdgeLabs’ casino-style games, including the fish-shooting title Emily’s Treasure and keno game Kandy Land Keno, enhancing the overall player experience within its ecosystem.
Founded in 2017, Stake has rapidly become one of the world’s largest online casino and sportsbook. With a major focus on community engagement, the platform also offers a sweepstakes casino model, providing free-to-play experiences to its users.
Similarly, EdgeLabs’ team brings decades of industry experience, building a high-quality game portfolio supported across 35 languages and 95 currencies, with reach across North America, Europe and Asia. The studio focuses on optimizing partnerships through offering bespoke content, pre-release exclusives and a fully integrated suite of promotional tools.
By combining efforts, both companies aim to accelerate their respective commercial growth objectives and further establish themselves as key players for online free-to-play entertainment.
Marina Rodov, CEO of EdgeLabs, said: “We’re delighted to take our relationship with Stake to the next level. We will now be able to work closely and mutually boost our business by providing our best-in-class games, promotional tools, and account management. We are confident that with our games and Stake’s volumes, this will be a fruitful partnership for both companies.”
Caelum Ferrarese of Stake said: “We’re very excited to begin our partnership with Edgelabs. With Edgelabs’ catalogue of top-quality slots content, combined with a close, working relationship, the sky is the limit for what we can achieve together across a wide range of markets.”
The post EdgeLabs Signs Content Partnership with Stake appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Australia
IGS Awarded 15-Year Electronic Gaming Machine Monitoring Licence in Victoria
Bally’s Intralot S.A. (Bally’s Intralot) has announced that its Australian subsidiary, Intralot Gaming Services (IGS) has been awarded a new 15-year Electronic Gaming Machine (EGM) Monitoring Licence for the State of Victoria, effective 16 August 2027.
This landmark award positions Bally’s Intralot to deliver a new generation of technology, transparency and collaboration to one of the world’s most mature and highly regulated gaming markets.
Approximately 26,300 EGMs will be connected to the Monitoring System which will provide a vital role in ensuring the ongoing integrity of EGM transactions in gaming venues. It will also provide data and information on EGMs for regulatory, harm minimisation, taxation and research purposes.
Under the licence, IGS will also be responsible for the delivery, operation and maintenance of the statewide Pre-commitment System for all EGMs in Victoria, including 2628 EGMs at the Melbourne casino.
A New Technology Era for Victoria
IGS will deploy a next-generation, cloud-enabled monitoring platform designed to deliver:
• Real-time monitoring and reporting
• Advanced data analytics capabilities
• Best-in-class cybersecurity protections
• Scalable architecture to support evolving regulatory requirements
• Future-ready integration enabling seamless connectivity with venues, manufacturers and regulatory systems
“This award represents a major milestone for Bally’s Intralot and IGS and is a significant investment in the future of Victoria’s gaming technology infrastructure. We look forward to working with the Victorian Government, the Victorian Gambling and Casino Control Commission, and industry stakeholders to deliver a secure and transparent monitoring system that supports integrity and player protection,” said Robeson Reeves, CEO of the Bally’s Intralot Group.
IGS and Bally’s Intralot will commence planning and stakeholder engagement in the coming months to support a carefully managed, smooth and seamless transition.
The post IGS Awarded 15-Year Electronic Gaming Machine Monitoring Licence in Victoria appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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