Gaming Awards
PRAGMATIC PLAY MAINTAINS 2021 MOMENTUM WITH THREE MORE AWARD WINS
Pragmatic Play, a leading content provider to the iGaming industry, received esteemed industry recognition by winning 3 awards last week.
They took home the prestigious prize of Casino & Games Supplier of the Year at the SBC Latino America Awards held in Miami. While the multi-product provider also picked up Slots Provider of the Year and Bingo Supplier of the year at the Starlet Awards ran by 5 Star.
These wins are testament to the hard work and innovation that has made Pragmatic Play a leading force in the industry. In what has been an incredible 2021 from a commercial perspective, receiving formal recognition in this way adds to an already exceptional year.
Lighting up LATAM
Pragmatic Play’s diverse, innovative and highly successful portfolio made them a strong choice for Casino & Games Supplier of the Year at the SBC Latino America Awards. Pragmatic Play has seen huge growth in this region in the past year and have made deals with numerous key operators such as Codere, Group Cordalito and Apuesta Total. Add to this the scale of their overall expansion in key countries and it was a deserving win for the powerhouse provider.
Shining Star
Pragmatic Play also won Slot Provider of the Year at 5 Star’s Starlet awards. The provider’s roots are in slot production and despite their growth in other verticals, they have still delivered unrelenting quality to operators. 2021 has been no different with successes like Gates of Olympus and Chilli Heat Megaways and Sweet Bonanza
The work Pragmatic Play have put into their bingo product was also recognised and it marks the third year in a row that Pragmatic Play have won the Starlet award for Bingo Supplier of the Year, giving them the rare Stardust award. Pragmatic Play’s bingo offering has seen huge developments in the last year with innovative new features such as Drop Pots and Reels Rooms, which allow for a faster iGaming experience in conjunction with classic bingo gameplay.
Their commercial success was also recognised, with the highlight being a partnership with the Heart Bingo brand which is part of BetVictor. Heart Bingo is one of the UK’s most iconic bingo brands and will be relaunched using bingo technology from Pragmatic Play. The partnership was a huge statement of intent from Pragmatic Play and signalled that the largest bingo brands recognize real value in the providers portfolio.
Yossi Barzely, Chief Business Development Officer at Pragmatic Play said, “We’re delighted to receive two Starlet Awards along with an SBC LatinoAmerica award win. These wins give a real example of Pragmatic Play’s trajectory as a company, as we continue to deliver excellence on our foundation of slot production, while also showing our growth as a multi-product provider with our bingo product giving real value to clients.”
Pragmatic Play currently produces up to five new slot titles a month, while also delivering Live Casino, Virtual Sports and Bingo games as part of its multi-product portfolio, available through one single API.
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Casino Content
ELA Games’ King and Flame shortlisted for Best New Game Release at SiGMA Europe Awards 2026
ELA Games’ King and Flame has been named a finalist for Best New Game Release at the 2026 SiGMA Europe Awards. The awards are scheduled to take place at the Casino Maltese in Valletta, Malta, on May 27.
The company said the nomination reflects its approach of combining narrative design with slot math models. King and Flame is positioned as a medieval fantasy Hold and Win title built around a storyline that “flips classic fantasy tropes upside down,” with a prince unleashing a Dragon Queen.
According to ELA Games, the game includes coin symbols that pay their face value, Mystery Chests that can award instant prizes or trigger the Grand Jackpot, and a “Tamed by the Crown” feature where the Dragon Queen appears as an expanding Full Reel Wild. The studio also highlighted free spins with column-expanding coins and a Super Bonus Wheel that doubles rewards.
Marharyta Yerina, Managing Director of ELA Games, said: “We’re very happy to see King and Flame get a nomination at the very well-regarded SiGMA Europe awards. I know the work everyone at the ELA team put into creating an intricate back story and graphic world for this slot. It is one of the most narrative-based titles we have released to date, and the care the team put into the design has really brought that story to life. It is wonderful to see that dedication noticed on such a prestigious stage.”
SiGMA has opened public voting for the category via its awards site.
The post ELA Games’ King and Flame shortlisted for Best New Game Release at SiGMA Europe Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Betsson Group
Betsson Group Wins “Employer of the Year” at SBC Awards Europe 2026
Betsson Group has secured “Employer of the Year” award at the SBC Awards Europe 2026, held on 30 April 2026 in Malta. The SBC Awards Europe celebrate excellence across the European sports betting and gaming sector, recognising top-performing operators, affiliates, suppliers, payments providers and game developers.
In addition to this honour, Betsson Group also received three silver awards: Socially Responsible Initiative of the Year, Casino Operator of the Year and Sportsbook Operator of the Year. These recognitions highlight Betsson’s commitment not only to delivering high-quality gaming experiences, but also to operating responsibly and sustainably while maintaining its strength in casino and sportsbook verticals.
These achievements reflect Betsson’s continued focus on employee engagement, sustainability and commercial success, reinforcing its commitment to maintaining high industry standards.
The post Betsson Group Wins “Employer of the Year” at SBC Awards Europe 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Africa
Amusnet Won Online Slot Supplier of the Year and Reinforced its Long-Term Vision at the iGaming Afrika Summit
Amusnet arrived at the inaugural iGaming Afrika Summit with a clear position: it was not there to follow Africa’s iGaming growth, but to help shape it. Reinforcing that commitment beyond the exhibition floor, Cameron Green, Country Director South Africa at Amusnet, also joined the conference agenda as a featured speaker, contributing to key discussions around the future development of Africa’s gaming industry.
The company’s strong presence at the event was further recognised with the Online Slot Supplier of the Year award at the iGA Summit Awards, acknowledging Amusnet’s strong performance and growing impact across the African iGaming market.
Beyond the product showcase, Amusnet positioned itself as an active participant in Africa’s regulatory and commercial evolution. Across key markets including South Africa, Kenya, Nigeria and Tanzania, the company worked alongside operators, regulators and industry bodies to support a more structured and sustainable ecosystem.
Green took part in the panel discussion “Developed Markets: Strategies for Growing Africa’s Gaming Industry” alongside Thomas Nsongka, Managing Partner at Lion Bets, David Moshi, Managing Director of Velex Advisory Ltd, and Musa Mngadi, CEO of the African Lotteries & Gaming Association. The session was moderated by Job Weku, Business Development Manager Africa at FAZI Company.
Speaking during the panel, Green highlighted the increasing importance of localisation within African gaming markets.
“In the last 12–18 months, we’ve seen a clear shift from generic global content to locally adapted experiences that actually resonate with African players. It’s no longer enough to just translate a game, you need to localise mechanics, themes, volatility, even how jackpots are presented. The suppliers that understand cultural nuance and player behaviour are the ones driving stronger engagement and better lifetime value,” he said.
Addressing the relationship between operators and suppliers, Green also emphasised the need for stronger strategic alignment across the industry.
“Too many supplier–operator relationships in Africa are still transactional when they should be strategic. The operators winning today are the ones treating suppliers as growth partners, not just content vendors. That means sharing data, aligning on player value, and co-investing in performance. The reality is simple, if both sides aren’t making money sustainably, the partnership will break under pressure,” he noted.
At this year’s showcase, the focus moved beyond volume of content to performance that matters. Amusnet’s portfolio was built to deliver stronger session times, higher engagement, and improved player retention across regulated African markets. Proven titles like Shining Crown and Ca$hybara Ski Edition continued to perform consistently, while newer releases such as Caramelo Sortudo Crash Edition and Crazy Red reflected a sharper alignment with evolving player behaviour.
The Golden Coins Link Jackpot series further reinforced this approach, combining familiar mechanics with scalable jackpot structures that drove repeat play and sustained engagement. But the strategy did not stop online.
In a continent where retail still plays a dominant role, Amusnet’s ability to operate seamlessly across Land-based, Online, and Live casino environments gave operators a tangible edge. From immersive live products like Candy Wheel and Showtime Roulette 500, to Land-based solutions including Type S cabinets and the Amusebox platform, the offering was designed to bridge channels and maximise player value across touchpoints.
This hybrid strength proved particularly relevant in African markets, where infrastructure, regulation, and player habits differ significantly from one jurisdiction to the next.
For operators facing increasing pressure from taxation, compliance and rising acquisition costs, the focus remained straightforward: improving yield per player without increasing risk.
“We see Africa as a long-term build, not a short-term opportunity. Our role is to support regulated growth, build meaningful partnerships, and deliver products that genuinely move the needle for operators in this market,” added Green.
That approach was backed by a commercial model built on alignment. Through data-led optimisation, tailored volatility and rapid localisation, Amusnet worked closely with partners to improve performance at a market level. Co-investment in campaigns and a shared focus on measurable outcomes positioned the company as more than a supplier, but as a contributor to operator growth.
As Africa’s iGaming landscape continued to mature and move towards greater regulation and consolidation, the direction remained clear. Amusnet positioned itself on the right side of that shift: performance-led, locally aligned and built for the long game.
The post Amusnet Won Online Slot Supplier of the Year and Reinforced its Long-Term Vision at the iGaming Afrika Summit appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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