Canada
Real Luck Group Ltd. Reports 2022 Q1 Financial Results
Real Luck Group Ltd. and its subsidiary companies doing business as “Luckbox“, an award-winning provider of licensed esports betting, sports betting and casino games, has filed financial results for the three months ending March 31, 2022 (“Q1 2022“) on SEDAR. Unless otherwise stated, all dollar amounts are expressed in Canadian dollars.
Real Luck Group CEO Thomas Rosander said: “The first quarter of 2022 saw the Company continue to make vast improvements to our platform, as we strive to become the world’s number one esports betting destination. We have now introduced more than 400 games and products, including the newly launched online Luckbox casino, a vertical designed to bring engaging content to our players and near-term revenue to the business.
“We have also strengthened our leadership team, with the appointments of both Benn Timbury as Chief Operating Officer and Bo Wanghammer to the Board of Directors.
“Additionally, we embarked on the initial stages of our player acquisition campaigns, adding new partnerships with some of the biggest global player acquisition and referral networks. We continue to monitor and optimize our acquisition metrics, with the aim of maximizing ROI on marketing spend, despite player acquisition costs trending upward in recent months.
“We have $12.5 million of cash and no debt and we are managing our cash prudently, giving us the necessary resources to execute our growth strategy. We are continually reviewing our cost base to optimize efficiencies and have identified $0.5 million of annualized savings, which we will reinvest into the business, including our player acquisition budget this year.
“We have been focused on new opportunities to grow our user base, in a pragmatic and cost-effective manner, while focusing on our core esports market.
“Gaming revenues from esports betting in global markets, is forecast to grow at an unprecedented average of 17.6% year on year to 2026[1] in regulated markets alone – a faster rate than sports betting.
“We plan to grow our user base by entering new markets with additional local gaming licenses, while also rolling out our proprietary B2B offering, and an accretive M&A strategy, which we look forward to sharing with investors soon.”
- Ended Q1 with 421 games from six providers on the newly launched Luckbox online casino, an increase of 815% in games offered since the end of Q4 2021.
- Ended Q1 with partnerships and agreements with more than 50 global new player referral affiliate sites. These partnerships and agreements are designed to increase player traffic to Luckbox’s next-generation esports, sports and casino real-money betting products.
- March 1: Appointed Benn Timbury as COO. Mr Timbury’s most recent role was with one of Europe’s fastest growing igaming start-ups, the Gibraltar-based Lottoland Group, which is active in 15 global markets, has over 350 employees, and more than 15 million customers.
- March 9: Appointed Bo Wänghammar to its board of directors. Mr Wänghammar was formerly Managing Director of Casino at PokerStars (acquired by Flutter Entertainment for US$6 billion in October 2019), and the CEO at Mr Green & Co online casino (acquired by William Hill for £242 million In October 2018).
- March 24: Announced a partnership with leading affiliate and performance marketing company Raketech Group Holding (STO: RAKE). The agreement builds upon prior agreements that Real Luck Group has signed with several key affiliate marketing networks to increase player traffic. Raketech, headquartered in Malta, operates more than 1,760 sites, driving active players to igaming brands.
- April 13: Announced a new partnership with online casino supplier Microgaming to add more than 100 games to Luckbox’s casino including branded titles such as Jurassic World and Lara Croft®. With the Microcaming content, Luckbox’s casino now offers more than 450 games for users to wager upon.
- May 6: Nominated in the Brand of the Year and Innovation in Esports categories at the EGR Marketing & Innovation Awards 2022.
[1] H2 Gaming Capital Esports Report, September 2021
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Canada
Gaming Corps goes live with OLG iCasino in Ontario
Gaming Corps has launched its casino game portfolio with Ontario Lottery and Gaming Corporation (OLG) in Ontario, bringing a selection of the Swedish studio’s titles to OLG’s digital casino audience.
The rollout includes football-themed games timed to the summer football calendar. Titles going live with OLG include Goals to Glory: Football Fever, Penalty Champion: Goals to Glory, and Goals to Glory: Instant Blitz, part of Gaming Corps’ Instant Blitz series.
OLG is a provincial crown agency that has operated in Ontario since 1975, with responsibilities spanning land-based gaming facilities, province-wide lottery games, internet gaming, bingo, and electronic gaming products at Charitable Gaming Centres.
Graham Greensmith, Chief Commercial Officer at Gaming Corps, said: “Launching with OLG gives Gaming Corps outstanding visibility in one of the most exciting regulated markets in North America. The timing could not be better. As global football moves into focus, we are bringing OLG a fantastic line-up that speaks directly to the moment, while also introducing some of our most recognisable titles, mechanics and characters.”
Ian Shelswell, Director, iCasino Product, Partnerships & Development at OLG, added: “OLG is always looking to bring high-quality content to our players, and Gaming Corps’ portfolio adds further variety to our iCasino offering at an exciting time in the sporting calendar. The combination of football-themed releases, instant win content, recognisable slot franchises and engaging game mechanics makes this a strong addition to our casino catalogue. We are pleased to welcome Gaming Corps to OLG and look forward to developing the partnership.”
The post Gaming Corps goes live with OLG iCasino in Ontario appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alex Cuoci
Wealthsimple and Kalshi Partner to Bring Prediction Markets to Canada
Wealthsimple announced the release of Wealthsimple Predict, providing retail investors the ability to trade event contracts on Kalshi. The standalone application is scheduled to launch this summer. Through the app, users will have access to approximately 4000 Kalshi event-based contracts in categories Wealthsimple is authorized to offer in the Canadian market, specifically climate, financial markets, and economic indicators.
“Prediction markets are the fastest-growing segment of global financial markets, letting traders turn an opinion into a position on the factors that shape our world – where inflation is headed, what happens to rates, or how the year unfolds. Until now, Canadians have had limited access. Wealthsimple Predict gives Canadians a clean, well-designed way to access these markets, with education and guardrails built in from day one,” said Brett Huneycutt, co-founder and Chief Product Officer, Wealthsimple.
“Kalshi was founded on a simple belief: views on the future should have markets, and those markets should be available to everyone. That’s why we’re partnering with Wealthsimple, Canada’s leading financial innovator – to give everyday investors in Canada access to fair, secure, and regulated prediction markets,” said Alex Cuoci, Kalshi.
In March, the Canadian Investment Regulatory Organization (CIRO) authorized Wealthsimple to offer event and forecast contract trading, also known as prediction markets. These contracts are regulated as futures contracts (derivatives). The approval covers contracts with a 30-day settlement period or longer, within the categories of economic indicators, financial markets, and climate. Wealthsimple is the second investment dealer to receive regulatory approval from CIRO for prediction markets.
To access trading through Wealthsimple Predict, new clients must complete a standard Know Your Client (KYC) process. Education is built into every stage of the experience, including a guided orientation of a client’s first trade. The app also shows users key disclosures and definitions, including trading risk reminders, contract resolution information, notices that positions can be sold at any time, and liquidity risk warnings on lower-activity markets. Wealthsimple Predict will only be available to Canadian residents.
Kalshi is authorized to operate in the US as an event contracts exchange, with federal authority from the Commodity Futures Trading Commission (CFTC), the regulatory authority for the U.S. derivatives market. Prediction markets follow the same regulatory framework applied to other financial assets traded in the US, such as equities, bonds, and traditional derivatives, with clear rules for price formation, settlement, and governance.
The post Wealthsimple and Kalshi Partner to Bring Prediction Markets to Canada appeared first on Americas iGaming & Sports Betting News.
Alberta
MediaTroopers lines up eight operator partners ahead of Alberta launch
MediaTroopers said it is preparing to launch in Alberta’s regulated gaming market on July 13, as Canada’s next regulated commercial gaming market opens.
The digital marketing and customer acquisition firm said it plans to enter Alberta alongside eight “premium operator” clients, which it said are also preparing for their own market entries. MediaTroopers did not name the operators.
The company said its Alberta offering will mirror its work in Ontario, including localized acquisition strategies, compliance-focused marketing, regional player education, and market-tailored performance campaigns.
MediaTroopers also said it has seen “strong interest” from Alberta players through pre-registration activity, without providing figures.
“Alberta represents an exciting next step for regulated iGaming in Canada, and Media Troopers is ready to support operators from day one,” said Shmulik Segal, CEO of Media Troopers. “Our experience in Ontario has given us a strong understanding of what it takes to enter a new Canadian market successfully, from compliance and localization to scalable player acquisition. With eight of our premium clients already preparing for launch and early pre-registration traction underway, we see Alberta as a market with tremendous potential.”
The post MediaTroopers lines up eight operator partners ahead of Alberta launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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