Latest News
Free Advertisement on Unigamer for Game Studios until the end of 2020
Unigamer offers an unprecedented opportunity for Game Studios to advertise their latest games till the end of 2020.
Unigamer is excited to announce an opportunity for Game Studios to connect with gamers. As firm believers in supporting Game Studios through this challenging landscape, Unigamer is offering Game Studios the opportunity to advertise their games through the Unigamer platform entirely free of cost. The platform announces the decision to encourage Game Studios and provide them with support during the COVID 19 Pandemic. The company strongly advocates the importance of pushing forward content creators in this challenging time
With a global outreach among gamers, the platform offers the perfect opportunity for Game Studios to push their products forward directly to avid gamers. The platform is a leading avenue for gamers across the world to interact and experience personalised content.
The Marketing Director for Unigamer, Francieli Carra, expressed excitement about the prospects of collaborating with Game Studios to bring forward new content for users of the platform. “ We are really excited to bring exciting new content for the users of Unigamer. Collaborating with Game Studios is a major part of our efforts to increase the diversity of gaming content our users have access to. We are confident this move will allow gamers to explore new quality content and expand their gaming experiences.”
“We understand how the recent COVID 19 landscape has made it difficult for Game Studios to promote their titles to gamers. That is why we wanted to offer free advertising slots to game developers to make sure that they had the right avenue to promote their games without worrying about the associated costs. The Game Studios have the ability to get featured on the main page banner and have exclusive content reviews to have increased exposure.”
Unigamer is a leading Gaming Social Platform providing authentic gaming content. With a global outreach and a passionate team, the platform is working towards expanding its outreach with leading Game Studios to improve the quality of content available for its users. The Platform was formed by a team of gamers that are passionate about gaming and presenting an authentic gaming experience. Further information is available at https://www.unigamer.com
Powered by WPeMatico
Latest News
Meridianbet’s Leadership in 2023: 61% of Top Managerial Roles Held by Women
In 2023, Meridianbet emerged as a contender for the most DEI-compliant betting and gaming brand globally, with women occupying 61% of its top managerial positions, marking a significant rise from 58% in 2021.
This achievement not only exemplifies Meridianbet’s commitment to gender equality but also sets a high standard compared to global diversity, equity, and inclusion benchmarks.
Gender equality at Meridianbet is a policy-driven initiative, not merely a compliance requirement, and it started from Day 1. The company ensures zero gender pay disparity, thereby supporting a complete eradication of the gender gap within its ranks. This commitment is manifested in its leadership demographics, significantly surpassing the most progressive DE&I standards globally.
The distribution of female management across Meridianbet’s operations varies by region, reflecting the company’s broad and inclusive reach. In Europe, 58% of managerial roles are held by women, while the Americas report a slightly higher figure at 60%. Africa stands out with an impressive 69%, showcasing Meridianbet’s effective policies in diverse cultural contexts.
Inclusion is deeply embedded in Meridianbet’s operational ethos. The company not only aims to attract the best global talent but also ensures that its recruitment and professional development strategies foster an environment where every employee, regardless of gender, feels valued, respected, and heard.
The forthcoming weeks are expected to provide more insights as Meridianbet prepares to share further achievements and plans in its continued pursuit of excellence in corporate responsibility.
Meridianbet is part of the Golden Matrix Group.
Gambling in the USA
BETTING HERO REVS UP COLLABORATION WITH NASCAR TO ENHANCE BETTING EXPERIENCE FOR RACING FANS
Betting Hero Research Uncovers Potential For Regional Betting Growth in the Sport.
Betting Hero, the leading customer acquisition, retention, and development partner for U.S. sportsbooks, has embarked on a consumer research collaboration with NASCAR to help the respective companies and their shared sportsbook operator clients better understand and serve North Carolina NASCAR fans with premium betting experiences.
Laying the foundation for continued fan engagement and future acquisition campaigns, Betting Hero has completed a research study, comprised of qualified bettors in the Tar Heel State to uncover their engagement preferences for NASCAR as both sports fans and bettors.
The study, which took place both online and in person in April 2024, shows a significant demand for NASCAR as a betting product in North Carolina. Respondents are almost three times more likely to bet on the sport than in previously surveyed states.
NASCAR ranked behind only the NFL, NBA, and MLB in betting activity by the study respondents, with 70% stating that they’ve watched a race for the first time because they’ve placed a bet on it.
“Having worked closely with NASCAR to educate its fans on the betting options available to them for several years, we have long believed in the opportunity to both attract new fans to the sport and better engage existing fans through thoughtfully curated betting experiences,” said Jai Maw, Co-Founder and President of Batting Hero.
Maw continued, ”As is shown in the North Carolina study conducted by our in-house consumer research division, there is a clear correlation between most fans’ enjoyment or engagement in a sporting event and their betting activity overall. However, NASCAR fans have to work a little harder than fans of other major sports to find their betting preferences due to less available markets and prop betting options on average. Those that can find their preferred betting markets could also be more likely to remain loyal to their sportsbook of choice than fans of other sports where available markets are somewhat commoditized.”
As a market audience, 86% of North Carolinians see betting as a true complement to sporting enjoyment. They’re also loyal and active bettors, with over half of respondents having downloaded three gambling apps and almost 90% still using their primary sportsbook after registration.
Significantly, certain sportsbooks surveyed showed a disproportionately high level of NASCAR betting activity compared to brand awareness in the target group, which could suggest that having a strong NASCAR betting offering is more important than other factors in the registration decision process.
“NASCAR has extremely passionate fans and we see sports betting as another way they can engage with sport,” said Joe Solosky, Managing Director of Sports Betting at NASCAR. “We are excited, but not surprised, to see the success of NASCAR as an offering through the launch of sports betting in the industry’s backyard of North Carolina and are continuing to better improve the NASCAR betting product to give fans more options to responsibly engage with action on the track. The study discovered that 70 percent of respondents watched a race for the first time because they placed a bet on it, and it shows that our efforts in the space can attract new fans as well.”
North Carolina has quickly risen to the top tier of states for NASCAR betting volume, ranking among the top three states in its first two months since launch. Across the 20 states that were live in March and April of 2023, NASCAR’s handle has seen a substantial 15% year-over-year growth. In states like Illinois, Massachusetts, Michigan, and Mississippi, NASCAR’s handle has surged by at least 50% compared to the previous year. Even more impressively, in Nevada and New York, NASCAR’s handle has doubled year over year, indicating a significant increase in interest and betting activity in these regions.
Resident Culture Bar & Kitchen will be hosting a NASCAR post-party on Saturday, May 25th, for the Xfinity race the weekend of the Coke 600 and a Race Watch party for the Cup Series Coke 600 on Sunday, May 26th. Betting Hero‘s team of experts will be in attendance to help answer any sports betting-related questions for fans and patrons while ensuring all enjoy their experience betting on NASCAR responsibly.
Latest News
BetSocial amplifies impact of Autism Awareness Campaign through partnership with AFETO Association
Betmotion is pleased to announce that BetSocial, its Corporate Social Responsibility project, has achieved significant success in its recent autism awareness campaign in partnership with the AFETO Association.
For the second consecutive year, this collaboration has not only promoted awareness of autism but also raised significant funds to support children and adolescents with Autism Spectrum Disorder (ASD).
BetSocial’s initiative demonstrated Betmotion’s commitment to social impact, highlighting its role in promoting community well-being. Over three days, the “Cofrinho Solidário” bingo room was the hub of activities, where 100% of the proceeds from sold bingo cards were directly reverted to the AFETO Association. This year, the campaign doubled the funds raised compared to the previous year and significantly increased card sales, demonstrating a growing community engagement.
“BetSocial was created to broaden our social action and strengthen the communities we interact with,” said Bianca Passos, Bingo Manager and one of the founders of BetSocial. “This campaign reflects our commitment to not only entertain but also positively contribute to society. We are thrilled with the support received and the results achieved, and this only reinforces the importance of initiatives like this.”
-
Argentina6 days ago
Play’n GO breaks new ground with entrance into third Argentinian province
-
Amazon Web Services (AWS)6 days ago
OpenBet bolsters compliance technologies with the launch of geolocation product, OpenBet Locator™, powered by Amazon Web Services (AWS)
-
Latest News6 days ago
Realistic Games introduces endless spins in Maxiplier
-
Compliance Updates6 days ago
Department of Trust set to meet challenges of new affordability checks
-
Latin America5 days ago
Paysafe strengthens US iGaming solution with Pay by Bank launch
-
Gambling in the USA5 days ago
Kambi Group plc extends Mohegan partnership with on-property sports betting agreement in Pennsylvania
-
Clark County4 days ago
Clark County residents can bring a friend for free to next week’s Super Bingo $160,000 tournament at the Plaza Hotel & Casino, May 6-8
-
Meridianbet4 days ago
Meridianbet to Offer Extensive Betting Options for the Kentucky Derby 2024