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iSoftBet prepares for significant 2021 expansion with multiple senior management hires
New CMO and Head of HR join innovative supplier following CPO and CTO appointments in April and June
iSoftBet is preparing for a phase of significant expansion in 2021 by further bolstering its senior management team with the appointment of a new Chief Marketing Officer and Head of HR – just months after hiring a Chief Technology Officer and Chief Product Officer.
Former Microsoft and Vodafone marketing and communications executive Virginie Luce has joined the leading online and mobile casino content provider as CMO, while ex Betsson HR Business Partner Lead Anne Muscat Scerri has joined as Head of Human Resources.
iSoftBet began to reshape its management team earlier this year with former Betsson Head of Data Science & BI, Andrew Bonnici promoted to CPO in April, and experienced technology transformation expert Neal Garman, formerly of Helios Towers and MoneySuperMarket, joining as CTO in June.
The two latest appointments mark a bumper year for the business with several landmarks achieved including:
- Launching 18 new games, including six Megaways
titles - Customising more than 90 table games as bespoke products
- Integrating 60 game partners and offering more than 4,000 games, available through iSoftBet’s advanced GAP aggregation platform
- Serving more than 300 operators, reaching over 1,000 branded websites
- Licensed in 18 regulated markets including launching in Colombia in 2020
- Expanding the business to five office locations, with more than 300 employees
Nir Elbaz, CEO, iSoftBet, said the company strongly believes in talent being at the core of the company’s success: “Our new hires and recruitment strategy are testament to iSoftBet’s commitment to the iGaming industry in delivering innovative and compelling products and services, not only to serve our partners but also to entertain consumers.
“We can only achieve this by having the best people onboard, throughout the entire organisation, and I’m delighted with the talented individuals we have welcomed in the last few months. This will further strengthen the business and enable us to achieve even greater things in 2021.”
iSoftBet is a leader in compliance, licensed in 18 regulated markets worldwide, providing brands with the highest quality casino games and maximum speed to market.
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Asia
EGT Brings High-Impact Asian-Themed Portfolio to SiGMA Asia 2026
EGT is thrilled to announce that it will take part in SiGMA Asia 2026. The company will show its slot and ETG developments, created specifically for the Asian markets, which will be at the visitors’ disposal at booth 2318 on June 2nd and 3rd.
The main focus in EGT’s product selection will be the hit Asian-themed jackpots Zhao Cai Shuang Yu, Sheng Sheng Bu Xi and Cai Fu Tian Jiang. Standing out with eye-catching outlook, numerous attractive bonus features and highly engaging gameplay, they have already proved to be a preferred choice in many gaming venues around the world and will certainly attract the attention of local operators and players. The three jackpots will be presented in one of the most popular slot cabinet models from the General series – G 50 J2 Up.
The brand-new ETG multigame series Supreme, which recently made its official debut, will also be on display. Guests at the EGT booth will be able to try out two of the mixes included in it – Supreme Green Union and Supreme Wang Union. Featuring a vast library of top slot titles, roulette, Blackjack, Baccarat, and Keno, these multigames provide the perfect combination of innovation, high-end design, and great entertainment.
The ETG terminals S 32 T and the compact Standalone Automatic Roulette center G RSA will complement EGT’s display for the show, demonstrating their enormous flexibility and vast diversity of gaming options.
EGT Digital will also showcase its extensive portfolio of iGaming solutions, including wide array of in-house developed casino games and jackpots, as well as the modular platform X-Nave, which integrates Casino, CRM, Sportsbook, Payment Gateway, Bonus Hub, and an Aggregator with 20,000+ titles from 200+ providers.
“I am very glad that we will participate in this year’s SiGMA Asia,” shared Mariana Manchina, Director of EGT Philippines Corp. “For several years now, this exhibition has become one of the most important events in our calendar, with each year’s performance surpassing the results from the previous edition. I am confident that the 2026 show will continue this trend, bringing us many new contacts and expanded current partnerships, and once again solidifying our positions in the region. We also look forward to the SiGMA Asia Awards, where EGT is a finalist in the Best Land-Based Game Feature category.”
The post EGT Brings High-Impact Asian-Themed Portfolio to SiGMA Asia 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Argentina
Stake continues Latin American expansion with Argentina launch
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Stake officially launches in Argentina via stake.bet.ar, marking its latest expansion across Latin America
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Specifically, entry into the Buenos Aires Province strengthens Stake’s presence in one of the region’s largest and most engaged markets
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Expansion follows recent entry into Mexico for world’s largest online casino and sportsbook
Stake, the world’s largest online casino and sportsbook, announced its official launch in Argentina’s Buenos Aires Province, continuing the company’s rapid expansion across Latin America.
The move sees Stake bring its globally recognised sportsbook and casino platform to Argentina’s largest and most populous province, home to more than 17 million people and one of the country’s most significant economic and sporting regions.
Operating via stake.bet.ar, under a licence granted by the Provincial Institute of Lottery and Casinos (IPLyC), Stake will offer Argentinian players access to its premium sportsbook and casino experience, combining cutting-edge technology, a mobile-first platform and a wide-ranging portfolio of gaming content tailored to local preferences.
The launch further strengthens Stake’s momentum across Latin America following recent growth in markets including Mexico, Peru, Brazil and Colombia. Argentina’s deep sporting culture and strong digital adoption make it a strategically important addition to the company’s expanding regional footprint.
The market entry also builds on Stake’s growing connection with fans through its ambassador partnership with former Argentina striker Sergio Aguero.
Diana Otalora, LatAm General Manager at Stake, said: “Argentina is an important market for us and a natural next step in our expansion across Latin America. There is an incredibly passionate sporting culture, a large and digitally engaged population and strong long-term potential for Stake.
“We’ve continued to build momentum across Latin America in recent years, and this launch reflects our ambition to establish Stake as the leading entertainment brand in the region. Argentina is a market with energy and identity and we’re excited to bring our world-class sportsbook and casino experience to players through stake.bet.ar.”
Since launching in 2017, Stake has become the world’s leading online casino and sportsbook, attracting more than 100 million monthly visits across its global domains. Built on innovation, world-class partnerships and a strong connection with its global community, Stake continues to redefine entertainment at scale.
The post Stake continues Latin American expansion with Argentina launch appeared first on Americas iGaming & Sports Betting News.
iGaming Express
David Natroshvili Recognized as iGaming’s Leading Global Influencer
The annual ranking places the SPRIBE founder ahead of figures including Peter Jackson, Denise Coates and Ed Craven.
International industry publication iGaming Express has named SPRIBE Founder and CEO David Natroshvili the most influential person in the global iGaming industry in its annual ranking.
iGaming Express said Natroshvili “pioneered an entirely new category of crash games” and helped turn SPRIBE’s Aviator into a global hit. The publication added that SPRIBE’s growth and product approach have influenced player expectations and operator views on modern iGaming.
The ranking places Natroshvili ahead of U.S. President Donald Trump, Flutter Entertainment CEO Peter Jackson, Bet365 Co-CEO Denise Coates, and Stake Co-Founder Ed Craven.
“This recognition belongs to the entire SPRIBE team. Over the past few years, our goal has not simply been to build a successful product, but to create an experience capable of driving the industry in a new direction. I am delighted to see these efforts receive such high international recognition,” said David Natroshvili.
iGaming Express said Natroshvili’s influence extends beyond SPRIBE, pointing to innovation as a driver for creating new markets in iGaming.
The post David Natroshvili Recognized as iGaming’s Leading Global Influencer appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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