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BC.GAME News Secures Front-of-Jersey Deal with Deccan Gladiators for Abu Dhabi T10 2025

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Three-time Abu Dhabi T10 champions Deccan Gladiators have announced a new title sponsorship agreement with BC.GAME News ahead of the 2025 season.

As part of the partnership, BC.GAME News will appear on the front of the Gladiators’ official match jersey — the most prominent branding position in one of cricket’s fastest-growing and most-watched short formats.

The Gladiators, T10 champions in 2021, 2022, and 2024, have reached the finals five times in the past six editions—making them one of the most consistently performing franchises in tournament history. With a reputation for a high-scoring batting approach and assertive on-field strategies, the team enters the 2025 season with a strong competitive record.

“Deccan Gladiators have always represented performance, passion, and boldness,” said Udit Vats, CEO of the franchise. “Our new partnership with BC.GAME News reflects our ongoing commitment to innovation and to delivering unforgettable experiences for fans worldwide.”

The Abu Dhabi T10 League — sanctioned by the ICC and launched in 2017 — has continued to attract a global audience, with its condensed 10-over format drawing comparisons to the high-tempo energy of digital-era entertainment. In recent years, the tournament has also emerged as a preferred sponsorship platform for digital-first brands looking to engage young cricket fans across South Asia and the Middle East.

Sources close to the partnership suggest that the collaboration will feature a mix of digital content campaigns, fan engagement initiatives, and online media integrations throughout the season.

The Deccan Gladiators are expected to unveil their 2025 squad — including returning international stars and domestic prospects — in the coming weeks, as anticipation builds for the opening match of the Abu Dhabi T10 2025 season.

About BC.GAME News

BC.GAME News is a newsroom covering digital entertainment, sports partnerships, and community initiatives worldwide. It focuses on clear, timely announcements and responsible-entertainment messaging for 18+ audiences.

About Deccan Gladiators

Deccan Gladiators is a professional T10 cricket franchise competing in the Abu Dhabi T10. Known for its fast-paced style and passionate fan base across the Middle East and South Asia, the team collaborates with partners to deliver engaging on- and off-field experiences.

Contact

Daniel Choudhary

BC.GAME News

[email protected]

The post BC.GAME News Secures Front-of-Jersey Deal with Deccan Gladiators for Abu Dhabi T10 2025 appeared first on European Gaming Industry News.

Altenar

Altenar partners with Atlaslive to expand sportsbook offering across LATAM

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Award-winning sportsbook provider strengthens LATAM presence by integrating with leading iGaming platform ecosystem ahead of the 2026 FIFA World Cup

2, June 2026: Altenar, a leading sportsbook provider, has partnered with Atlaslive to integrate its fully managed sportsbook into the company’s iGaming platform ecosystem, expanding access to its award-winning sports betting technology for operators across Latin America.

Through the integration, Atlaslive-powered operators will gain access to Altenar’s complete sportsbook solution alongside the platform’s existing infrastructure, enabling operators to choose the sportsbook configuration that best aligns with their market strategy, regulatory requirements, and player acquisition goals.

The partnership further strengthens Altenar’s presence across LATAM and supports its strategy of making flexible, high-performance sportsbook technology available through leading platform providers. By combining Altenar’s sportsbook capabilities with Atlaslive’s scalable platform environment, operators benefit from greater deployment flexibility without compromising on performance, trading depth, or operational efficiency.

With the 2026 FIFA World Cup approaching, demand for scalable and reliable sportsbook technology is expected to increase significantly. The integration positions operators to capitalise on one of the highest-volume periods in the sports betting calendar with reduced implementation timelines and a proven sportsbook solution designed to perform under peak demand.

Altenar currently operates across more than 50 regulated jurisdictions and holds licences from major regulatory authorities including the UKGC, MGA and AGCO. Most recently, the company was recognised as Best Online Sportsbook Provider at the SiGMA South America Awards 2026, following its Sportsbook Supplier of the Year win at the SBC Awards Latinoamérica 2024.

Frederico Caputi, Senior Sales Manager at Altenar, said:

“We are pleased to partner with Atlaslive and bring our sportsbook technology to their growing operator network. This integration expands the reach of our fully managed sportsbook solution while giving operators more flexibility in how they build and scale their sports betting offering.

“Through this collaboration, operators gain access to a proven sportsbook product that combines live betting capabilities, advanced risk management, and extensive sports content with the speed and scalability required to succeed in competitive markets.”

Volodymyr Taftai, Country Director for Brazil at Atlaslive, added:

“Giving operators real choice in how they build their sportsbook is a competitive advantage – for them and for us. Altenar’s track record across regulated markets and their depth in risk management and trading make them the right partner to start with. We’re expanding our platform into a multi-sportsbook ecosystem because that’s what operators in today’s market need: flexibility without compromise on quality.”

The agreement reinforces Altenar’s commitment to building an open and adaptable sportsbook ecosystem that enables operators and platform providers to deliver differentiated sports betting experiences across regulated markets worldwide.

The post Altenar partners with Atlaslive to expand sportsbook offering across LATAM appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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EGT Digital wins Sportsbook Player Experience Innovation at SiGMA Asia Awards 2026

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Award cites engagement features in EGT Digital’s Sportsbook, including Jackpot Sport and an Early Payout Suite.

EGT Digital has won the Sportsbook Player Experience Innovation award at the SiGMA Asia Awards 2026, the company said.

According to EGT Digital, the award recognises engagement features built into its Sportsbook product, aimed at combining live betting, gamification and real-time rewards in a single user experience.

The company highlighted Jackpot Sport, which it describes as a progressive jackpot integrated into live betting. EGT Digital said qualifying in-play bets also act as entries into a jackpot pool.

EGT Digital also pointed to its Early Payout Suite, which it said enables selected bets to settle before full time in specific match scenarios. The company said these features sit alongside its integration models, personalisation tools and promotional mechanics.

The post EGT Digital wins Sportsbook Player Experience Innovation at SiGMA Asia Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Altenar

Altenar partners with Atlaslive to expand sportsbook offering across LATAM

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altenar-partners-with-atlaslive-to-expand-sportsbook-offering-across-latam

Award-winning sportsbook provider strengthens LATAM presence by integrating with leading iGaming platform ecosystem ahead of the 2026 FIFA World Cup

2, June 2026: Altenar, a leading sportsbook provider, has partnered with Atlaslive to integrate its fully managed sportsbook into the company’s iGaming platform ecosystem, expanding access to its award-winning sports betting technology for operators across Latin America.

Through the integration, Atlaslive-powered operators will gain access to Altenar’s complete sportsbook solution alongside the platform’s existing infrastructure, enabling operators to choose the sportsbook configuration that best aligns with their market strategy, regulatory requirements, and player acquisition goals.

The partnership further strengthens Altenar’s presence across LATAM and supports its strategy of making flexible, high-performance sportsbook technology available through leading platform providers. By combining Altenar’s sportsbook capabilities with Atlaslive’s scalable platform environment, operators benefit from greater deployment flexibility without compromising on performance, trading depth, or operational efficiency.

With the 2026 FIFA World Cup approaching, demand for scalable and reliable sportsbook technology is expected to increase significantly. The integration positions operators to capitalise on one of the highest-volume periods in the sports betting calendar with reduced implementation timelines and a proven sportsbook solution designed to perform under peak demand.

Altenar currently operates across more than 50 regulated jurisdictions and holds licences from major regulatory authorities including the UKGC, MGA and AGCO. Most recently, the company was recognised as Best Online Sportsbook Provider at the SiGMA South America Awards 2026, following its Sportsbook Supplier of the Year win at the SBC Awards Latinoamérica 2024.

Frederico Caputi, Senior Sales Manager at Altenar, said:

“We are pleased to partner with Atlaslive and bring our sportsbook technology to their growing operator network. This integration expands the reach of our fully managed sportsbook solution while giving operators more flexibility in how they build and scale their sports betting offering.

“Through this collaboration, operators gain access to a proven sportsbook product that combines live betting capabilities, advanced risk management, and extensive sports content with the speed and scalability required to succeed in competitive markets.”

Volodymyr Taftai, Country Director for Brazil at Atlaslive, added:

“Giving operators real choice in how they build their sportsbook is a competitive advantage – for them and for us. Altenar’s track record across regulated markets and their depth in risk management and trading make them the right partner to start with. We’re expanding our platform into a multi-sportsbook ecosystem because that’s what operators in today’s market need: flexibility without compromise on quality.”

The agreement reinforces Altenar’s commitment to building an open and adaptable sportsbook ecosystem that enables operators and platform providers to deliver differentiated sports betting experiences across regulated markets worldwide.

The post Altenar partners with Atlaslive to expand sportsbook offering across LATAM appeared first on Americas iGaming & Sports Betting News.

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