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Caesars Digital

CAESARS ENTERTAINMENT AND HOUSTON TEXANS ANNOUNCE MULTI-YEAR PARTNERSHIP

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Caesars Entertainment becomes an official casino partner of the Houston Texans, creating new experiences for fans and Caesars Rewards ® Members

 

Caesars Entertainment, Inc. announced an agreement with the Houston Texans to become the official casino partner of the team. The partnership goes into effect immediately before the 2021 NFL season kicks off.

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“I’m thrilled to launch this multi-year partnership with Caesars Entertainment. It aligns perfectly with our commitment to creating memorable experiences for our fans,” said Texans President Greg Grissom. “We have some great events lined up for this upcoming season that fans will not want to miss, and this partnership with Caesars is just another example of how we continue to look for ways to enhance the experience.”

As part of the agreement, Caesars Rewards®, the most extensive customer loyalty program in the industry, will sponsor the free-to-play “Schedule Pick ‘Em” game, available on the Texans official mobile app. Leading up to the NFL schedule release, fans can submit their matchup predictions for a chance to win exclusive prizes such as a paid trip to a Caesars Entertainment destination property, game tickets, and more. Additionally, at each game, one Texans season ticket holder will be selected for a chance to win an all-inclusive trip to Las Vegas, where they’ll be treated like royalty. This fun-filled fan experience will increase in value each time the Texans score.

Caesars Rewards members will also reap benefits, such as an exclusive opportunity to cheer on the Texans like a Caesar inside a luxury suite at NRG stadium.

As part of the partnership, Caesars Rewards will be integrated into the team’s promotional channels, including in-stadium signage and digital and traditional media assets.

“Caesars Entertainment is committed to expanding relationships with leagues and professional sports teams, and we’re thrilled to team up with the Houston Texans,” said Chris Holdren, Co-President of Caesars Digital. “We look forward to creating extraordinary experiences for Texans fans by doing what we do best, leveraging Caesars Entertainment’s vast portfolio of casino, hospitality, entertainment, and sports expertise.”

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Caesars is also the official casino sponsor and an official sports betting partner of the NFL and has partnerships with the NBA, NHL, and MLB.

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Caesars Digital

Design Works Gaming Launches with Caesars Digital in Ontario

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Design Works Gaming (DWG), a leading developer of online casino games, is thrilled to announce its highly anticipated launch on Caesars Palace Online Casino and Caesars Sportsbook & Casino in Ontario.

This marks a significant milestone for DWG as it expands into the thriving Canadian market, with Caesars Digital serving as the company’s pilot partner in this new venture.

This launch comes on the heels of DWG and Caesars Digital’s launch in Pennsylvania last month and builds upon their combined success in New Jersey and Michigan. This expansion is part of DWG’s broader strategy to drive global growth and establish its presence in regulated markets worldwide.

“Launching in Ontario has been a moment we’ve eagerly awaited at DWG, and we could not have asked for a better partner than Caesars Digital to make it a reality,” said founder and CEO of Design Works Gaming Troy Zurawski. “Working with the entire Caesars Digital team has been an amazing experience. We’re honored that they’ve entrusted us with the opportunity to build custom games with the iconic Caesars brand, and Caesars Digital shares our passion for producing the best online casino products on the market.”

Vice President of Online Gaming at Caesars Digital Ricardo Cornejo Rivas added: “Partnering with DWG has brought exciting new content to our online casino players in New Jersey, Michigan, Pennsylvania and now Ontario. From custom Caesars-branded games to classic favorites, we’re glad to bring more content to our gaming catalog that can provide an elevated and enjoyable experience to our players.”

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Ontario represents a significant opportunity for DWG, as it was the first Canadian region to launch regulated online gaming. By the end of 2023, the province boasted over 1.2 million active player accounts, a number that continues to grow steadily. DWG’s entry into this market is timely and positions the company to capitalize on the increasing demand for innovative and engaging online casino content.

This launch is just the beginning of DWG’s journey in Canada and marks a new era of expansion for the company.

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Bragg Gaming Group

Bragg Gaming Launches Boardwalk Slots Bankers & Cash with Caesars Digital

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Bragg Gaming Group announced the launch of a custom slot game developed for Caesars Digital, Boardwalk Slots Bankers & Cash, now exclusively live on Caesars Palace Online Casino and Caesars Sportsbook & Casino in Michigan and New Jersey.

The bespoke release takes proven game features and artwork from Bragg’s popular slot title Bankers & Cash and combines it with the evocative Boardwalk Slots brand owned by Caesars Digital. The new title delivers a tailored slots experience with established mechanics invoking the thrills of Atlantic City, where fortune lies around every corner.

Every spin of the reels holds the thrill of the possible riches that lie in wait, as well as delivering personalized rewards and unforgettable experiences available through the industry-leading customer loyalty program, Caesars Rewards. The title represents the latest installment of exclusive entertainment IP delivered by Caesars Digital to offer a unique customer experience only found on its iGaming Platforms.

With a classic-feeling three-reel slot in the base game, the Boardwalk Slots Bankers & Cash Piggy Banker guards the vault and pays out regular multiplier wins. During free games, 3 Vault scatter symbols on a single line expand the reels to a 5×3 format to offer the chance of unlocking the vaults to release mega cash prizes.

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Kunal Mishra, Chief Operating Officer, Americas for Bragg Gaming Group, said: “We are excited to be releasing Boardwalk Slots Bankers & Cash, our second bespoke game release with Caesars Digital, bringing even more quality, exclusive content to players on Caesars iGaming platforms.

“As a key supplier to Caesars Digital and following the success of Lady Luck Casino Egyptian Magic launched last year, we are confident that their players are going to have a lot of fun spinning the reels of this classic-feeling game and aiming to get the Piggy Banker to open those vaults.”

Matt Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital, said: “Boardwalk Slots Bankers & Cash is the latest addition to the growing bespoke game portfolio of exclusive slots available only to players on our online casino platforms. Bragg has a great track record of delivering player-favorites and I’m sure this title will provide exceptional entertainment to our online casino players in Michigan and New Jersey.”

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Caesars Digital

White Hat Studios Extends New Jersey Reach With Caesars Digital Launch

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House of Brands provider now live with Caesars Digital in four states

White Hat Studios, the ‘house of brands’ provider to the United States iGaming market, is now live with Caesars Digital across four states after launching its games with the operator’s New Jersey online casino.

The move comes hot on the heels of the successful rollout in West Virginia in February and joins Michigan and Pennsylvania in the regulated markets where customers of Caesars Digital can access the provider’s unrivaled and award-winning content portfolio.

Through this extended collaboration, Caesars’ online casino player base in New Jersey can now enjoy White Hat Studios’ signature branded titles, including favourites such as Peaky Blinders™ and The Goonies™.

New Jersey players will also have access to the Studio’s comprehensive series of Jackpot Royale titles, which enhance the gaming experience with thrilling progressive jackpots. In 2023 alone, the Jackpot Royale feature awarded a total of $9.8 million through three progressive jackpots.

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With a commitment to innovation and player satisfaction, White Hat Studios continues to expand its footprint in the U.S. market and has a strong product roadmap to deliver even greater experiences over the coming months.

Daniel Lechner, SVP Sales & Marketing at White Hat Studios, said: “Our collaboration with Caesars Digital has yielded exceptional results and we are thrilled to extend our presence into New Jersey.

“As a popular provider of branded iGaming content, we look forward to delivering unparalleled entertainment to Caesars’ players in the Garden State.

Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Digital, added: “White Hat Studios’ diverse portfolio of gaming titles has resonated well with our players across the U.S. market. We are excited to introduce New Jersey players to these titles, further enriching our iGaming offering in the state.”

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