David Preschlack
Diamond Sports Group and Fanduel Announce Broad Commercial Partnership
Diamond Sports Group (Diamond) and FanDuel, North America’s premier online gaming company, announced an agreement on a broad, long-term commercial partnership, including:
• Exclusive right to name Diamond’s 16 regional sports networks (RSNs) and Diamond’s digital offerings, including the direct to consumer (DTC) product, as FanDuel Sports Network;
• linear and digital media placement and integration opportunities across all live NBA, NHL, and MLB games on FanDuel Sports Network;
• shared commitment to explore a unified DTC app experience with the ability to syndicate FanDuel TV programming across FanDuel Sports Network, including studio programming like “Up & Adams,” “Run It Back” and FanDuel TV’s live rights programming;
• FanDuel to have reseller designation for Diamond’s DTC product; and additional economic and equity elements.
David Preschlack, CEO of Diamond, said: “Collaborating with FanDuel provides a tremendous pathway for Diamond to elevate the fan experience and deepen the incremental value we provide for our team, league and distribution partners. This partnership reinforces opportunities to further strengthen the close connection our RSNs have with local fans, including enhancing our DTC offering for a growing digital audience. In the meantime, having finalized agreements with the NBA, NHL and our key distributors, we remain focused on moving our business forward and driving value for our team partners and our stakeholders.”
Mike Raffensperger, President of Sports at FanDuel, said: “Partnering with Diamond provides us an opportunity to put the FanDuel brand at the intersection of the nation’s largest group of regional sports networks. A large cohort of FanDuel customers are devoted RSN viewers and this agreement allows us to further cement the FanDuel brand with sports fans and provides a unique vehicle to reward our users.”
On October 21, the Bally Sports RSNs will officially be renamed under the FanDuel Sports Network brand with corresponding regional monikers. Diamond SportsGroup’s 16 owned and operated RSNs will include: FanDuel Sports Network Detroit, FanDuel Sports Network Florida, FanDuel Sports Network Great Lakes, FanDuel Sports Network Kansas City, FanDuel Sports Network Indiana, FanDuel Sports Network Midwest, FanDuel Sports Network North, FanDuel Sports Network Ohio, FanDuel Sports Network Oklahoma, FanDuel Sports Network SoCal, FanDuel Sports Network South, FanDuel Sports Network Southeast, FanDuel Sports Network Southwest, FanDuel Sports Network Sun, FanDuel Sports Network West, and FanDuel Sports Network Wisconsin. Additional partnership elements and collaborations will be introduced in the coming months. Fans can visit fanduelsportsnetwork.com to continue streaming their local games when they log in with their TV provider or subscribe directly to FanDuel Sports Network.
Canada
Diamond Sports Group Appoints David Preschlack as CEO
Diamond Sports Group, an unconsolidated subsidiary of Sinclair Broadcast Group, announced that its Board of Managers has appointed David Preschlack as Diamond’s Chief Executive Officer.
Mr. Preschlack has been a member of Diamond’s Board of Managers since May of 2022 and most recently served as President of NBC Sports Regional Networks & Executive Vice President of Content Strategy for the NBC Sports Group.
Mr. Preschlack has more than 25 years of sports marketing experience at NBC, Disney, and ESPN, and possesses deep knowledge of the challenges and opportunities facing the regional sports network landscape.
“David is the ideal person to lead Diamond at this critical point in its development. David possesses a unique combination of deep sports broadcasting expertise, sound business judgment, and a track record of successfully managing relationships with major sports leagues and multichannel video programming distributors that will be invaluable as we work to realize the full potential of DSG’s Bally Sports Networks,” Randy Freer, Chairman of DSG’s Board of Managers, said.
“Diamond is uniquely situated to create a differentiated and truly integrated regional sports offering that puts fans first by delivering live local sports in an immersive engagement environment, and I am honored to step into the role of CEO at this important moment. My focus over the next few months will be on fostering and strengthening the relationships with our league partners and addressing the Company’s legacy financial issues, including strengthening our balance sheet, so that we can position Diamond to drive long-term, sustainable value for our stakeholders. I look forward to working closely with my talented and dedicated colleagues to make our vision for the future a reality,” Mr. Preschlack said.
“DSG has achieved significant milestones over the past three years, including an intricate transition from Disney and Fox, a complete rebrand of the networks and the launch of a ground-breaking direct-to-consumer sports platform. Consistent with the financing completed in March of this year and the company’s deconsolidation, DSG will establish its independence moving forward under David’s leadership. The management services provided by Sinclair to DSG are not impacted by this change. We look forward to our continued partnership with David and the rest of the Diamond team as the company pursues its transformation of the sports media business,” said Chris Ripley, CEO of Sinclair and member of DSG’s Board of Managers.
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