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NSoft’s Betting Terminal BackOffice – an irreplaceable admin tool

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The other side of SSBTs: NSoft’s Betting Terminal BackOffice – by Dario Šaravanja, Product Manager at Seven Sportsbook Platform 

Self-Service Betting Terminals, or simply SSBTs, are well known in the global betting industry for ages.

With the advancing technology and fresh ideas, SSBTs are constantly upgrading, and the betting operators have recognized their potential.

SSBTs are not just for punters

Betting terminals are considered to be a critical asset for enriching the offering, hence diversifying monetary streams. They are not necessarily bound to the specific premises. This feature makes betting terminals perfect for extensive punter outreach even outside of betting shops.

Having said that, there is one aspect of betting terminals that is often overlooked. We are talking about the administration here: how betting operators keep track of daily operations. In other words, what closes the gap between SSBTs, punters, operators and management? Our answer to that question is Terminal BackOffice, and NSoft’s clients seem to love it.

Closing the gap

Terminal BackOffice, abbreviated as TBO, is an integral part of the NSoft software for betting terminals. It stands as a “behind the scenes” application punters are unaware of, dedicated to making life easy for the operators and management. Think of daily transactions, processed tickets, terminal reports, operator shifts and access cards, terminal’s hardware configuration, maintenance mode, billing information per terminal, balance recovery, and much more. All of those things are part of the terminal back office.

Betting Terminal BackOffice system has been made with all of the users in mind. We improve the system constantly in alignment with the rest of our software solutions and clients’ needs, ensuring nothing is left out.

NSoft’s global expansion confirmed the importance of such functionalities regardless of where the clients come from or where they locate SSBTs. Reasons are various yet mutually shared – common pain points include the complexity of managing terminal operations, diverse hardware, lack of per terminal insight and low sense of managing. TBO tackled those issues by leveraging software solutions for providing insight into each SSBT at any time from anywhere (physically or remotely), providing a supreme sense of management, as well as balancing technical complexity and ease of use.

A must-have for a land-based business

Terminal BackOffice comes with NSoft’s sports betting platform – Seven. The system is independent of the SSBTs’ brands meaning it is robust enough that can be a part of the  STARK’s terminals – NSoft’s hardware unit – or any 3rd party terminals running Seven platform.

TBO offers content in accordance with allowed permissions for each operator or manager. This business logic ensures operational safety as responsible managers can neatly set permissions for their personnel from the permission pool.

Content and related actions are visually organized per domain for smooth navigation. Domains include Card Operations, Tickets, Wallet, Billing, Reporting, Options and Settings.

  • Card Operations section incorporates management of operator cards and their holders. Cards can be used for faster log-in inside TBO via card readers.
  • Tickets section offers the creation of vouchers and a view of processed tickets on the SSBT per each active product, with options to check their statuses, print copies, cancel or pay them out.
  • Wallet and Billing domains consist of different wallet types, such as operator and terminal wallets. It is a collection of money flow information, shift management, SSBT transfers and transactions, billing details and billing profit information.

Consists of different Wallet types

  • Reporting provides different types of reports, from profit, balance to turnover. Depending on the nature of the report, data is sorted per product and/or in total.
  • Options and Settings wrap up various hardware/software options regarding connected peripheral devices, such as money acceptors, printers and scanners, touchscreen calibration, theme settings, landing page and service mode of betting terminals.

Options -overview

Besides mentioned functionalities, TBO also incorporates the logic of safe balance recoveries after power loss or similar unwanted events.

A reliable system to meet customer-first philosophy 

Terminal BackOffice is a backbone of betting operators’ day-to-day business activities when it comes to this channel. The front: flashy design, a wide range of games, simple UX together with the quality hardware is incomplete without a simple management interface. The betting operators, and any business really, nurture the philosophy: customer first. In order to meet this goal, the operator has to have a strong reliable system to keep things run smoothly.

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eSports

Esports Foundation names Faker Game Ambassador for EWC and ENC through 2028

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Lee “Faker” Sang-hyeok joins Cristiano Ronaldo and Magnus Carlsen in the Esports Foundation’s Ambassador Program.

The Esports Foundation (EF) has appointed Lee “Faker” Sang-hyeok as a Game Ambassador for the Esports World Cup (EWC) and Esports Nations Cup (ENC) through 2028, the organization said on July 15, 2026 in a statement issued from Riyadh and Paris.

EF said Faker joins Cristiano Ronaldo, listed as the Foundation’s Global Ambassador, and Magnus Carlsen as part of the Esports Foundation Ambassador Program. The Foundation said Faker will represent “the perspective of esports players” across its international events, athlete initiatives, media engagements and leadership forums.

“You can’t talk about esports without mentioning Faker. He is the defining athlete of competitive gaming: a champion whose excellence, discipline and longevity have inspired an entire generation,” said Ralf Reichert, Chief Executive Officer of the Esports Foundation. “As our Game Ambassador, Faker represents something fundamental to the Ambassador Program: esports creates its own global sporting icons. Across EWC, ENC and NGSC, he will help ensure that the players who built this sport have a voice in shaping where it goes next.”

Faker said: “Competition has shaped my life, and I am proud to join the Esports Foundation as Game Ambassador. I want to continue competing for the biggest titles with T1 while representing the players and fans who have helped esports grow worldwide. Through the Esports World Cup, Esports Nations Cup and the Foundation’s wider platforms, I hope to inspire the next generation to pursue excellence, remain resilient and believe in how far competitive gaming can take them. There is still much more to achieve.”

EF highlighted Faker’s competitive record, describing him as a six-time League of Legends World Champion, EWC 2024 winner, two-time MSI champion and ten-time domestic champion with T1. The Foundation also said Faker became the first esports athlete to receive the Blue Dragon Medal in 2026, describing it as the Republic of Korea’s highest sporting honor awarded by President Lee Jae-myung.

The post Esports Foundation names Faker Game Ambassador for EWC and ENC through 2028 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Brand Partnerships

Midnite signs as Middlesbrough FC principal partner for 2026/27 season

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Midnite has agreed a partnership with Middlesbrough FC that will see the UK bookmaker become the club’s principal partner and front-of-shirt sponsor for the 2026/27 campaign, which Middlesbrough describes as its landmark 150th season.

The companies announced the deal alongside a fan activation at Riverside Stadium on Thursday, July 9, branded “This Season’s On Us”. The initiative offered supporters prizes including 2026/27 season tickets, 2026/27 shirts, match tickets, or a £25 club shop voucher, with fans required to answer Middlesbrough trivia and complete a football challenge.

Middlesbrough former players Craig Hignett and David Wheater attended the event, and, according to the company, took bonus attempts on behalf of participants who missed out.

Andrew Mook, Midnite’s Head of Brand Marketing, said:

“Middlesbrough have a storied history and we’re delighted to announce this partnership during such a monumental year with the club celebrating their 150th anniversary.

“It was great to see so many Middlesbrough fans at the “This Season’s On Us” activation, we hope they enjoyed taking part and meeting club legends, with David Wheater hitting top bins on several occasions and allowing fans to win big with season tickets.

“We can’t wait to get to Riverside Stadium in August to kick-off a new season and we’re excited to say that we have plenty of new and captivating campaigns planned.”

Lee Fryett, Middlesbrough FC Chief Commercial Officer, added:

“We’re delighted to welcome Midnite as our new Principal Partner.

“We’re looking forward to working closely with Midnite to develop engaging campaigns, content and unique experiences that bring our fans even closer to the club.

“We’re confident this partnership will provide real value for our supporters while supporting our ambitions both on and off the pitch.”

The post Midnite signs as Middlesbrough FC principal partner for 2026/27 season appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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ThrillTech secures AGCO supplier licence for Ontario launch

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ThrillTech has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to launch in Ontario’s regulated market.

The licence allows ThrillTech to deploy its opt-in side bet jackpots technology with regulated online casino, sports betting and lottery operators across the province.

Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”

The company said its “ThrillPots” mechanics sit as an independent, player-funded side bet and do not alter the underlying game’s return-to-player mathematics.

ThrillTech said the Ontario approval enables its existing multinational partners that also operate in the province to launch its side bet jackpots locally, while it also holds talks with potential new operator partners. The company lists its regulated footprint as including the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil and Peru.

The post ThrillTech secures AGCO supplier licence for Ontario launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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