Latest News
Tundra Esports’ award-winning gaming creative director, Danny Lopez, launches new creative studio
Story Mode, a London-based creative studio specialising in youth culture-driven content, is pleased to announce its official launch today. Founded by Danny Lopez, who has a decade of experience delivering video content and creative strategy for world-renowned brands, Story Mode will focus on making authentic, engaging and entertaining content to elevate brand identities, and is already boasting clientele such as Bukayo Saka and Jesse Lingard.
Utilising Lopez’s expertise in the creative and content space, Story Mode will elevate brands, pro players, athletes, musicians and content creators from across the world with a high level of quality content, while also enabling brands to genuinely and regularly connect with elusive youth audiences. Story Mode will focus on five key pillars: Content, Creative, Social Media, Events and Consulting, to create an all-encompassing brand package to ensure their clients stand out. Campaigns will offer multiple touch points needed to grow audiences with key fans through social media to wider brand exposure through live activations.
Current Story Mode clients include England international footballer Bukayo Saka, where Story Mode produced his long-awaited TikTok channel launch, JLingz Esports, the organisation headed up by former Manchester United player Jesse Lingard, Middle-Eastern organisation Falcon Esports and London-based Tundra Esports. Story Mode will continue to grow its network of clientele, spanning across esports organisations, leagues and tournament operators, personal branding for players and creators, mainstream sports, media and entertainment, and corporate brands.
With a decade of experience creating and producing esports, gaming and youth culture entertainment content, Danny Lopez specialises in brand management, strategy, creative, merchandise, social media and content. Beginning his esports career at esports organisation Fnatic as Creative Director in 2015, Danny continued to explore the world of creativity in esports working with publishers and tournament organisers including Riot Games and FACEIT, before heading to North America to work with Immortals and NYXL on the Blizzard Overwatch League. Danny was responsible for generating the brand identity for the David Beckham co-owned sports organisation Guild Esports, which led to him being nominated for Esports Creative of the Year at the 2021 Esports Awards.
More recently as Director of Marketing and Content at Tundra Esports, Lopez oversaw all marketing verticals including social media, content creators and ambassadors, and brand partnership activations. He also produced and directed the Platinum Viddy award-winning music video for Outplayed – the world’s first grime gaming anthem by P Money, featuring international footballer Virgil van Dijk, as well as producing all video content for Tundra’s DOTA 2, Fortnite and Rocket League rosters.
Managing Director of Story Mode, Danny Lopez commented: “We saw a huge gap in the EU market for creative that truly spoke the language of youth culture. At Tundra, we received so many inquiries from brands and personalities asking how we pulled off our own content, we decided to fill the void and build a business around it. Authentic storytelling is something that can be difficult to navigate, but we believe we’ve mastered it at Story Mode.”
Executive Chairman Carleton Curtis also commented: “With the emergence of youth-native platforms such as TikTok, it’s more important than ever to speak authentically and connect with communities in ways that delight and inspire. Story Mode has already established itself as a pioneer in the esports space and will continue bridging the gap between gaming, culture and entertainment. Story Mode will also help individual personalities build their own brands online, and we believe our products will be something others will imitate, but never replicate.”
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Compliance Updates
Merkur Group Strengthens Global Compliance Strategy
Under the theme “Perspectives,” a total of 43 compliance staff members from the Merkur Group across various countries gathered from 30 June to 1 July to further develop compliance processes in a sustainable manner. Colleagues from Germany, Spain, England, Malta, Australia and the US traveled to the two-day meeting at Benkhausen Castle, the in-house training centre of the Merkur Group. The workshop set the stage with expert presentations on global and digital topics such as cybersecurity, risk management and artificial intelligence. A panel discussion featuring representatives from various international companies within the Merkur Group, as well as a digital quiz, rounded out the programme.
In keeping with its guiding principle, the workshop focused on sharing experiences, fostering global networking and providing impetus for the further development of compliance processes. Because informal exchanges are also key to close cooperation, the evening programme created a relaxed atmosphere and gave participants the opportunity to continue their conversations, make new connections, and further strengthen team spirit across company and national boundaries.
“The ideas and diverse perspectives gained during the workshop will now be incorporated into our day-to-day work and help us to continuously improve collaboration and existing processes,” said Ludwig Beckmann, Chief Compliance Officer of the Merkur Group.
The concluding feedback session also highlighted just how valuable the international exchange is. The term “collaboration” came up particularly often, a clear indication of how highly the participants value working closely together within the international compliance network.
The post Merkur Group Strengthens Global Compliance Strategy appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Anne Marie Caulfield
GRAI Launches New Campaign Helping Parents to Spot the Signs of Underage Gambling
The Gambling Regulatory Authority of Ireland (GRAI) is encouraging parents and guardians to be alert to the signs of gambling among young people and to intervene early to prevent gambling harm.
The signs of gambling aren’t always visible, the GRAI in partnership with the Health Service Executive Addiction Services have developed dedicated advice on www.grai.ie to equip families with the knowledge to recognise the signs, advice on how to start the conversation with their children about gambling, and where to seek help if required.
To support the guidance, the GRAI has launched a national public awareness campaign across video on demand, radio, digital audio, and social media platforms, bringing this message directly to families across Ireland.
With the lines between entertainment and gambling increasingly blurred, especially online, what may look like harmless fun can still involve risk, money and chance in ways that affect young developing brains. Research commissioned by the GRAI and conducted by the Economic and Social Research Institute (ESRI) found that children who gamble are twice as likely to develop a gambling problem as adults.
Anne Marie Caulfield, CEO of the GRAI said: “We have launched this campaign to help parents start an important conversation about the risks of underage gambling. Children and young people are among the most at-risk members of Irish society when it comes to gambling exposure and harm. Children’s brains are still developing the judgement and impulse-control systems used to weigh up risk, which makes gambling appealing to them.
“With online gambling available at any time of the day, it is easy for the warning signs to be hidden. The guidance the GRAI developed with the HSE Addiction Services sets out some of the key behavioural signs to look out for in your child.”
The post GRAI Launches New Campaign Helping Parents to Spot the Signs of Underage Gambling appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Amusnet
Amusnet Launches VIP LIVE Roulette, Bringing a Refined Experience to Live Casino Players
Amusnet has launched VIP LIVE Roulette, a new addition to its Live Casino portfolio, offering a premium European roulette experience designed for players who prefer higher stakes, greater comfort and a sophisticated gaming environment.
Created for those who appreciate a more considered approach to live roulette, VIP LIVE Roulette combines elegant studio production with elevated table limits and an extended betting window. The additional betting time allows players to place larger, more strategic wagers at a comfortable pace, creating a smoother and more engaging experience without changing the familiar flow of the game.
Built on the classic European roulette format, the game enhances traditional gameplay with a range of intuitive features that support both convenience and strategic play. Players can personalise their sessions using Favourite & Special Bets, quickly repeat previous wagers with Auto-Rebet and follow live Statistics to inform their decisions throughout the game.
Set in a dedicated VIP studio, the game delivers a polished live presentation with professional dealers, high-definition streaming and a clean, modern environment that recreates the atmosphere of an exclusive casino floor. Every element has been designed to combine the authenticity of live roulette with the expectations of today’s premium player segment.
VIP LIVE Roulette joins Amusnet’s growing Live Casino portfolio, further strengthening the company’s offering with a title that balances timeless gameplay with contemporary player preferences. As operators continue to expand their live casino proposition, the game provides an opportunity to appeal to high-value audiences looking for an elevated roulette experience that combines premium presentation, seamless gameplay and greater flexibility at the table.
History Re-bet feature
Pick again the lucky numbers for the last spins.
Favourite Bets
This function allows players to save their personally tailored bets or bet combinations for quick access during gameplay.
Game Statistics
Make the strategy with statistics for the last spins.
Jackpot Cards
Once the Jackpot Cards Bonus game is triggered, impressive Jackpots are revealed.
The post Amusnet Launches VIP LIVE Roulette, Bringing a Refined Experience to Live Casino Players appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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