Canada
Rivalo takes influencers to accompany Palmeiras at the FIFA Club World Cup
With the objective of following every step of Palmeiras, current champion of the Copa Libertadores da América, Rivalo, a leading company in the sports betting and online casinos market, closed a partnership with four influencers linked to Brazilian sport.
Arthur Balan, Tulinho, Matheus Gonze and Mauro Beting flew to Qatar, in order to check out Verdão’s trajectory, in loco, and will spend a week in the same house, producing videos and daily content, all sponsored by Rivalo.
The intention of the project is to position Rivalo as the “sponsor of dreams” with the creation of original material and on the stage of one of the main sporting events, with Brazilian participation, at the beginning of the year.
Guilherme Bucchi, Acquisition Manager Brazil at Rivalo, highlighted the importance of this strategic action: “This trip is one of the experiences we seek to bring to the first influencers of Team Rivalo. We’re going to be doing a lot of content throughout the year, and this will be the first taste of what’s to come.”
Rivalo Ambassadors at the FIFA Club World Cup
The names chosen by Rivalo have an identified and highly engaged audience with sports content. Influencer Arthur Balan has 512,000 followers on Instagram, 820,000 on TikTok and 6.4 million subscribers to his YouTube channel, ‘Vosso Canal’.
Another content creator, closed with Rivalo, is Tulinho, who has 400,000 followers on Instagram and 415,000 on his YouTube channel, ‘Tulinho Oficial’.
The third member of the group is Matheus Gonze, who has 430,000 fans on Instagram and 260,000 subscribers to his YouTube channel, called ‘Gonze Neles’.’
Journalist, writer and sports commentator Mauro Beting closes Rivalo’s partners for the FIFA competition. He counts an audience of 740 thousand people on his Instagram, 210 thousand on Twitter and 378 thousand on Facebook.
An unconditional Palmeirense, Mauro Beting commented: “I have been a sports journalist for 31 years, having been a fan since I was 55. The passion for my team led me to love football, which made me what I am. And that now takes me to the World Cup with Rivalo not just to work. But to enjoy the best of life. The soccer. And the unconditional passion for what we love.”
The journalist went further: “Our partnership starts at the World Cup. But it will be everywhere on the planet where the ball rolls. And where we can always seek the best possible version of the facts. With an open heart like eyes and head. Being called up to be in the Rivalo national team is not just a professional pleasure. It is a joy to realize the best dream: the one that we never imagined in a dream”, concluded Mauro.
The contract with the group of influencers will follow after the FIFA Club World Cup and will feature weekly content posts on match days, where the quartet will give their guesses for the respective clashes.
In addition, content creators will interact with each other and with Rivalo’s social networks, aiming to leverage the brand’s reach, promoting offers and promotions for users of the sports betting platform.
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Canada
Altenar Joins Alberta’s New Regulated iGaming Market
Today marks the official launch of Alberta’s regulated online gaming market, a significant milestone for the Canadian iGaming industry and an important step in Altenar’s continued expansion across North America.
Having secured approval from the Alberta Gaming, Liquor and Cannabis Commission (AGLC), Altenar is fully prepared to support licensed operators entering Canada’s newest regulated jurisdiction with its award-winning sportsbook technology.
The opening of Alberta’s market establishes Canada’s second regulated online gaming province after Ontario, creating fresh opportunities for operators seeking sustainable growth within a regulated framework.
With a strong track record across regulated markets worldwide, Altenar is well positioned to help partners launch competitive sportsbook offerings that prioritize player engagement, operational flexibility and long-term success.
As competition intensifies from day one, operators will be focused on delivering high-quality betting experiences capable of attracting playersAltenar’s scalable sportsbook solution, extensive customization capabilities and regulatory expertise provide operators with the tools needed to compete effectively in this evolving market.
Matthew Ferrara, Sales Manager at Altenar, said:
“The launch of Alberta’s regulated market is an important moment not only for the province but for the wider Canadian industry. Regulation creates opportunities for operators to build trusted brands while giving players access to safer, more transparent betting environments.
“We’re excited to support our partners as they enter this new market. Success in Alberta will depend on offering a premium player experience from the very beginning – fast, reliable technology, competitive betting content and the flexibility to adapt as the market evolves. Those are exactly the areas where Altenar delivers value, and we look forward to helping operators grow sustainably in one of North America’s most promising new jurisdictions.”
Alberta represents another important milestone in Altenar’s North American growth strategy as the company continues to expand its presence in regulated markets, providing operators with the technology and expertise needed to succeed in increasingly competitive environments.
The post Altenar Joins Alberta’s New Regulated iGaming Market appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Canada
DraftKings Set to Launch its Online Sportsbook and Casino in Alberta
DraftKings is set to launch its top-rated online sportsbook and casino, along with its Golden Nugget Online Gaming brand, in Alberta on July 13. Alberta will become the second Canadian province and the 34th jurisdiction across North America where DraftKings Sportsbook is available. With the launch, DraftKings Casino will be available in five U.S. states and Golden Nugget Online Gaming casino in four U.S. states, with both brands available in Alberta and Ontario in Canada.
“We’re thrilled to launch DraftKings Sportsbook and DraftKings Casino, as well as Golden Nugget Online Gaming in Alberta and continue expanding our presence in Canada. Alberta is home to a passionate sports fan base, and we’re excited to bring customers across the province our industry-leading sports betting and online casino experiences. Launching during one of the biggest moments in global sports, with the World Cup taking place across North America, makes this an especially exciting time to welcome Albertans to DraftKings,” said Greg Karamitis, Executive Vice President and General Manager of Sports at DraftKings.
To celebrate the launch in Alberta, DraftKings employees will volunteer with Food Banks Alberta and present a $150,000 donation to the organization. The funding will purchase over 40,000 pounds of essential food items to be distributed through Food Banks Alberta’s network of member food banks, ensuring resources reach communities both large and small throughout Alberta. This donation will help provide essential food support, including high demand items like fruits and vegetables and baby formula to individuals and families facing hunger, while strengthening local food banks’ ability to meet growing demand.
Eligible customers in Alberta will have access to DraftKings’ comprehensive suite of sports betting and online casino offerings. From same-game parlays, live in-game wagering, and special odds boosts on DraftKings Sportsbook to thousands of casino games, including fan-favorite titles like “Wheel of Fortune – Triple Extreme Spin,” exclusive slot titles, as well as progressive jackpots across Golden Nugget Online Gaming and DraftKings Casino, DraftKings delivers one of the industry’s most robust and engaging entertainment experiences.
DraftKings leads the industry in responsible engagement by promoting customer awareness and use of budget and control tools and resources like deposit limits, cool off periods, and self-exclusion to help customers have a fun source of entertainment with a brand they can trust.
The post DraftKings Set to Launch its Online Sportsbook and Casino in Alberta appeared first on Americas iGaming & Sports Betting News.
Canada
High 5 Games Expands Across Alberta’s Open iGaming Market Following AGLC Supplier Approval
High 5 Games, the creator of premium casino content for the land based, online and social gaming markets announced it has secured supplier approval from the Alberta Gaming, Liquor and Cannabis Commission (AGLC), extending its games beyond Play Alberta to all licensed operators in the province’s newly opened commercial iGaming market.
High 5 Games has entertained Alberta players since 2024 through Play Alberta, the province’s government operated gaming platform, where titles such as DaVinci DeluxeWays, Billionaire’s Bank, Green Machine and more have become established player favourites. With Alberta’s commercial market now open, that same proven portfolio is available to all licensed operators entering the province.
Alberta’s commercial iGaming market will be opening on July 13, 2026, making it the second Canadian province after Ontario to welcome private sector operators. Overseen by AGLC and the Alberta iGaming Corporation (AiGC), the market launched with nearly 50 registered operator brands, one of the most anticipated regulated market openings in North America this year.
The approval extends High 5 Games’ regulated North American footprint, which includes New Jersey, Michigan, Pennsylvania, Connecticut, West Virginia, Ontario, Quebec, British Columbia. Alberta players will gain access to High 5’s catalogue of player favourite titles, including DaVinci DeluxeWays, Billionaire’s Bank, Green Machine and other titles through launch partnerships with operators.
“Alberta players already know and love our games through Play Alberta, that is a head start no newcomer to this market can claim. With the open market live, every operator in the province can now offer their players the award winning High 5 titles they have been playing for years, from day one.” says Tony Singer, CEO at High 5 Games.
High 5 Games’ content is certified across New Jersey, Michigan, Pennsylvania, Connecticut, West Virginia, Ontario, British Columbia and the studio has developed more than 300 games over three decades of game making.
The post High 5 Games Expands Across Alberta’s Open iGaming Market Following AGLC Supplier Approval appeared first on Americas iGaming & Sports Betting News.
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