Canada

Young social-media focused sports marketing company gives investors opportunity to continue turning the advertising world on its head from as little as $250

Published

4 years ago

September 2, 2022

SGG Media – A Division of Sports Gambling Guides, Inc., the up-and-coming sports advertising agency, is continuing its plans to turn the advertising world on its head by opening up a $5 million round of private funding on leading US investment platform, StartEngine.com via the SGG Media portal: https://www.startengine.com/sports-gambling-guides

Like so many things the company has done during its short but meteoric rise to prominence over the past few years, turning to one of America’s largest crowd funding sites to generate further investment in SGG Media is something of an industry first. It will give private investors the unique opportunity to buy into a sports gambling-related business from just $250 while helping SGG Media continue to grow.

With StartEngine.com having already helped other start-up businesses raise $50 million in private funding, SGG Media is confident of launching their $5 million offering on the platform – with this amount further complimenting the $3.25 million the group has already funded in the past 15 months.

The fact that SGG Media has ripped up the traditional funding playbook and made investment in the company possible for private individuals online should perhaps not come as a huge surprise to anyone in the sports marketing industry – after all, this is a young company that has always done things differently.

Having recognized the cost-prohibitive and largely unquantifiable nature of conventional TV, print and radio advertising, SGG Media set out on a mission to disrupt the sports affiliate marketing space by instead harnessing the power of social media to reach a whole new audience of modern sports fans.

From this simple but pioneering starting position, SGG Media has gone on to amass a vast network of over 1,300 “micro-sports influencers” – knowledgeable and engaged content creators who can deliver laser-focused messaging and promotions to a combined audience of 25 million avid sports fans.

The group has since partnered with some of the largest companies in the sports betting and daily fantasy sports industries, with these organizations all recognizing the importance of connecting with a new breed of fan that’s consuming sports info via Twitter, Instagram, and other forms of social media.

Troy Paul, Co-Founder and President of SGG Media, said: “We’re very excited to be taking investment in SGG Media online on the hugely successful crowdfunding platform, StartEngine.com. It’s perhaps the first opportunity for private investors to show support for a sports gambling-related company.
“To put it plainly, if you believe in the future of online sports gambling and the future of social media advertising, this is a great opportunity to get involved with our company from as little as $250. We strongly believe the crowdfunding round will prove to be another major success for SGG Media and will enable the group to continue its trailblazing work at the cross section of sports and social media.”

Ben Scobie-Trumper Head of Sales at mkodo

GGPoker selects GeoLocs geolocation service for regulated Ontario market

Published

29 minutes ago

June 3, 2026

Wladimir P.

ggpoker-selects-geolocs-geolocation-service-for-regulated-ontario-market

mkodo’s GeoLocs will handle in-platform location checks for GGPoker players in Ontario, removing the need for a separate verification app.

GGPoker has selected GeoLocs by mkodo as its geolocation service provider for the operator’s regulated Ontario offering.

Under the partnership, GeoLocs will provide in-platform location verification for GGPoker players across Ontario, with the aim of supporting regulatory compliance without requiring an additional app download or separate approval process.

“Our priority is to ensure players have a seamless experience on GGPoker whilst staying fully compliant with regulations. We chose GeoLocs because of their proven expertise, industry and regulatory knowledge and the fact that players don’t need to verify location through a separate app or download.” – Sarne Lightman, Managing Director of GGPoker.

“The partnership with GGPoker is very exciting. We’re proud to support a globally recognised operator in delivering a seamless, compliant player experience in Ontario. With Alberta opening in July, the partnership with GGPoker in Ontario further reinforces GeoLocs’ expansion across the Canadian gaming market.” – Ben Scobie-Trumper, Head of Sales at mkodo.

GeoLocs is a geolocation product built by mkodo for regulated markets, supporting web and mobile location checks for gaming, sports betting, poker and lottery operators, according to the company.

The post GGPoker selects GeoLocs geolocation service for regulated Ontario market appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Business Development

Xsolla expands Atlantic Canada event push with Game Invest East and XP Game Connect

Published

29 minutes ago

June 3, 2026

Wladimir P.

xsolla-expands-atlantic-canada-event-push-with-game-invest-east-and-xp-game-connect

Xsolla will take part in two Atlantic Canada industry events—Game Invest East and XP Game Connect Atlantic—running June 3-5, 2026, as it increases its presence in the region’s game development ecosystem.

The company said it will join discussions with developers, publishers, investors, and other stakeholders focused on game development, investment, and innovation. At Game Invest East, held in partnership with Scaffold, Xsolla will participate in a panel titled “If You Can Make It Here.” Xsolla’s Manny Hachey, Senior Director of Developer Success, will appear alongside Kate Edwards, CEO and Principal Consultant of Geogrify, and Amir Satvat, Business Development Director at Tencent Games, founder of Always Supporting the Games Community (ASGC), and a 2026 GamesBeat Visionary Award honoree.

Xsolla’s Halifax stop comes on June 5 at XP Game Connect Atlantic. John Nguyen, Regional Vice President, Canada at Xsolla, and Ted DiNola, Developer Evangelist at Xsolla, will host a workshop titled “Full Picture to Fast Lane: Xsolla Ecosystem Overview & Live SDK 3 Integration.”

Nguyen will also host a panel, “What Does the Future of Game Development Look Like in Atlantic Canada?”, joined by Ryan Filsinger from Iron Fox; Shawn Woods, CEO at Alpha Dog and VP of Interactive Society of Nova Scotia; George Greer, Founder of Besszong; and Jade Yhap, President of Interactive NB.

“Atlantic Canada continues to emerge as an exciting hub for game development talent and innovation,” said John Nguyen, Regional Vice President, Canada, at Xsolla. “Xsolla is proud to support these events and contribute to conversations that help empower developers, build ecosystems, strengthen industry connections, and accelerate growth across the region.”

The post Xsolla expands Atlantic Canada event push with Game Invest East and XP Game Connect appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Canada

SkillOnNet Goes Live with Ready Play Gaming Across Ontario, Mexico and Canada

Published

2 hours ago

June 3, 2026

GamingAmericas.com

skillonnet-goes-live-with-ready-play-gaming-across-ontario,-mexico-and-canada

Ready Play Gaming now live on SkillOnNet network with more jurisdictions to follow

Global entertainment brand SkillOnNet has successfully launched Ready Play Gaming’s slot portfolio across Canada, Ontario, and Mexico, with additional international markets scheduled to follow later this year.

Players at SkillOnNet’s portfolio of cutting-edge iGaming sites, such as PlayOJO, PlayUZU, Slingo, Mega Casino and LuckyNiki, can now enjoy Ready Play Gaming’s premium quality online slot games, which are designed to deliver immersive entertainment through engaging gameplay, longer-session appeal and community driven fun.

These include the company’s signature Reel Jackpots series, with games like Reel Bingo and Reel Triple – “soft slot” experiences crafted for the bingo generation.

Operating under the brand promise, “Ready Play Gaming. Immerse yourself!” the studio combines creative game design, engaging mechanics and striking visuals to create content tailored for modern casino audiences.

SkillOnNet is a multiple award-winning market leader in some of the most competitive gaming markets worldwide. The company operates numerous iGaming sites, each catering to unique player preferences and regional market demands.

Jani Kontturi at SkillOnNet said: “We are proud to welcome Ready Play Gaming as we continue to strengthen our global content offering with innovative and high-performing studio partners. In a crowded market, they’ve focused on building games with personality and strong entertainment value, and we believe that’s exactly the kind of content today’s players respond to.

Christoph Härtel, COO at Ready Play Gaming said: “Partnering with SkillOnNet is a major milestone for Ready Play Gaming as we continue to expand our international footprint. SkillOnNet’s strong presence in regulated markets and extensive operator network make them an ideal partner to help bring our games to even more players globally.”

The post SkillOnNet Goes Live with Ready Play Gaming Across Ontario, Mexico and Canada appeared first on Americas iGaming & Sports Betting News.