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KTO extends partnership with AretoNet
Fast-growing online sportsbook and casino operator will continue to use the provider’s real-time business intelligence and CRM platform until at least 2024
KTO, the leading online sportsbook and casino brand, has extended its partnership with real-time business intelligence and CRM platform and service provider, AretoNet.
The multi-year extension runs until 2024 and allows KTO to continue to access AretoNet’s full suite of real-time data analytics, business intelligence, advanced segmentation and marketing automation features and tools.
This includes artificial intelligence, acquisition tracking, instant campaigns and AretoNet’s proprietary Messaging Channel, allowing KTO to execute contextual, real-time marketing campaigns that maximise player conversation and retention.
AretoNet also allows operators to fully analyse their database and run automated campaigns with full lifecycle analysis. Through the use of real-time data, operators such as KTO can make accurate decisions, launch campaigns and analyse effectiveness while reducing operational burden.
Cassio Filter Country Manager Brazil, said: “AretoNet has been a driving force in KTO’s incredible journey to date which is why the KTO Brand have opted to extend the partnership and to continue to work closely with Aretonet.
“In such a competitive industry, maximising acquisition and retention is often the difference between success and failure and by leveraging the tremendous power of AretoNet’s platform, features and tools KTO have been able to establish and grow at an unprecedented rate.
“KTO looks forward to continuing to build on our close relationship with AretoNet and its superbly talented team as KTO move towards becoming a major online sportsbook and casino brand in markets around the world.”
Justin Farrugia, CEO and co-founder of AretoNet, added: “In the past eighteen months we have worked very closely with KTO, delivering new features and sharing insights.
“KTO’s team has been nothing but fearless and they’ve witnessed tremendous growth in a really short period of time and we’re excited to have been part of that journey.
“KTO has built a solid proprietary sportsbook and casino platform that allows them to be very flexible in a very competitive industry.
“This renewal of our partnership clearly shows the value AretoNet brings to all their customers, and we are enthusiastic to keep working together with the KTO team in the coming years to further support their growth.”
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Angela Bernhard Thomas
CAPCOM’S STREET FIGHTERTM 6 GOING TO COLLEGE THIS FALL
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Clark County
Clark County residents can bring a friend for free to next week’s Super Bingo $160,000 tournament at the Plaza Hotel & Casino, May 6-8
Home to downtown Las Vegas’ only bingo room, the Plaza Hotel & Casino is offering Clark County, Nevada residents who register to play in next week’s Super Bingo tournament the opportunity to bring a friend for free.
Happening Monday, May 6 through Wednesday, May 8 in the Plaza’s expansive ballroom, Super Bingo is expected to draw nearly 1,000 people from the local Las Vegas valley and across the country and Canada for the opportunity to win big playing fun-filled games of bingo over two days, with a $50,000 super coverall both days while socializing with like-minded bingo players.
Bingo-only registration is $160 per person, and Clark County residents who register can bring a friend for free. Registration is available online at https://www.plazahotelcasino.com/bingo/super-bingo-registration/. Hotel-and-bingo packages start at $300 for a four-night stay with no resort fee.
All Super Bingo players receive one 6-on paper pack for both days, two daubers, free drinks via an open bar at all sessions, boxed lunch both days, and $10 in free slot play after the first day’s session.
The Plaza’s Bingo room offers six daily bingo sessions at 11 a.m., 1 p.m., 3 p.m., 5 p.m., 7 p.m. and 9 p.m. and is located on the 3rd floor. By parking on the third floor of the Plaza’s self-parking garage, guests have convenient and direct access to the Plaza’s bingo room and parking is validated for bingo players.
Gambling in the USA
Kambi Group plc extends Mohegan partnership with on-property sports betting agreement in Pennsylvania
Kambi Group plc (“Kambi”), the world’s trusted sports betting partner, has agreed a long-term on-property sportsbook partnership with Mohegan to provide its award-winning sportsbook at two retail locations in the state of Pennsylvania.
The partnership will see Mohegan utilise Kambi’s cutting-edge retail sportsbook offering across more than 20 kiosks in sportsbook locations at Mohegan Pennsylvania and Mohegan Pennsylvania at Lehigh Valley Race and Sportsbook.
The deal further strengthens Kambi’s relationship with Mohegan, which already utilises Kambi’s suite of sports betting products at ilani in Washington, as well as online and on-property in the Canadian province of Ontario at Fallsview Casino Resort and Casino Niagara.
Kristian Nylén, Kambi CEO and Co-founder, said: “With several successful partnerships with Mohegan already in place, we are pleased to agree this new partnership as we continue to build on our strong relationship.
“This latest deal further reinforces Kambi’s position as the sportsbook provider of choice for tribes across North America, and we look forward to our ongoing collaboration with Mohegan.”
Tony Carlucci, President & GM of Mohegan Pennsylvania, said: “Mohegan Pennsylvania is excited to continue utilising the same Kambi technology platform that existed under our Kindred partnership, which will help to create a seamless process as the Sportsbook at Mohegan Pennsylvania fully rebrands later this Spring.”
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