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GVC Sets out plan to safely welcome customers back to betting shops

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GVC Holdings PLC, the global sports-betting and gaming group, has today set out the comprehensive plan it is implementing to safely re-open its Ladbrokes and Coral betting shops. From 15 June, all 2,445 shops in England will open their doors, followed by the remainder of the Group’s c.3,000 shop estate, as the devolved administrations in the UK ease their own lockdowns.

The guiding principle behind the plan is to ensure the health and wellbeing of all colleagues and customers. The plan details the social distancing and safety procedures put in place alongside the provision of new protective equipment installed in store and provided to the shop personnel.  The new measures have been designed to meet or exceed guidelines laid down by the UK government and World Health Organisation.

The key elements are summarised below, with each element supported by detailed guidance and the provision of additional equipment and training where required:

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  1. Pre shop-opening checks
  • Property maintenance checks.
  • Facilities, screens, bet stations, gaming machines and till systems cleaned.
  • Review of security hardware in shops.
  1. Tools to support social distancing
  • Installation of additional equipment including ‘sneeze screens’, protective barriers between gaming machines and bet stations to act as a physical barrier between colleagues and customers to ensure social distancing.
  • Installation of customer signage and floor markings to provide direction on social distancing whilst in shop.
  • Compulsory social distancing training module for all colleagues.
  1. Health and safety provisions
  • Supply of stylus pens for customers using bet stations and gaming machines, to avoid customers physically touching screens.
  • Provision of additional hand sanitiser stations, hand wash and cleaning products to promote and maintain good hygiene standards.
  • Provision of colleague comfort measures such as face masks, protective shields and disposable gloves.
  • Introduction of enhanced colleague cleaning routines in both the customer and colleague areas.
  1. Shop operation guidance
  • Clear guidance on maximum customer occupancy levels, based on size and layout of each shop, to support social distancing.
  • Guidance on customer entry/exit management procedures.
  • Guidance on bet placement and payment processes, with use of contactless payment encouraged.
  1. Colleague wellbeing
  • Installation of dividing partitions between till positions to act as a physical barrier between colleagues and ensure social distancing.
  • Restrictions on transfer of personnel between multiple shops to reduce exposure.
  • Provision of a third-party app “Unmind” to promote mental wellbeing.
  • Supply of video and printed training materials.
  • Employee Assistance Programme made available to all colleagues and their families.
  • Open and honest communication channels with all colleagues.
  1. Safer gambling
  • Increased monitoring of customer behaviour and wellbeing, to identify potentially vulnerable customers and ensure they are playing within their financial means.
  • Guidance on interactions with vulnerable customers whilst social distancing
  • Review of self-exclusion lists.

Commenting on the plan GVC CEO Kenny Alexander said:

“We are very pleased to be re-opening our shops in England as the UK begins the first steps in returning to some form of normality. Ever since the lockdown was introduced, we have been working tirelessly on a plan which will deliver the safest possible environment for both our customers and our people. I am confident we have achieved that and look forward to welcoming our customers back in the near future.”

Michael Dugher, Chief Executive of the Betting and Gaming Council, said:

“I’m delighted that GVC, home of some of the world class brands in betting, will be able to re-open their English betting shops safely from 15 June. GVC make a significant contribution to the economy, supporting good jobs in communities across the country, and it’s great to see at first hand their commitment to ensuring that their reopened shops will provide a safe and enjoyable environment for staff and customers alike”.

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Aristocrat Leisure Completes Acquisition of Neo Group Ltd. (f/k/a NeoGames) for $29.50 per Share

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Neo Group Ltd. (formerly known as NeoGames S.A.), announced today that Aristocrat Leisure Limited, an entertainment and content creation company delivering world-leading mobile and casino games, has completed the previously announced acquisition of all of the outstanding ordinary shares of Neo for $29.50 per share in an all-cash transaction, representing an enterprise value of approximately $1.2 billion for Neo.

“We are excited to have successfully closed this transaction and joined forces with the Aristocrat team to further drive our success across iLottery, iGaming, and online sports betting,” said Moti Malul, Chief Executive Officer of Neo. “We firmly believe that this Transaction represents a great outcome for all of Neo’s shareholders, customers and employees. We are very grateful to all our stakeholders who have supported us since our inception. I would also like to thank all our employees for their commitment in making Neo the great company it is today.”

The transaction was announced on May 15, 2023.

The post Aristocrat Leisure Completes Acquisition of Neo Group Ltd. (f/k/a NeoGames) for $29.50 per Share appeared first on European Gaming Industry News.

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PRAGMATIC PLAY DELIVERS BRAND NEW DEDICATED LIVE STUDIO FOR BETSSON

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Pragmatic Play, a leading content supplier to the iGaming industry, has expanded its partnership with Betsson Group to deliver an exclusive dedicated Live Casino studio featuring a mix of premium Blackjack and Roulette tables.

Incorporating all the fan-favourite features of Pragmatic Play’s Live Casino games, including multiplayer mode, chat functionality, and bet behind, the nine custom-built tables have been uniquely crafted to immerse players in the Betsson Group brands.

In total, eight new dedicated Blackjack tables and one new Roulette table will be broadcast from the custom-built live studio, every detail of which has been designed to Betsson’s precise requirements.

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It is the latest dedicated studio to be delivered by Pragmatic Play, whose operator partners can also use Smart Studio to customise elements of the Live Casino titles to produce bespoke environments that showcase their brands.

Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “Delivering a dedicated studio for Betsson marks another milestone for Pragmatic Play’s award-winning Live Casino offering. Betsson is a much-valued partner, and we are delighted to provide them with an immersive live environment that is fully dedicated to their brand.”

Chellyanne Cassar, Live Casino Manager at Betsson Group, added: “We are delighted to collaborate with Pragmatic Play to ensure delivery of a bespoke dedicated studio, where we can showcase our brand-new Blackjack and Roulette tables.

“The partnership highlights our shared commitment to delivering unparalleled gaming experiences, and we’re thrilled with the final results of the studio.”

The post PRAGMATIC PLAY DELIVERS BRAND NEW DEDICATED LIVE STUDIO FOR BETSSON appeared first on European Gaming Industry News.

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Evoplay bolsters presence in Lithuania with Betsafe deal

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Evoplay, the award-winning game development studio, is expanding in the Baltics thanks to its latest tie-up with Betsafe in Lithuania.

The deal sees over 90 of the supplier’s leading titles live on the Betsson Group’s Lithuanian brand Betsafe, a leading operator in the market.

Included in the agreement are Evoplay’s top-performing titles such as Elven Princesses, Hot Triple Sevens and The Greatest Catch Bonus Buy which are now available for Betsafe players.

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The latest integration follows a string of similar deals for Evoplay who has continued its expansion across regulated markets in Europe and beyond.

Ihor Zarechnyi, CBDO at Evoplay, said: “Integrating our products to Betsafe, a leading brand in Lithuania, is another important step in our commercial trajectory as our titles continue to grow in popularity and develop a stellar reputation among gaming enthusiasts worldwide.

“Lithuania is a vibrant and dynamic market, and we are thrilled to bring our award-winning content to even more players in the region.”

Aurimas Šilys, Head of Lithuania at Betsson Group, said: “Boosting our offering with a diverse array of titles is of utmost importance for Betsafe as we strive to deliver an unmatched gaming experience to players in Lithuania.

“We are delighted to integrate Evoplay’s dynamic portfolio into our offerings, and we anticipate it will resonate exceptionally well with our audience.”

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The post Evoplay bolsters presence in Lithuania with Betsafe deal appeared first on European Gaming Industry News.

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