Press Releases
UK Game Developer Kwalee Pledging Profits From Hit Title ‘Teacher Simulator’ to Help Tackle Child Food Poverty
This move was inspired by the campaigning of Marcus Rashford MBE, who is an Ambassador for FareShare, on the issue of free school meals. With Teacher Simulator riding high in the mobile game charts, offering lighthearted gameplay in a classroom setting, this felt like the perfect opportunity for Kwalee to contribute to the cause.
Launched towards the end of 2020 on iOS and Android devices, Teacher Simulator is completely free to download and has already reached more than 6.5 million players worldwide, becoming a top-3 game on the Apple App Store in the UK and US. On the UK Google Play Store, Teacher Simulator has gone one further by ranking at #2 in the Games category. This highlights how much the game resonated with the mobile gaming public, at a time when real-life classrooms have been closed in many parts of the world. “Teacher Simulator was partly inspired by our own experiences at school, from the mundane to the bizarre,” commented Simon Platt, Head of Development at Kwalee. “These were largely fond memories for us, fortunately, but no child should have to worry about where their next meal is coming from when they should be learning and playing, whether in or out of the classroom.”
David Darling CBE, CEO of Kwalee, added: “We’re huge admirers of Marcus Rashford’s campaigning and strongly believe in the work done by FareShare. Now more than ever, as the country enters another testing lockdown, no child should have to go hungry. With Teacher Simulator having been such a success for its cheerful depiction of school life, we want to do our bit to support those for whom that is not necessarily the reality – especially with the added strain of remote schooling on kids and families.”
Darling – co-founder and former CEO of Codemasters, a company recently the subject of a $1.2 billion acquisition by gaming giant EA – has been making games professionally since he was a teenager. He was awarded a CBE in 2008 for services to the computer games industry and was more recently given the ‘Outstanding Leadership Award’ at the 2020 TIGA Awards.
He now runs Kwalee, which has recently surpassed 100 employees and recorded well over half a billion game downloads across its catalogue. Officially Britain’s biggest developer and publisher of hyper-casual mobile games – yet another success story to emerge from Leamington Spa, the town known widely as ‘Silicon Spa’ for its thriving games industry – Kwalee has been a prominent supporter of charities in the past, most notably of the gaming accessibility charity SpecialEffect.
FareShare has welcomed the support as it continues its appeal for donations. “After a year where understanding the importance of school-aged children receiving nutritious food has come under the spotlight, we are extremely grateful to Kwalee for donating 100% of UK profits from their Teacher Simulator game as children return to remote schooling,” said FareShare Commercial Director Alyson Walsh. “FareShare’s work with Breakfast, After School and Holiday Clubs each year help vulnerable children access the food they need to learn, grow and thrive.” To learn more about the great work done by FareShare and to find details on how to donate directly, you’re encouraged to check out their website.
Kwalee is always looking for new developers to collaborate with and new games to publish, and developers can find out more information here: There are also more than 50 vacancies available at Kwalee across the UK, India, China and even remote opportunities, which you can learn more about here.
With UK schools shut once again, profits from classroom-based mobile game will support the country’s most vulnerable children
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Latest News
Casino Guru Launches “Safer Gambling Talks” Webinar Series with Šimon Vincze
Casino Guru, the world’s premier independent online casino resource, proudly announces the launch of its new webinar series, “Safer Gambling Talks.” This innovative series aims to delve into the critical aspects of safer gambling within the industry, addressing jurisdictional nuances and universal consumer protection standards.
“Safer Gambling Talks” is dedicated to fostering a highly responsible gambling environment by engaging with experts and industry leaders. The series will explore various topics, focusing on creating a more sustainable and commercially viable gambling industry that prioritizes player protection.
In the premiere episode, Šimon Vincze, Casino Guru’s Head of Sustainable & Safer Gambling, engages in an insightful discussion with Dr. Margaret Carran, Associate Professor in Law and Associate Dean (Education) at The City Law School of City, University of London. The conversation centers on improving self-exclusion practices within the gambling industry, aiming to enhance player protection across different markets. The episode is available on Casino Guru News YouTube channel.
Šimon Vincze, a staunch advocate for responsible gambling, leads Casino Guru’s efforts in sustainable and safer gambling. He spearheads the Global Self-Exclusion Initiative, driving forward best practices in player protection and operator responsibility. Recognizing gaps in existing tools, Šimon is committed to ensuring a safer gambling environment for all.
The post Casino Guru Launches “Safer Gambling Talks” Webinar Series with Šimon Vincze appeared first on European Gaming Industry News.
Africa
BGaming debuts in Africa with Premier Bet
Popular iGaming content provider BGaming has signed a multi-brand content deal with African licenced operator Premier Bet, marking another major market entry.
Through this new collaboration, BGaming has delivered a selection of its games to Premier Bet’s platform. Titles such as Fruit Million, Wild Cash X9990, Bonanza Billion, Aztec Clusters and Merge Up are all available to the operator’s registered players across several African markets.
Premier Bet dates back to 1997 and currently operates in 17 countries on the continent. It is one of Africa’s biggest betting companies, offering gaming and business opportunities to people across the west, east, centre and south of the continent.
Africa has always been an epicenter for innovation and resilience, and one industry exemplifying its dynamism in recent years is gambling. This latest market expansion demonstrates BGaming’s exponential global growth and lays the foundations for further success in the thriving region.
Olga Levshina, CCO at BGaming, said: “BGaming continues to penetrate international iGaming markets, with its fresh approach to online casino proving a hit with a wide demographic of players. With this partnership, we have added some of our most appealing titles to Premier Bet’s games line-up as it seeks to expand its player base.”
Karen Hope, Director of Casino at Premier Bet, added: “We are pleased to partner with BGaming to drive this next phase of Premier Bet’s development across several key African markets. The studio’s vibrant games add variety to our casino games collection.”
BGaming is a fast-growing iGaming content provider converting gambling into gaming. Thanks to an expert team and a player-driven approach, the studio creates innovative and engaging products featured on reputable platforms and 1,100+ online casinos worldwide. BGaming is the world’s first to support cryptocurrencies and offer Provably Fair games. Today the brand’s portfolio includes 150+ products with HD graphics and a clear user interface for every device. The studio is also known for its brand exclusives created in partnerships with leading operators in the industry.
The post BGaming debuts in Africa with Premier Bet appeared first on European Gaming Industry News.
Compliance Updates
Playnetic strengthens European presence with licence to operate in Sweden
Playnetic, the new immersive B2B iGaming provider has announced that it has been granted a Swedish licence, following regulatory approval from the Swedish Gambling Authority, Spelinspektionen.
The licence allows Playnetic to launch its catalogue of innovative iGaming titles in Sweden, enabling the company to finalise partnerships with prominent operators across the country.
This significant milestone marks a major step forward in supporting Playnetic’s ambitious growth plans, which include increasing its foothold in other European markets, as well as continued expansion in regulated markets across the globe.
Dan Phillips, Playnetic CEO said: “Since launching in early 2023, Playnetic has been exploring expansion opportunities in Europe to penetrate new markets and we are thrilled with achieving this milestone.
“Thanks to our experienced compliance team, we were able to obtain this licence promptly, which is a huge positive as the market entry lines up perfectly with our regulatory roadmap for 2024. We are looking forward to launching our innovative suite of games which feature captivating themes and mechanics to players and operators in Sweden.”
The post Playnetic strengthens European presence with licence to operate in Sweden appeared first on European Gaming Industry News.
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