Gaming Awards
BetGames.TV smashes its record for SBC Awards with seven nominations
Live dealer betting supplier proves itself a winning fixture
BetGames.TV, the leading live dealer betting games supplier, has claimed itself as one of the few industry suppliers to have netted seven nominations at the SBC Awards.
The annual SBC Awards, one of the most prestigious in the industry, recognises the companies that have demonstrated strong commercial success and business-changing innovations over the past year.
Outmatching its own record of five at 2019’s SBC Awards, as well winning in the ‘Rising Star in Casino Innovation’ award, the company has continued to prove itself to be one of the industry’s most in-demand suppliers following the cancellation of live sport.
Nominated for Leader of the year, Land-Based Betting & Gaming Product, Live Casino Supplier, Live Streaming Supplier, Multi-Channel Supplier, Innovation in Casino Entertainment and Innovation in Mobile, BetGames.TV’s pioneering work reflects its ability to offer a combination of low-spend and extended playing sessions for players, as well as far greater margins than its competitors.
Commenting on the seven SBC Award nominations, Richard Hogg, CCO at BetGames.TV said:
“As the global lockdown began in March, we went into overdrive to make sure our retail-dependent partners in across Africa and LatAm were ready to weather the storm with a host of online products that could migrate their customers.
“Priority number one was to take our winning formula and make sure newly migrated players from sports and poker felt welcome. I’m delighted with the amazing work our global teams have put into making sure we’ve been able to be a true friend to our industry partners when they’ve needed it most.”
With more than 70 operator deals signed this year, including Betway, Amelco and SBTech, BetGames.TV’s 10-strong catalogue of unique, in-house games are now live online across 2,000 sites online, as well as 4,000 retail locations globally.
The company has established itself as one of the industry’s most regulated live dealer and betting games suppliers, with licences held across the UK, Malta, Latvia, Lithuania, Estonia, Bulgaria, South Africa and Colombia.
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ELA Games
ELA Games’ Business Development Team Lead Wins Manager of the Year Award at SBC Awards Europe 2026
ELA Games, an innovative casino game studio, has secured a major leadership victory at the SBC Awards Europe on April 30 at the Xara Lodge in Malta. Its Business Development Team Lead Yaroslav Soloshenko has secured the Manager of the Year title at the event.
This recognition showcases the studio’s leading role in the industry and the exceptional internal culture steering the company forward. It amplifies its overall success, revealing how a solid foundation of studio leadership at ELA, along with Yaroslav’s vital contributions, guides the team to its recent achievements and shapes its reputation for excellence.
Earning the trophy places the studio among the biggest names in the space. The ELA Games team stood tall in the company leadership categories alongside Employer of the Year winner Betsson Group, with Yaroslav honoured among some of the best individual leaders in the industry, including Alea’s Alexandre Tomic and Playtech’s Elena Rousseva, who were jointly awarded Leader of the Year. Being recognized shoulder to shoulder with these industry giants comes down to the entire team’s passion for the games they produce, starting from the very top.
The SBC Awards Europe took place on April 30 at the Xara Lodge. Hosted by renowned sports broadcaster Alison Bender, the ceremony celebrated the operators, affiliates, and suppliers setting new standards across the industry.
The post ELA Games’ Business Development Team Lead Wins Manager of the Year Award at SBC Awards Europe 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Andrew Pink Head of Brand & Communication at Play’n GO
Reactoonz 100 Crowned Game of the Year
Play’n GO, the world’s leading casino entertainment provider, is proud to announce that Reactoonz 100 has been named Game of the Year at the SBC Europe Awards 2026, held last week in Malta.
The award recognises the outstanding creative ambition, commercial performance and cultural impact of Reactoonz 100, which has quickly established itself as one of the most significant releases in Play’n GO’s history. Building on the legacy of the much-loved Reactoonz series, the title has delivered exceptional engagement across regulated European markets since launch.
Reactoonz 100 was supported by a record-breaking launch campaign as part of Play’n GO’s 20th anniversary celebrations, most notably sending the series’ iconic character Garga into space – a first for the iGaming industry, since copied. The activation captured attention far beyond traditional industry channels and reinforced Play’n GO’s reputation for creativity that extends well beyond the game itself.
Andrew Pink, Head of Brand & Communication at Play’n GO, said: “Winning Game of the Year is a huge moment for Reactoonz 100 and for everyone across Play’n GO who brought this project to life.
“Reactoonz is one of the most important franchises in our history, and with Reactoonz 100 we set out to push both the creative and cultural boundaries of what a game launch could be. This award is a powerful validation of that ambition, and of the belief that bold ideas, executed properly, still cut through in this industry.”
Since its release, Reactoonz 100 has achieved near-universal rollout across Play’n GO’s partner network in more than 35 regulated markets, delivering strong and sustained performance well beyond launch. Its success reflects both the enduring appeal of the Reactoonz brand and Play’n GO’s continued focus on innovation within a responsible, regulation‑first framework.
The Game of the Year win at the SBC Europe Awards further strengthens Play’n GO’s position as the leading supplier of premium casino entertainment, following a year defined by landmark launches, creative ambition and industry recognition.
The post Reactoonz 100 Crowned Game of the Year appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BETANO
Kaizen Gaming wins three operator awards at SBC Awards Europe 2026
Kaizen Gaming has won three operator awards at the SBC Awards Europe 2026, held during SBC Summit Malta on Thursday, 30 April. The company, which owns the Betano online sports betting and gaming brand, picked up “Sportsbook Operator of the Year”, “Casino Operator of the Year” and “Operator Innovation in Gaming”.
Christos Tzalavras, Kaizen Gaming’s Chief Product Officer, said: “Customer experience has been the foundation for Betano’s international success over the years. We concentrate our efforts in optimising it and bringing in new innovations that advance our capabilities, differentiate us from the competition and make the Betano experience unique for our users. These awards represent that exact philosophy. Managing to stand out among fierce competition within the European igaming landscape is a great honour. We would like to thank the awards’ judges for the recognition and our people for making it possible. We are more driven than ever, and are working to ensure that we provide a top-tier experience for everyone who entrusts us with their entertainment, across every market where we operate.”
Earlier in 2026, Kaizen Gaming announced it had acquired UK-based, AI-driven sports trading and analytics provider GameplAI. The company said it will integrate GameplAI’s features to strengthen its in-house capabilities across sports trading, player markets and performance analytics for Betano.
Kaizen Gaming also highlighted Betano’s European sponsorship portfolio, including the UEFA Europa League and the UEFA Conference League, plus club deals with FC Bayern München, Aston Villa FC, FC Porto, Sporting CP, SL Benfica, AC Sparta Praha, FCSB and Brøndby IF.
The post Kaizen Gaming wins three operator awards at SBC Awards Europe 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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