Latest News
SoftSwiss integrates with Playson
The SoftSwiss Game Aggregator is excited to announce its direct integration with game provider Playson, a leading gaming studio. The SoftSwiss’ vast gaming offering will now provide all 75+ omnichannel titles Playson has to offer including the provider’s special collection Timeless Fruit Slots.
According to the new deal, the provider’s extensive gaming portfolio will be directly available for all SoftSwiss White Label operators and Game Aggregator clients operating under the Maltese license.
Playson is a long-runner on the market who has established a big name for its international brand and its versatile gaming portfolio. The gaming provider’s portfolio is rather diverse, with titles like the match-three type duo Crystal Land and Crystal Crush, as well as the Blackjack.
The top game types of the innovative game studio include video slots, card games, as well as table games, with fan-favourite titles being Buffalo Power: Hold and Win, Solar Queen, Burning Wins: Classic 5 Lines. Both fiat currencies and cryptocurrencies are supported. Freespins will be added in the near future.
The SoftSwiss Game Aggregator is a user-friendly, secure and reliable solution with all needed functionalities for online casino brands under one roof. The Aggregator comprises more than 130 game providers, granting its clients access to the world of 11,000 different games, 3,000 of which support gameplay in cryptocurrencies.
Nikita Keino, Partner Managers Team Lead at SoftSwiss, commented: “The SoftSwiss Game Aggregator team is excited to be strengthening its portfolio by directly providing access to the gaming content by Playson! Playson is an ambitious, innovative provider which keeps actively growing, both content and geography wise which is the exact attitude we cherish here at SoftSwiss. We’re looking forward to continuing our fruitful cooperation and boosting our offering with them!”
Michael Tadross, Head of Account Management at Playson, said: “We’re delighted to have signed a direct content distribution deal with SoftSwiss. The new partnership is a fantastic way for us to strengthen our position in Europe and we look forward to entertaining its player base with our diverse range of games”.
About SoftSwiss
SoftSwiss is an international tech company supplying widely acclaimed, certified software solutions for managing iGaming operations. SoftSwiss holds a number of gaming licenses, providing a “one-stop-shop” white label solution by taking care of all technical, legal, and financial processes on behalf of its customers. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of casino games, an affiliate platform, and a recently launched sportsbook platform. In 2013 SoftSwiss was the first in the world to introduce a bitcoin-optimized online casino solution. The company has thus been regarded as the leading technical expert when it comes to the use of cryptocurrencies in online gaming.
About Playson
Playson is a leading content development firm that supplies games to more than 18 regulated markets. The slot designer has a portfolio of over 75 omni-channel casino games, and its staff are based in Malta, Ukraine, UK, Romania, Spain, Hungary, Taiwan and Greece. With licences from the UKGC, ONJN, HGC and recognition notice from MGA, Playson is well positioned to meet the needs of the most discerning eGambling operators. More information about Playson can be found at www.playson.com.
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Industry Awards
Soft2Bet’s Betinia shortlisted in five categories of the EGR Marketing and Innovation Awards
Nominations in five categories of the EGR Marketing and Innovation Awards is further recognition of Soft2Bet’s cutting-edge gamification solutions and innovative approach.
Soft2Bet, a leading provider of iGaming turnkey solutions, is delighted to announce that Betinia, its renowned brand in Denmark and Sweden, has been shortlisted in five categories of the EGR Marketing and Innovation Awards 2024.
The nominations are recognition of the incredible work that has been achieved by the Betinia team in two of Europe’s most competitive and regulated markets.
Betinia’s shortlisting in the following categories:
- Best Native App,
- CRM Campaign,
- Innovation in Sports Betting,
- Innovation of The Year,
- Responsible Gambling Marketing Campaign of the Year, demonstrates how it has grown into being one of the most innovative and progressive operators in the industry.
Soft2Bet was recognised in February when its Motivational Engineering Gaming Application (MEGA) gamification solution won the Innovation of the Year at the EGR Nordics Awards and it is delighted to see its achievements gain further recognition with these shortlist nominations.
Oksana Tsyhankova, CMO of Soft2Bet, commented: “Being shortlisted in five categories is a great achievement and huge credit goes to our technical, product and marketing teams. Betinia’s success in two of Europe’s most competitive and regulated markets is also highly satisfying because it showcases our B2C expertise in driving engagement, retention and revenues.”
The post Soft2Bet’s Betinia shortlisted in five categories of the EGR Marketing and Innovation Awards appeared first on European Gaming Industry News.
Betmotion
Betmotion leads campaign to aid victims of the Rio Grande do Sul floods
In response to the recent and devastating floods in Rio Grande do Sul, which have displaced over 100,000 people and severely affected 70% of the state’s municipalities, Betmotion, through its Corporate Social Responsibility project, BetSocial, is mobilising efforts to assist the victims of this catastrophe.
BetSocial has launched an initiative to support the actions of the NGOs Ação da Cidadania and CUFA, which are leading the charge in providing immediate aid to the impacted communities. At this critical moment, BetSocial is reinforcing the call for everyone to unite in solidarity and make donations that will be crucial for reconstructing affected lives.
“The tragedy that has struck Rio Grande do Sul requires a swift and coordinated response. At Betmotion, we believe in the power of solidarity and in our community’s ability to make a difference in times of need,” states Bianca Passos, founding member of BetSocial. “Every contribution, no matter how small, has a significant impact on the lives of those facing such difficult days.”
To facilitate donations, BetSocial has provided information on how to make contributions via PIX to the two partner organisations:
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Ação da Cidadania: [email protected]
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CUFA: [email protected]
Betmotion and BetSocial thank you in advance for your support and solidarity. They reiterate their commitment to work to alleviate the hardships faced by this catastrophe’s victims and continue promoting significant social impact actions.
Latest News
PA Betting Services and Liderform forge strategic partnership to elevate racing content for Turkish audiences
PA Betting Services (PABS) are thrilled to announce a groundbreaking partnership with Liderform, the premier specialist racing form publication in Turkey. This multi-year agreement marks a significant milestone in the evolution of international racing, as Liderform integrates PABS’s pre-race stats and tipping from nine prominent racing regions into their own tipping product. The collaboration aims to enhance the quality of international racing coverage, offering Turkish audiences access to top-tier insights and analysis as they engage with racing through approved Tote partners.
With this alliance, Liderform solidifies its commitment to delivering unparalleled racing content to its customers, leveraging PABS’s expertise in pre-race analysis and tipping to augment their existing offerings. By incorporating PABS’s comprehensive data and insights, Liderform seeks to enrich the experience of Turkish racing enthusiasts and foster a deeper engagement with unparalleled insights and analysis across international racing events.
Richard Duncan, Head of Business Development & Strategic Partnerships at PABS, expressed his enthusiasm for the partnership, stating, “This partnership with Liderform presents an opportunity to promote PABS’s pre-race tipping and statistical content, which has a proven track record of success in domestic markets, to new international audiences. We couldn’t be more excited to work with Liderform to enhance their market-leading form products.”
The collaboration between Liderform and PABS represents a strategic alignment of two industry leaders, each renowned for their commitment to excellence in racing content. Murat Akyer, CEO of Liderform, emphasised the significance of the partnership, stating, “The breadth and quality of pre-race international form, stats, and tipping content made PABS the obvious choice to enhance our leading form solution. This collaboration not only enhances Liderform’s position as the leading Turkish provider of racing form solutions but also underscores our dedication to innovation and delivering value to our audience.”
The post PA Betting Services and Liderform forge strategic partnership to elevate racing content for Turkish audiences appeared first on European Gaming Industry News.
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