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Relax Gaming promotes Nadiya Attard to Chief Commercial Officer
Relax Gaming, the iGaming aggregator and supplier of unique content, has strengthened its commercial team to deliver upon its ambitious market expansion plans with the promotion of Nadiya Attard to the role of Chief Commercial Officer.
Having held the position of Director of Sales since joining Relax two years ago, Nadiya boasts 20 years of extensive experience in the iGaming sector, across both B2B and B2C for industry giants including Betfair, Microgaming and NetEnt.
Offering a unique combination of commercial and technical knowledge, as well as a Master’s degree in programming, Nadiya has consistently exhibited an in-depth understanding of regulatory landscape and legal framework across numerous jurisdictions.
Thanks to her wealth of experience, Nadiya’s role has proven invaluable to Relax Gaming’s impressive growth in recent years, aiding in significant expansion in distribution of the company’s network.
With a solution-oriented approach, Nadiya holds a well-earned reputation for consistently delivering on her targets, even when faced with challenges and alongside her dedication to maintaining a healthy work-life balance.
Following her appointment, Nadiya will succeed the position from Daniel Eskola who will now take on the role of Deputy CEO.
Daniel moved from CEO to CCO in November 2019 to focus fully on the commercial side of the business, during which time Relax went from strength to strength, with revenue from its slot content increasing by a staggering 592%.
Commenting on Nadiya’s appointment, Daniel Eskola, Relax Gaming Deputy CEO, said: “I am very proud of the commercial team, which has delivered phenomenal growth in a highly competitive market. After committing to two years as CCO and all targets delivered, it is time to hand over the reins to Nadiya who has been outstanding from day one.
“The commercial team is in very capable hands to lead Relax onward to a total of 300+ operators in the coming years, including multiple market entries on the horizon. On a personal note, I am incredibly excited to move into my role as Deputy CEO at Relax, giving me time to focus on special projects that are expected to be delivered in late spring 2022.”
Nadiya Attard, Relax Gaming Chief Commercial Officer, added: “Two years ago when joining Relax, my promise was to help accelerate the company’s success and now it’s time to reach new heights and take the next step.
“With a continued focus on team growth, development, empowerment and collaboration, I know we will continue to exceed expectations as we continue to drive differentiation and expand into new regulated markets.”
Relax now offers its partners more than 3,000 online casino games, featuring headline slots from its in-house studios along with a vast collection of content aggregated through its Silver Bullet and Powered By Relax partnership programmes.
Recognised by the industry as a true driver of differentiation, Relax Gaming has won a host of awards for its approach, celebrating “Casino Content Supplier” at the 2021 EGR Awards, as well as “Casino Software Supplier” at the EGR B2B 2020 Awards.
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Allwyn
UK High Court Rejects Legal Challenges Relating to the National Lottery Licence
On 17 April 2026, the UK High Court rejected in full the claims brought by The New Lottery Company Limited (TNLC) and Northern & Shell PLC (N&S) against the Gambling Commission in relation to the award of the Fourth National Lottery Licence.
In summary, the claims alleged that the Gambling Commission had wrongly awarded the Fourth National Lottery Licence to Allwyn, and that instead, TNLC should have won the competition. The claims also alleged that the Gambling Commission and Allwyn had entered into impermissible modifications to the Licence arrangements following the competition.
The lengthy trial of the claims took place in the High Court before Mrs Justice Joanna Smith between 9 October and 2 December 2025, with an additional day on 13 January 2026.
The High Court has now ruled in favour of the Gambling Commission on all of the claims, rejecting the allegations which had been made.
This is an important judgment for the future of The National Lottery. This judgment makes clear that the Gambling Commission ran a fair and robust competition to award the Fourth National Lottery Licence, and that none of the contested changes to the Licence, in the course of its implementation, were substantial or contrary to the relevant procurement regulations.
The judgment gives resounding support to Good Causes by enabling Allwyn, with oversight from the Commission, to continue with their plans of investment in The National Lottery without further distraction.
The National Lottery is one of the world’s largest lotteries and since launching in 1994, National Lottery players have collectively raised more than £52 billion for more than 670,000 Good Causes across the UK, transforming lives and contributing to the arts, sport, heritage and communities.
The post UK High Court Rejects Legal Challenges Relating to the National Lottery Licence appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
ESG
Play’n GO publishes 2025 Sustainability Report with emissions and governance updates
Play’n GO has published its 2025 Sustainability Report, framing the year as a milestone as the supplier marks 20 years in the gaming industry. The report covers performance across four pillars—Players, Partners, People and Planet—and positions sustainability as tied to product design, operations, and partner expectations.
On climate reporting, the company said it has “achieved and exceeded” its long-term 90% reduction target for Scope 1 and 2 emissions, and reported a 69% absolute reduction in Scope 3 emissions versus its 2023 base year. Play’n GO also said its total material emissions for 2025 were kept below 500 MTCO2e.
The report also points to a move into land-based delivery. In 2025, Play’n GO said it launched its first land-based gaming solution in partnership with Genting UK, positioning the rollout as part of a “player-first, low-footprint approach” for regulated venues.
On responsible entertainment, the company said it continues to reject game mechanics it believes “compromise player trust or wellbeing,” and highlighted participation in discussions on digital wellbeing and cognitive health, including at the United Nations and G7. “We have always believed that great entertainment should be fun, safe and fair,” said Vanessa Björkbacka, Director of CSR at Play’n GO.
The report also outlines internal development and reporting infrastructure. Play’n GO said 43% of employees engaged in AI-related learning during 2025 and that average training time exceeded seven hours per employee globally. It added that reporting was further aligned to the UN Sustainable Development Goals and World Economic Forum Stakeholder Capitalism Metrics, alongside investment in “secure, AI-supported carbon data management.” “As expectations on transparency and accountability continue to rise, we see it as our responsibility to lead,” Björkbacka added.
The post Play’n GO publishes 2025 Sustainability Report with emissions and governance updates appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Africa
Incentive Games launches Mega Flight and Velocity with Hollywoodbets
Incentive Games has partnered with Hollywoodbets to roll out a multi-experience gaming suite in South Africa. Two Incentive Studios real-money titles, Mega Flight and Velocity, went live on Hollywoodbets’ platform on 7 April.
The launch marks Incentive Games’ entry into the South African market. The company said additional content is planned, including free-to-play games to follow as part of the next phase of the collaboration.
Ahmed Baker, Chief Commercial Officer at Incentive Games, said, “We’re delighted to partner with Hollywoodbets, the leading operator in South Africa, as we officially enter this exciting and fast-growing market. Launching Mega Flight and Velocity is just the beginning and we look forward to rolling out more of our real-money games and free-to-play portfolio to their players as part of our long-term plans in the region.”
Wayde Dorkin, Head of Product at Hollywoodbets, said, “We’re excited to welcome Incentive Games to Hollywoodbets as part of our ongoing commitment to bringing fresh, engaging and innovative content to our players. The launch of Mega Flight and Velocity introduces a new layer of interactive entertainment to our platform, and this partnership reflects our focus on working with leading global suppliers to enhance our gaming offering. We look forward to growing this collaboration and delivering even more compelling experiences to our customers.”
The post Incentive Games launches Mega Flight and Velocity with Hollywoodbets appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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