Canada
Columbus Crew announces founding level partnership with global sportsbook operator Tipico
The Columbus Crew announced a long-term partnership agreement with global sportsbook operator Tipico. The deal names Tipico the official and exclusive Sports Betting Partner of the Columbus Crew. Pending appropriate licensing and regulatory approvals, Tipico plans to launch its mobile sports betting app when legalized sports betting goes live in Ohio. Additional details will follow.
As a founding level partner and the club’s official Sports Betting Partner, Tipico will receive entitlement rights to marquee Crew assets (Tipico Beer Garden and Tipico Club [formerly Rail Club]) and prominent brand integration throughout Lower.com Field. The Crew is set to open the Lower.com Field doors for its first full season when the Black & Gold begin their 27th Major League Soccer campaign on February 26.
Tipico and the Crew will also develop a wide variety of digital content and engagements as well as joint community programming as part of the partnership.
“We are thrilled to announce our partnership with a highly respected global brand and passionate soccer enthusiast in Tipico,” said Haslam Sports Group Chief Operating Officer David Jenkins. “As they make their foray into Ohio, our long-term agreement with Tipico represents an exciting development for Crew supporters and sports fans in Central Ohio and throughout the state. Providing a world-class experience for supporters is at the core of what we do and so we look forward to increasing fan engagement opportunities in Columbus and throughout Ohio through this partnership.”
Subject to licensing and forthcoming regulations, Tipico will also announce opportunities for registered users to take advantage of compelling promotions, giveaways and customer sweepstakes through collaborative programs and co-created club activations.
“We are incredibly excited to team up with The Columbus Crew, a premium brand with championship DNA, to introduce our Tipico sports betting experience to players in the Buckeye state,” said Adrian Vella, CEO, Tipico U.S. “The mid-west will play an important role as we continue our multi-state expansion in 2022, and we could not have asked for a better partner to help us introduce the Tipico brand and our proprietary technology to sports bettors in Ohio and beyond.”
The partnership with the Crew comes on the heels of several exciting developments for Tipico in recent months. In September, Tipico announced online market access in Iowa and Indiana through an agreement with Caesars Entertainment. In August, Tipico partnered with Colorado Governor Jared Polis to announce the opening of a Tipico technology hub in Denver. In July, the company kicked off a partnership marking Tipico as the exclusive sports betting and iGaming provider for Gannett, with deep local and national integration and exposure across the entire USA Today and USA Today Sports Media Network.
The Black & Gold are set to open the 2022 MLS season by hosting Vancouver Whitecaps FC at Lower.com Field in its Opening Match on Saturday, February 26 at 3:30 p.m. ET. Following the home opener, the Crew hits the road and travels to face the San Jose Earthquakes at PayPal Park on March 5 for the first away match of the season. The Crew’s full schedule for the 2022 MLS regular season can be found at ColumbusCrew.com.
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AGCO
ThrillTech secures AGCO supplier licence for Ontario launch
ThrillTech has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to launch in Ontario’s regulated market.
The licence allows ThrillTech to deploy its opt-in side bet jackpots technology with regulated online casino, sports betting and lottery operators across the province.
Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
The company said its “ThrillPots” mechanics sit as an independent, player-funded side bet and do not alter the underlying game’s return-to-player mathematics.
ThrillTech said the Ontario approval enables its existing multinational partners that also operate in the province to launch its side bet jackpots locally, while it also holds talks with potential new operator partners. The company lists its regulated footprint as including the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil and Peru.
The post ThrillTech secures AGCO supplier licence for Ontario launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
AGCO
ThrillTech wins AGCO supplier licence to enter Ontario market
ThrillTech said it has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to offer its side-bet jackpot technology to regulated online casino, sports betting, and lottery operators in Ontario.
Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
The company said its ThrillPots product lets operators add player-funded, opt-in side-bet jackpots on top of existing games, without changing gameplay or the underlying return-to-player (RTP) calculations. ThrillTech positions the mechanic as a way to drive incremental engagement and revenue.
ThrillTech said the Ontario licence enables existing multinational partners that also operate in the province to roll out ThrillTech-powered jackpots locally, and added it is in discussions with potential new operator partners. The company listed other regulated jurisdictions it serves as the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil, and Peru.
The post ThrillTech wins AGCO supplier licence to enter Ontario market appeared first on Americas iGaming & Sports Betting News.
AGLC
St8 Secures Alberta Licence, Strengthening North American Expansion
Casino games aggregator and full-service technology provider St8 has secured its registration to operate in Alberta as an iGaming Services Supplier, marking another significant milestone in the company’s strategy to expand across North America’s regulated iGaming markets.
St8 was among the first suppliers to secure a conditional approval granted by the AGLC, underlining the company’s readiness to support operators as the province prepares to open its regulated iGaming market.
Alberta represents a key market in St8’s North American growth strategy and follows the company’s expansion into Ontario earlier this year. With its latest approval, St8 is now regulated in some of the industry’s most sought-after jurisdictions, including Sweden, the UK, Romania, and Ontario, among others.
The Alberta approval enables St8 to provide its next-generation game aggregation services to licensed operators in Alberta, giving partners access to more than 200 premium game providers through a single API integration, alongside bonus and promotional tools, advanced reporting, compliance capabilities, and a suite of operational features designed to simplify casino management.
Purpose-built with modern infrastructure and regulatory flexibility at its core, the St8 software enables operators to launch premium casino content quickly, while also reducing the operational complexity typically associated with multi-provider integrations and expansion into new markets.
This registration builds on St8’s growing presence in regulated jurisdictions and reinforces the company’s commitment to supporting operators with scalable, compliant technology as new opportunities emerge across North America and beyond.
With compliance, speed and operational efficiency at the heart of its product, St8 remains focused on helping operators enter new markets with confidence while delivering seamless access to premium casino content through a single integration.
Eva Alšauskaite, Head of Legal at St8, said: “Securing our Alberta supplier registration represents another important step in St8’s international growth strategy and reflects our continued investment in regulated markets.
“As jurisdictions continue to evolve, operators need technology partners that combine innovation with a deep understanding of regulatory requirements. Obtaining this registration demonstrates our commitment to meeting those standards while providing operators with a solution that makes expansion into regulated markets as simple and efficient as possible.”
The post St8 Secures Alberta Licence, Strengthening North American Expansion appeared first on Americas iGaming & Sports Betting News.
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