Latest News
Oddin.gg partners with MaxBet, enters the Balkans
World-renowned esports betting odds feed, risk management and iFrame solutions provider Oddin.gg is excited to announce a new chapter in its global expansion. Oddin.gg has partnered with leading local betting company MaxBet to enter the Balkans, helping MaxBet improve the quality of its esports offerings.
The partnership marks the first step in Oddin.gg’s expansion in the Balkans, and will see MaxBet use Oddin.gg’s iFrame solutions in Serbia, The Republic of Srpska, and Montenegro.
MaxBet is renowned betting company in Eastern Europe, offering betting and casino services in Serbia, Montenegro, and The Republic of Srpska, with plans to soon kickstart growth in Africa. MaxBet also has a presence in esports, which will be much improved by cooperating with Oddin.gg.
Maxbet’s CEO Darko Živanov said the following about the partnership: “MaxBet has been constantly growing, and we are always on the lookout for new ways to improve our offerings. The partnership with Oddin.gg is a logical step for us, since it gives us access to the highest quality esports betting services and market insights.
Esports, as a whole, is an incredibly interesting and high-potential area for betting, not just in our region but in the entire world. The trends we are seeing right now point towards esports as a new and emerging betting space, and we could not stand on the sidelines. We wanted to offer our users the absolute best in the industry, and that is why we chose Oddin.gg.“
Marek Suchar, Oddin.gg’s co-founder and Managing Director said: “MaxBet is a well-known company in Eastern Europe, and one that has made incredible moves in the last 20 years. We are extremely excited to be able to help them with our iFrame offering, and also to start providing our services in an entirely new market – the Balkans. We are always on the lookout for possible partners in new regions, and MaxBet is definitely a partner we look forward to working with.
Although we were not yet active in the Balkan region, the audiences for both sports and esports betting are prominent there, and since we have the utmost faith in the quality of our services, we know that these will give MaxBet a significant edge in the market.”
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assurance
eGaming Integrity wins SME News UK Enterprise Award for gambling assurance
eGaming Integrity has been named Independent Online Gambling Assurance Provider of the Year 2026 at the UK Enterprise Awards, organised by SME News. The company is based in the Isle of Man and works with operators in regulated online gambling markets.
According to the company, the award recognises its assurance work aimed at helping gambling operators evaluate whether their compliance processes are prepared for regulated market requirements, as regulatory expectations increase around compliance standards and customer protection.
eGaming Integrity said its internal audit reviews assess how gambling businesses operate in practice, including whether procedures and controls meet standards expected by regulators. The company added that the process is designed to help operators identify where controls are effective and where improvements may be needed before issues emerge.
Emma Shilling, Director at eGaming Integrity, said,
“This award recognises the reason eGaming Integrity was created. Responsible operators want to know where they stand before problems appear, and independent assurance provides that outside perspective.
“Our team has seen regulation from both sides, which helps us understand where processes can break down and how operators can make practical improvements.”
Speaking on the accomplishments of the 2026 winners, Laura O’Carroll, Awards Manager, said,
“The announcement of our UK Enterprise Awards is perhaps one of our most anticipated milestones every year, and the 2026 launch is no different. We are truly pleased to deliver our digital magazine and winners list, showcasing such excellence, to our readers again this year. Atop this, to our winners, and from our team to yours, we wish you all a sincere congratulations on your success in this year’s programme.”
The post eGaming Integrity wins SME News UK Enterprise Award for gambling assurance appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Bonus Buy
Booming Games launches Tasty Bonanza Max Scatter slot
Booming Games has launched Tasty Bonanza Max Scatter, a new online slot released on 16 July 2026 from the supplier’s Malta base. The title is the second game in its Max Scatter series and uses a 6×4 grid with Scatter Pays, cascading wins and a stated maximum win potential of 15,000x.
The game pays when eight or more of the same symbol land. Winning symbols are removed and remaining symbols cascade down, with new symbols dropping in until no further wins are formed.
Free Spins are triggered by landing four or more Scatter symbols, including Scatters and Max Scatters, awarding 10 Free Spins. During the bonus, Random Multipliers can appear with values from 2x to 100x and remain active until the cascade sequence ends, after which multiplier values are combined and applied to the total win. Three or more Scatter symbols during Free Spins add five additional spins, while the feature ends if the max win is awarded.
Booming Games also includes Bonus Buy options priced at 100x the bet amount and a “Super Buy Bonus” at 500x, which the company says offers multipliers from 15x to 100x. A BOOST+ option increases the bet by 25% and increases the chance of triggering bonus features.
Craig Asling, Director of Games at Booming Games, said: “Tasty Bonanza Max Scatter is a great example of how we’re innovating within one of our top performing franchises. By adding exciting new Max Scatter mechanics to one of our most popular slots, we are confident the game will appeal to players looking for top-quality entertainment and high-stakes gameplay.”
The post Booming Games launches Tasty Bonanza Max Scatter slot appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Gaming Realms
Gaming Realms launches Slingo games with Swiss4Win in Switzerland
Gaming Realms has launched its Slingo portfolio in Switzerland with Swiss4Win.ch, the online casino brand of Casinò Lugano, on 16th July 2026.
The supplier said the agreement is its second operator launch in the Swiss market and extends distribution of its content library through Playtech’s platform.
Swiss4Win.ch players now have access to a selection of titles including Slingo Sweet Bonanza, Slingo Xxxtreme and Slingo Gold Cash.
Mariachiara Lagravinese, Regional Account Manager at Gaming Realms, said: “Building on our recent debut in Switzerland, this partnership with Swiss4Win.ch will see us reach an even greater audience in the country where our unique content has been popular with local players.
“Switzerland represents an attractive market for us and this launch with a reputable local operator sees us strengthen our foothold in the region.”
Paolo Sanvido, CEO of Casinò Lugano, said: “We’re committed to offering our players a diverse portfolio of premium gaming content, and Gaming Realms’ Slingo titles bring something truly unique to our casino lobby. We’re excited to introduce these games to our customers and further strengthen our entertainment offering with engaging and innovative experiences.”
The post Gaming Realms launches Slingo games with Swiss4Win in Switzerland appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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