Canada
Zitro and Tecnalis: Safe values
The long relationship between both companies promotes gambling in Latin America
Zitro and Tecnalis have been maintaining one of the longest and most fruitful collaborations in the gaming industry. Zitro, the renowned gaming provider, has been a member of Alira, Tecnalis’ online casino management, platform for years and together they have managed to grow significantly in the Spanish-speaking market, because when there is mutual trust, projects inevitably arise.
Zitro’s leadership in the land-based casinos has been a reality for many years. After years of consolidation, the European provider is focused on two objectives: the digitalization of its offer and its globalization strategy in which Latin America is of paramount importance, and where they hope to replicate the success achieved in the land-based market. Zitro has been adapting its famous video bingo and video slot games for the online world, so that all users can enjoy them from any device.
On the other hand, Tecnalis has integrated the entire catalog of Zitro games in Alira, thus ensuring that its offer reaches all users of its casinos. Already established in Spain, Tecnalis is focusing on America, where Zitro’s portfolio is very well received by operators and players alike.
The history of both companies goes back several years. Zitro was one of the first providers integrated into Alira and Tecnalis increased the provider’s presence in the leading casinos in Spain. The seamless collaboration between the technical teams of the companies allows the operators – and therefore, the players – to enjoy the best Zitro games in a safe, reliable and fast environment like the one guaranteed by the Alira platform.
It is a professional relationship in which mutual interests prevail over individual ones. Both companies know that together they will achieve their goals faster and that the collaboration generates great confidence in the industry. A confidence that they want all players in Latin America, and the world, to enjoy.
In regards to the relationship with Zitro, Alejandro Serrano Zaera, COO of Tecnalis has assured that “when you have a partner like Zitro, everything is simpler. The relationship with its team has always been spectacular and we are convinced that, now that we both agree on the importance of Latin America, we will be able to consolidate our position as the leading platform in that market with the best offer from a leading supplier. We have common interests in important markets such as Mexico, Spain, Brazil or Argentina, and we know that together we are in a position to offer the best possible product”.
Sebastián Salat, CEO of Zitro has stated that “the pandemic has acted as a catalyst for technological change and, with it, for digital commerce and gaming. At Zitro, we are investing more than ever in the development of our digital division, sensitive to the cultural change that was already taking place but that the pandemic has accelerated. This is why it is so important to work with online platforms and operators that have the same determination, commitment and objectives that we have. Among the first is, without a doubt, Tecnalis, with whom all the projects we have undertaken together have been counted as successes”.
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Canada
Gaming Corps goes live with OLG iCasino in Ontario
Gaming Corps has launched its casino game portfolio with Ontario Lottery and Gaming Corporation (OLG) in Ontario, bringing a selection of the Swedish studio’s titles to OLG’s digital casino audience.
The rollout includes football-themed games timed to the summer football calendar. Titles going live with OLG include Goals to Glory: Football Fever, Penalty Champion: Goals to Glory, and Goals to Glory: Instant Blitz, part of Gaming Corps’ Instant Blitz series.
OLG is a provincial crown agency that has operated in Ontario since 1975, with responsibilities spanning land-based gaming facilities, province-wide lottery games, internet gaming, bingo, and electronic gaming products at Charitable Gaming Centres.
Graham Greensmith, Chief Commercial Officer at Gaming Corps, said: “Launching with OLG gives Gaming Corps outstanding visibility in one of the most exciting regulated markets in North America. The timing could not be better. As global football moves into focus, we are bringing OLG a fantastic line-up that speaks directly to the moment, while also introducing some of our most recognisable titles, mechanics and characters.”
Ian Shelswell, Director, iCasino Product, Partnerships & Development at OLG, added: “OLG is always looking to bring high-quality content to our players, and Gaming Corps’ portfolio adds further variety to our iCasino offering at an exciting time in the sporting calendar. The combination of football-themed releases, instant win content, recognisable slot franchises and engaging game mechanics makes this a strong addition to our casino catalogue. We are pleased to welcome Gaming Corps to OLG and look forward to developing the partnership.”
The post Gaming Corps goes live with OLG iCasino in Ontario appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alex Cuoci
Wealthsimple and Kalshi Partner to Bring Prediction Markets to Canada
Wealthsimple announced the release of Wealthsimple Predict, providing retail investors the ability to trade event contracts on Kalshi. The standalone application is scheduled to launch this summer. Through the app, users will have access to approximately 4000 Kalshi event-based contracts in categories Wealthsimple is authorized to offer in the Canadian market, specifically climate, financial markets, and economic indicators.
“Prediction markets are the fastest-growing segment of global financial markets, letting traders turn an opinion into a position on the factors that shape our world – where inflation is headed, what happens to rates, or how the year unfolds. Until now, Canadians have had limited access. Wealthsimple Predict gives Canadians a clean, well-designed way to access these markets, with education and guardrails built in from day one,” said Brett Huneycutt, co-founder and Chief Product Officer, Wealthsimple.
“Kalshi was founded on a simple belief: views on the future should have markets, and those markets should be available to everyone. That’s why we’re partnering with Wealthsimple, Canada’s leading financial innovator – to give everyday investors in Canada access to fair, secure, and regulated prediction markets,” said Alex Cuoci, Kalshi.
In March, the Canadian Investment Regulatory Organization (CIRO) authorized Wealthsimple to offer event and forecast contract trading, also known as prediction markets. These contracts are regulated as futures contracts (derivatives). The approval covers contracts with a 30-day settlement period or longer, within the categories of economic indicators, financial markets, and climate. Wealthsimple is the second investment dealer to receive regulatory approval from CIRO for prediction markets.
To access trading through Wealthsimple Predict, new clients must complete a standard Know Your Client (KYC) process. Education is built into every stage of the experience, including a guided orientation of a client’s first trade. The app also shows users key disclosures and definitions, including trading risk reminders, contract resolution information, notices that positions can be sold at any time, and liquidity risk warnings on lower-activity markets. Wealthsimple Predict will only be available to Canadian residents.
Kalshi is authorized to operate in the US as an event contracts exchange, with federal authority from the Commodity Futures Trading Commission (CFTC), the regulatory authority for the U.S. derivatives market. Prediction markets follow the same regulatory framework applied to other financial assets traded in the US, such as equities, bonds, and traditional derivatives, with clear rules for price formation, settlement, and governance.
The post Wealthsimple and Kalshi Partner to Bring Prediction Markets to Canada appeared first on Americas iGaming & Sports Betting News.
Alberta
MediaTroopers lines up eight operator partners ahead of Alberta launch
MediaTroopers said it is preparing to launch in Alberta’s regulated gaming market on July 13, as Canada’s next regulated commercial gaming market opens.
The digital marketing and customer acquisition firm said it plans to enter Alberta alongside eight “premium operator” clients, which it said are also preparing for their own market entries. MediaTroopers did not name the operators.
The company said its Alberta offering will mirror its work in Ontario, including localized acquisition strategies, compliance-focused marketing, regional player education, and market-tailored performance campaigns.
MediaTroopers also said it has seen “strong interest” from Alberta players through pre-registration activity, without providing figures.
“Alberta represents an exciting next step for regulated iGaming in Canada, and Media Troopers is ready to support operators from day one,” said Shmulik Segal, CEO of Media Troopers. “Our experience in Ontario has given us a strong understanding of what it takes to enter a new Canadian market successfully, from compliance and localization to scalable player acquisition. With eight of our premium clients already preparing for launch and early pre-registration traction underway, we see Alberta as a market with tremendous potential.”
The post MediaTroopers lines up eight operator partners ahead of Alberta launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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