Canada

Luckbox team celebrate with TSXV trading set to start today

Published

6 years ago

December 16, 2020

The team behind leading esports betting brand Luckbox were celebrating as the company was set to begin trading on the TSX Venture Exchange in Toronto.

Luckbox’s parent company Real Luck Group Ltd was due to make its public market debut on Wednesday, December 16, at 2.30pm GMT / 9.30am ET / 6.30am PT under the ticker “LUCK”.

The public listing comes just 20 months after Luckbox accepted its first bet and caps an eventful year for the company as the Covid-19 pandemic pushed esports (and particularly esports betting) closer to the limelight.

With most of the world forced into lockdown and all major sports on hold, esports became one of the few forms of live entertainment to survive as tournaments moved online.

Gaming channel Twitch (owned by Amazon) saw its viewed hours increase to 5 billion in the second quarter of 2020. That was a 50% increase over the first quarter. Facebook, even though its viewed hours are about a fifth of Twitch’s, saw its viewership increase 75% over the same period.

Arguably the biggest beneficiary of the esports’ boom was the betting sector. Luckbox reported a 500% increase in turnover during the spring lockdown, accelerating its path to go public.

Now that day is here, Luckbox CEO Quentin Martin is looking ahead to 2021 with big plans.

He said: “The massive potential of esports is well documented and late last year PwC cited esports as having higher growth potential than any other sport. That was before we knew about Covid, of course, and the events of 2020 have put esports in sharper focus. Many who weren’t paying attention certainly are now.

“We’re at the forefront of the esports betting sector and we’ve seen first hand the impact it’s had on esports betting. It’s been huge – a large part of our reasoning to go public this year was the acceleration we saw during lockdown. “We saw a massive spike in players moving from betting on sports to betting on esports and, encouragingly, we managed to lock up some 75% of the gains we made. We have clear evidence that players who tried esports betting for the first time enjoyed it and stuck with us. “I think another indication of esports’ shift into the mainstream was our EGR Award in November. The EGR Operator Awards are the Oscars of the betting industry and for us, an esports-dedicated platform, to be named Rising Star shows that the egaming world is taking esports seriously and accepts it is very much a vertical to watch.”

So, how does 2021 look for Luckbox? Martin said the company has big plans for the year ahead. He said: “These are exciting times and 2021 will be a very busy year for us. So far, almost all of our growth has been organic and the potential for growth through marketing is huge. “We’ll focus strongly on content marketing, affiliates, partnerships, influencers and direct media and we’ll be strengthening our marketing team with more key hires.

“Luckbox is a bespoke website, built by our team to cater to the unique demands of an esports audience – that is to say, aged 18 to 38, well educated and extremely tech-savvy – and a big part of our efforts this year will be continuing to hone our product. We’ll be launching sports betting, working on a casino offering and many other cool features that will help attract and retain players.

“We also have big plans from a B2B perspective, too. We’re looking to bring odds compilation in-house and the most effective way for us to do that would be via a merger/acquisition. This would also make Luckbox an even more attractive as a B2B solution for one of the gambling industry’s behemoths, who, as I have mentioned, are finally realising the value of having a truly authentic esports betting product.”

Alberta

Peter & Sons launches full game portfolio in Alberta

Published

7 hours ago

July 16, 2026

Wladimir P.

peter-&-sons-launches-full-game-portfolio-in-alberta

Peter & Sons has launched in Alberta with its full game portfolio, extending the Barcelona-based iGaming studio’s North American expansion.

The company said the Alberta rollout brings its complete catalogue to a market it described as “one of Canada’s most closely watched,” as the province continues to develop its regulated online gaming framework.

Peter & Sons said Alberta players will have access to titles including Barbarossa: Dragon Empire, The Soapranos and Greedy Alice.

Lauryn Duncan, Head of Sales at Peter & Sons, said: “Alberta is an exciting new market for Peter & Sons and an important step in our North American growth. Launching with our full portfolio gives us the chance to introduce the complete Peter & Sons experience from day one, from the art and characters to the mechanics and worlds that define our games. It is a market with strong potential, and we are proud to bring our games to players there.”

The post Peter & Sons launches full game portfolio in Alberta appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Alberta

Peter & Sons Enters Alberta with Full Game Portfolio

Published

9 hours ago

July 16, 2026

GamingAmericas.com

peter-&-sons-enters-alberta-with-full-game-portfolio

Innovative iGaming studio Peter & Sons has entered Alberta with its full game portfolio, marking another major step in the studio’s regulated North American expansion.

The launch brings Peter & Sons’ complete catalogue to one of Canada’s most closely watched iGaming markets, as Alberta continues to develop its regulated online gaming framework. Following the growth of Ontario’s regulated model, Alberta represents an important new chapter for suppliers looking to build long-term presence across Canada.

Alberta offers a strong opportunity for Peter & Sons, combining a clear regulatory direction with a growing appetite for high-quality digital casino content. Players in the province will gain access to the studio’s full portfolio, from visually distinctive slots and recognizable characters from games like Barbarossa: Dragon Empire, The Soapranos, Greedy Alice and many others.

Renowned for its creative direction and distinctive approach to game development, Peter & Sons continues to expand across regulated markets worldwide. The Alberta entry reflects the studio’s commitment to growing its North American footprint while bringing its complete catalogue to markets where originality, performance, and player engagement all matter.

The post Peter & Sons Enters Alberta with Full Game Portfolio appeared first on Americas iGaming & Sports Betting News.

Alberta

Gaming Corps goes live with bet365 in Alberta on day one of regulated market

Published

9 hours ago

July 16, 2026

GamingAmericas.com

gaming-corps-goes-live-with-bet365-in-alberta-on-day-one-of-regulated-market

Gaming Corps has launched its online casino content with bet365 in Alberta on the first day of the province’s regulated market opening on 13 July 2026, while also expanding its content distribution with the operator in Ontario and Spain.

The Sweden-based game developer said it is among the first wave of studios fully certified for Alberta’s newly regulated market. Gaming Corps will support bet365’s Alberta entry with more than 50 games at launch, spanning Slots, Table, Plinko, Mine Games and Instant Blitz.

As part of the expanded partnership, Gaming Corps said bet365 will also gain access to its football-themed titles, including Penalty Champion: Goals to Glory, and its 3 Pigs franchise, including 3 Pigs of Olympus, 3 Pigs of Olympus 2: Rise of the DemiHog, and 3 Pigs of the Caribbean.

The rollout also includes Gaming Corps’ Low RTP Blackjack titles, which the company said are designed around 93.57% RTP and approximately 6% operator hold, with flexible branding options and side-bet mechanics.

Graham Greensmith, Chief Commercial Officer at Gaming Corps, said: “Extending our partnership with bet365 across Spain, Ontario and Alberta is a major moment for Gaming Corps, but Alberta is the real statement here. Going live with bet365 from day one reflects the work our teams have put into certification, onboarding and ensuring we can move quickly and confidently with major operator partners.

“As one of the earliest studios ready for Alberta, we’ll be bringing more than 50 titles to the province. That breadth matters, because it gives operators like bet365 a single partner across multiple verticals, with content designed to support acquisition, engagement and retention across different player segments. Spain and Ontario are also important regulated markets for us and expanding with a global operator of this scale highlights how far Gaming Corps has come in a short period of time.”

Richard Graham, Associate VP of Gaming at bet365at bet365 said: “Gaming Corps has become a valuable content partner, combining recognisable game identities with formats that add variety across our casino offering. We are pleased to extend the partnership into Spain, Ontario and Alberta, with the Alberta launch particularly important as part of our day-one commitment to the market.

“Expanding the relationship across multiple territories in a relatively short period reflects the strength of the collaboration, as well as the Gaming Corps team’s clear product direction, commitment and continued development as a game vendor. We look forward to giving players access to a wide-ranging portfolio from the moment the market opens.”

The post Gaming Corps goes live with bet365 in Alberta on day one of regulated market appeared first on Americas iGaming & Sports Betting News.