Affiliate Industry
BonusFinder launches Spanish language site for US-based players
Bonusfinder.com has launched a new website catering to the 45 million Spanish speaking US population.
Fresh from being acquired by Gambling.com at the beginning of February the rapidly growing, globally licensed performance marketing business has further scaled the business with a dedicated online offering to millions of Spanish speaking US-based players.
The new site caters to 45 million potential customers, or 13.5% of the country, the second largest demographic in the US, and further bolsters its existing Spain, Colombia and Peru sites – all fully localised for Spanish speaking audiences.
Since launching in 2019 BonusFinder’s core offering has been to enable its customers to “play with more” at their favourite casino or sportsbook via simple-to-use tools that allow players of all levels to find the ideal personalised bonus to suit their style and budget.
Only locally licensed operators feature across each site, while BonusFinder has verified and tested all its partners to ensure they meet criteria including clear bonus rules, fast payments, excellent customer service and a responsible and fair gaming experience.
The company has rapidly expanded with 11 licences in the US market and across Europe with a total of 15 localised sites, all available in market specific languages.
BonusFinder will soon launch an offering in Ontario, Canada which the company’s Bonus Index has predicted will become the most attractive iGaming market in North America for players and brands, surpassing all its US online counterparts.
Fintan Costello, Managing Director, BonusFinder.com, said: “We launched with English speaking only sites across every state we are licensed in, however there is huge appetite to expand and Spanish speaking US sports and gaming fans have been crying out for a site that allows them to ‘play with more’ on their favourite casinos and sportsbooks.
“We are very excited to be able to provide this demographic with an easy, safe and responsible way to find the right bonuses and offers to improve their experience and maximise the value of their deposit.”
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Affiliate Industry
Slotsjudge Awarded Best Affiliate in CEE at Prague Gaming & Tech Summit 2024
It has been announced that iGaming entertainment and comparison site Slotsjudge has been awarded Best Affiliate in Central and Eastern Europe (CEE) at the Prague Gaming & Tech Summit. This prestigious accolade marks a significant milestone in the Slotsjudge roadmap and is a recognition of the company’s services to the iGaming industry.
The Prague Gaming & Tech Summit brings together organisations and projects from a multitude of sectors including iGaming, eSports, Blockchain, AI, Fintech and VR. It is a highly regarded event that recognises and celebrates the works that make up and shape, the future of gaming and technology.
The Achievement and Its Significance
Winning the award for Best Affiliate in CEE is a huge achievement for Slotsjudge as it recognises the services and experiences created by the company within the iGaming industry. It is a reflection of the growth of the brand, innovation, relationships and adaptation in the wider market.
By winning the category for Best Affiliate in Central and Eastern Europe (CEE), Slotsjudge had to rise above some tough competition. The highly competitive shortlist featured big players in the industry, including AskGamblers, Casino Guru, and Gamblers Connect among others.
Slotsjudge is a project that stands out from others on the market due to its player-centric ethos, trustworthy guidance and unique, community-led SJ Shop. It is a specialist adviser and comparison guide in the region that aims to connect experts with operators and consumers in the industry.
Importance of the Award
The award for Best Affiliate is a testament to Slotsjudge excellence and credibility in the industry. It elevates their status and positions them as a leading player in Central and Eastern Europe and beyond.
The GamingTECH Awards is a remarkable celebration that honours industry excellence, embracing the latest advancements and trends. Not only do they recognise outstanding accomplishments in the CEE region, but also celebrate exceptional achievements across a wide range of sectors, showcasing the diverse talent and innovation within the industry.
Future Outlook
The award demonstrates Slotsjudge’s exceptional framework for performance and credibility to continue on its path to success, centred around core pillars, including gamification, community engagement and consumer personalisation. It holds immense significance as it not only boosts confidence but also opens doors for further future growth. As well as providing increased opportunities and industry-wide recognition within the iGaming affiliate market.
Editor in Chief of Slotsjudge and Product Owner of parent company SEOBROTHERS Aleksandra Andrishaka commented on the award: “I am incredibly grateful to accept the award for Best Affiliate in CEE at the Prague Gaming & Tech Summit. It is a true honour and a validation of our hard work, dedication, and commitment to excellence in this competitive market. Thank you to everyone who voted for us, and thank you to our wonderful Slotsjudge team.”
The post Slotsjudge Awarded Best Affiliate in CEE at Prague Gaming & Tech Summit 2024 appeared first on European Gaming Industry News.
Affiliate Industry
The Nomination Committee’s Proposal of Catena Media’s Board of Directors at the Annual General Meeting 2024
The Nomination Committee of Catena Media proposed re-election of the following members of the Board of Directors:
Øystein Engebretsen
Theodore Bergquist
Adam Krejcik
Sean Hurley
The Nomination Committee proposed that Erik Flinck and Dan Castillo be elected as new members of the Board of Directors.
Göran Blomberg, Esther Teixeira-Boucher and Austin Malcomb have declined re-election as board members.
The Nomination Committee proposed that there will be six (6) members of the Board of Directors, changed from seven (7).
The Nomination Committee also proposed Erik Flinck to be elected as Chairman of the Board of Directors.
Erik Flinck, born in 1980, currently provides high end business consulting combined with serving as Chairman for the digital health startup, dr HUD. Mr Flinck previously served as Head of BCG Sweden and has extensive experience from corporate management, growth and turnarounds from nearly 20 years of Management Consulting and serving as Head of Group Strategy and M&A at Sandvik AB. He has a Masters Degree in Engineering (Software development and Financial Mathematics) from the Royal Institute of Technology in Stockholm and a Masters Degree in Business and Administration from Stockholm University and Stockholm School of Business.
Born in 1980, Dan Castillo has accumulated over 20 years of experience across startups, growth companies and turnarounds. Since 2015, Castillo has invested in Catena Media, maintaining a close watch on its progression, especially after its IPO in 2016. He has previous experience of listed board work in Kotipizza which Orkla acquired in 2018. He currently serves on the boards of five companies in different sectors, including Quartr.com in Fintech and Hope Studios in movie production. His academic background includes studies in Finance and Economics at Linköping University.
The Nomination Committee of Catena Media consists of:
Nicklas Paulson, representing Investment AB Öresund (chair of the nomination committee)
Marianne Stenberg, representing Second Swedish National Pension Fund
Martin Zetterlund, representing Niklas Karlsson
Göran Blomberg, chairman of the board of Catena Media.
The post The Nomination Committee’s Proposal of Catena Media’s Board of Directors at the Annual General Meeting 2024 appeared first on European Gaming Industry News.
Affiliate Industry
SOFTSWISS is Best Platform Solution in Asia
SOFTSWISS, an international tech company with over 15 years of experience in iGaming, celebrates its resounding success in Asia, triumphing in two categories at the Asia Gaming Awards.
The Asia Gaming Awards convenes key stakeholders from the Asian gaming sector – operators, regulators, suppliers, and service providers – to celebrate achievements within the industry. In 2024, SOFTSWISS earned recognition in the categories of Best One-Stop Platform Solution and Best Affiliate Marketing Solution.
With over 15 years of experience in the iGaming industry, SOFTSWISS crafted a robust ecosystem of products that allows its clients to create an iGaming business from scratch. Having a complete range of products and solutions for online gaming and betting, SOFTSWISS also offers innovative tools for player engagement and a comprehensive system of services.
Over 860 brands employ SOFTSWISS’ software to provide an exceptional player experience to more than six million players from different regions all over the world. Notably, 80% of SOFTSWISS clients are satisfied with the company’s products and services, according to a survey conducted by the leading marketing agency Kantar.
Vitali Matsukevich, Chief Operating Officer at SOFTSWISS, shares his delight: “SOFTSWISS is proud to acquire the esteemed Best One-Stop Platform Solution Award, which testifies to the outstanding contributions of our company to the development of the Asian gaming industry. We express our earnest gratitude to our dedicated team for their tireless efforts and our valued clients for their trust, pivotal to our success.”
Another well-deserved award belongs to Affilka by SOFTSWISS, a modular and feature-rich software platform which helps manage, track, and analyse affiliate performance.
According to Kantar’s survey, held at the end of 2023, Affilka’s customer satisfaction rate was 8.1 out of 10. At the same time, 97% of respondents expressed satisfaction with Affilka’s service.
Boasting a client’s portfolio of more than 320 iGaming brands in 2023, the affiliate marketing platform shows almost two times YoY growth in affiliate GGR.
Anastasia Borovaya, Head of Affilka by SOFTSWISS, comments on the recent victory: “We are proud to achieve this recognition in the Asian gaming market. Our team puts a lot of effort into constantly evolving product performance. Let this accolade fuel our unwavering commitment to innovation and excellence, driving us forward as we continue to serve our clients with the highest standards of quality and service.”
Since the beginning of the year SOFTSWISS has already gained such prestigious accolades as Responsible Gaming, Crypto Company, Platform Provider, Software Supplier, and others. The esteemed awards, namely IGA, GGA EMEA, SiGMA Eurasia, EGR Nordics, SiGMA Africa, Asia Gaming Awards stand as obvious recognition of SOFTSWISS’ significant contribution to the iGaming industry all over the world.
About SOFTSWISS
SOFTSWISS is an international tech company supplying software solutions for managing iGaming projects. The expert team, which counts over 2,000 employees, is based in Malta, Poland, and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
The post SOFTSWISS is Best Platform Solution in Asia appeared first on European Gaming Industry News.
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