Latest News
BHA Sets Gold Standard with Armed Forces Support
The British Horseracing Authority (BHA) has secured a prestigious Gold Award in recognition of the organisation’s sustained support for the British Armed Forces community.
Gold status is the highest accolade available as part of the Armed Forces Covenant Employer Recognition Scheme.
It is granted by the UK Government to employers who demonstrate exceptional commitment to those who serve and have served, including veterans, reservists and their families.
The BHA’s gold standard approach recognises the added value that serving personnel, reservists, veterans and military families bring to the workplace and the importance of taking positive steps to enable them to excel in their roles.
The organisation has introduced a range of measures as part of this commitment to the Armed Forces community, including bespoke advice and assistance programmes, flexible employment policies, additional leave to assist with training and deployment and a forces-friendly approach to recruitment.
The awarding of gold status builds on the BHA’s proud and long-standing connection with the British Armed Forces, which was formalised in October 2022 when the organisation signed the Armed Forces Covenant.
Commenting on the achievement, BHA Director of Legal, Governance and Business partners, Catherine Beloff, said: “We are immensely proud that less than two years after signing the Armed Forces Covenant we have achieved the highest accolade awarded by the Employer Recognition Scheme. Securing a Gold Award is a wonderful accomplishment and a testament to our collective efforts to strengthen the BHA’s valued relationship with the Armed Forces community.
“The BHA is committed to providing a welcoming and inclusive environment for all our colleagues and will continue to ensure that our employment policies recognise and reflect the unique skills, knowledge and experience that serving personnel, veterans and military families can bring to the organisation.”
BHA Handicapper and Reservist, Corporal Rachel Brierley-Ambrose – who has been instrumental in spearheading the organisation’s efforts in this area – said: “I am delighted that the BHA has been awarded Gold as part of the Employer Recognition Scheme for the organisation’s continued support for the Armed Forces community. It is a brilliant achievement and shows that the organisation values the contribution of military personnel working in the BHA and across British racing.
“Joining the Armed Forces Reserves was one of the most rewarding decisions I’ve made. It has allowed me to develop a variety of skills and meet a diverse group of people.
“I hope that through achieving the Gold award, the BHA can continue to promote the employment of reservists, veterans, cadet forces, adult volunteers and family members of persons serving in the military, and highlight the multitude of benefits they bring to an organisation.”
The post BHA Sets Gold Standard with Armed Forces Support appeared first on European Gaming Industry News.
Ariel Reem CEO at Games Valley
Games Valley adds SPRIBE’s Aviator crash game to aggregation platform
Deal adds the flagship crash title to Games Valley’s operator distribution network via a single integration.
Games Valley has added SPRIBE’s crash game Aviator to its aggregation platform, extending operator access to the supplier’s flagship title.
Under the agreement, Aviator will be distributed through Games Valley’s platform to its network of operators across regulated and emerging markets.
SPRIBE said Aviator reaches more than 77 million monthly active players, processes over 400,000 bets per minute, and accounts for more than 90% of the global crash-game market.
Ariel Reem, CEO at Games Valley, said: “Aviator is one of those rare games that has become a category-defining product. For operators, this is exactly the kind of content that can make an immediate impact. At Games Valley, we’re focused on giving operators access to the games players already know and trust, while helping them maximise performance through a fast, flexible aggregation platform.”
Giorgi Tsutskiridze, CCO at SPRIBE, said: “Games Valley has built a strong reputation as a modern aggregation partner for operators that want access to premium casino content quickly, efficiently and reliably. Through this partnership, we are able to bring Aviator to a wider network of operators through a platform that understands the value of proven, high-performing content in both established and fast-growing markets.”
The post Games Valley adds SPRIBE’s Aviator crash game to aggregation platform appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
Microgaming expands Playboy-branded live casino and adds new slot
Playboy Gems and Desires launches 10 June as the supplier highlights roulette and faster baccarat formats in Microgaming Live.
Microgaming is spotlighting its official Playboy partnership across live casino and slots, as it continues to build a portfolio of Playboy-branded content for operators. The company said its latest slot, Playboy Gems and Desires, launched on 10 June.
In live casino, Microgaming said Playboy Roulette is positioned as the core title within a wider Playboy-branded suite available through Microgaming Live. The supplier said the live range includes multiple table formats presented in a branded studio environment.
Microgaming also pointed to Playboy Speed Baccarat, which it said runs rounds 30% faster than standard baccarat and includes features such as multi-table mode, side bets, statistics and racetrack bets.
Across the live product line-up, the company said the Playboy branding extends to elements including Playboy Bunny presenters, branded tables and live chat, alongside operator-facing marketing options. On slots, Microgaming said Playboy Gems and Desires includes Wild stacks, B-U-N-N-Y-triggered Free Spins, a Jackpot Wheel and a top win potential of up to 5,000x the bet.
A Microgaming spokesperson said: “Playboy is a brand with a unique place in popular culture, and our official partnership gives us the opportunity to build something that feels much broader than a single table or title. What makes this relationship so exciting is the ability to bring that unmistakable sense of style and premium entertainment to life across various formats. Playboy Gems and Desires is the latest chapter in that story, and a strong example of how the Playboy identity can continue to evolve across both slots and live casino.”
The post Microgaming expands Playboy-branded live casino and adds new slot appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Dynabit Gaming
Dynabit Gaming x 01.tech — partnership live
Dynabit Gaming announces a strategic partnership with 01.tech to bring our lightweight games to a global audience. This collaboration combines Dynabit’s nimble ~10MB titles and player‑first design with 01.tech’s next‑gen aggregator — featuring 15,000+ games, built‑in gamification and multi‑jurisdiction support — to accelerate player conversion and market reach.
Inna Polly, Head of Aggregator at o1.tech: “We’re excited to partner with Dynabit Gaming and bring their lightweight ~10MB games to our next‑gen aggregator. Their fast‑loading, intuitive titles, built on proven mechanics, will help our partners boost conversion and accelerate growth.”
Vikа Prudnyk, Chief Commercial Officer at Dynabit Gaming: “Dynabit Gaming is now live on 01.tech. This partnership scales our high‑performance portfolio to new markets and delivers faster, smoother gameplay for players — at speed and scale.”
Spin. Win. Boom 
The post Dynabit Gaming x 01.tech — partnership live appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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