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SiGMA Europe 2023 in Malta: Slotegrator shares key insights

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Every year, SiGMA Europe gathers iGaming professionals together to connect, share insights, and sum up the year. This year, the event was visited by over 20,000 participants from over 100 countries. The Slotegrator team found the trip to be truly inspirational and is ready to share its insights.

SiGMA Europe was the best place to summarize the results of 2023. For Slotegrator, this year was dedicated to researching customers’ requirements and desires, players’ interests, and industry tendencies. Throughout the year, Slotegrator visited events in four huge iGaming markets – Africa, Asia, LatAm and Europe – to get a clear picture of what those markets are like.

At each of these events, the team gathered firsthand knowledge on how to improve Slotegrator’s flagship products and provide even better service to the company’s clients.

At SiGMA Europe 2023 in Malta, the Slotegrator team presented new features of its turnkey online casino platform and the phenomenal mobile solution – Telegram Casino – which was first presented by Slotegrator in 2017 and updated in 2022.

Slotegrator’s top managers also had plenty of meetings with partners about the company’s APIgrator solution – a unique solution for the fast and seamless integration of online casino games into gambling platforms. The solution incorporates more than 15,000 various slots, card games, live dealer games, and virtual sports from 100 world’s leading developers. In 2024, Slotegrator will present to the market plenty of new partnerships with providers from different parts of the world.

“SiGMA Europe 2023 was a great event for our team, as usual. To gather in such a great place to meet partners, to summarize preliminary results of the year, to outline plans for the future – it was the right decision,” says Yana Khaidukova, Managing Director at Slotegrator.

Slotegrator mentions that the composition of the iGaming world is changing: new companies have already appeared and will continue to appear not only for occuping a part of the existing market, but they form new niches, as they come with new spectacular offers and solutions. It is the reason why the competition increases many times, and it gives the industry new directions of development.

As for providers, their number is increasing very rapidly. Small companies are growing into large ones, which shows the success of their solutions, and new companies come with fresh ideas, games and experience that players like.

One trend that is only going to increase is the interest in crash games. Prominent studios are introducing new examples of fresh crash games. Leaders, who are already successful in this niche, such as Aviatrix, continue to modify their crash game and expand it into new markets and continue to win the hearts of new players by providing them with an amazing gaming experience.

According to the Slotegrator’s observations, many Asian companies took part in SiGMA Europe 2023, which suggests that the Asian vector will be very popular next year.

 

Here are some additional key insights from SiGMA Europe that the company will carry into next year:

  • Responsible Gaming is growing more and more important to players, operators, and regulators.
  • It’s essential to embrace innovation. New technologies can let operators offer players more choices and solve problems faster and more effectively.
  • Operators need to keep increasing their security and anti-fraud measures. Scammers are always on the lookout for new ways to defraud casinos, so operators need to try and stay a few steps ahead of them.
  • Players want to be a part of a community. Platform operators should create a welcoming atmosphere by offering features like multiplayer chats where players can connect with each other.
  • It’s essential that online casinos show loyal players their appreciation. Better bonuses can keep players coming back, as well as referral programs where players earn rewards for bringing in new leads.
  • Cryptocurrencies, NFTs, and blockchain tech in general are here to stay. Finding ways to integrate them can help you offer your players a better, more modern experience.
  • Player behavior should be constantly analyzed in order to identify trends and enhance player retention strategies.

 

As for the last point, Slotegrator is set to release internal reports on the state of the industry that provide an analysis of player behavior and predictions for the development of the industry in 2024. To be one of the first to receive the reports, subscribe to Slotegrator’s social media channel here.

 

ABOUT SLOTEGRATOR

Since 2012, Slotegrator has been one of the iGaming industry’s leading software and business solution providers for online casino and sportsbook operators.

The company’s main focus is software development and support for online casino platforms, as well as the integration of game content and payment systems.

The company works with licensed game developers and offers a vast portfolio of casino content: slots, live casino games, poker, virtual sports, table games, lotteries, casual games, and data feeds for betting.

Slotegrator also provides consulting services in gambling license acquisition and business incorporation.

More information: https://slotegrator.pro/

eSports

Esports Foundation names Faker Game Ambassador for EWC and ENC through 2028

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Lee “Faker” Sang-hyeok joins Cristiano Ronaldo and Magnus Carlsen in the Esports Foundation’s Ambassador Program.

The Esports Foundation (EF) has appointed Lee “Faker” Sang-hyeok as a Game Ambassador for the Esports World Cup (EWC) and Esports Nations Cup (ENC) through 2028, the organization said on July 15, 2026 in a statement issued from Riyadh and Paris.

EF said Faker joins Cristiano Ronaldo, listed as the Foundation’s Global Ambassador, and Magnus Carlsen as part of the Esports Foundation Ambassador Program. The Foundation said Faker will represent “the perspective of esports players” across its international events, athlete initiatives, media engagements and leadership forums.

“You can’t talk about esports without mentioning Faker. He is the defining athlete of competitive gaming: a champion whose excellence, discipline and longevity have inspired an entire generation,” said Ralf Reichert, Chief Executive Officer of the Esports Foundation. “As our Game Ambassador, Faker represents something fundamental to the Ambassador Program: esports creates its own global sporting icons. Across EWC, ENC and NGSC, he will help ensure that the players who built this sport have a voice in shaping where it goes next.”

Faker said: “Competition has shaped my life, and I am proud to join the Esports Foundation as Game Ambassador. I want to continue competing for the biggest titles with T1 while representing the players and fans who have helped esports grow worldwide. Through the Esports World Cup, Esports Nations Cup and the Foundation’s wider platforms, I hope to inspire the next generation to pursue excellence, remain resilient and believe in how far competitive gaming can take them. There is still much more to achieve.”

EF highlighted Faker’s competitive record, describing him as a six-time League of Legends World Champion, EWC 2024 winner, two-time MSI champion and ten-time domestic champion with T1. The Foundation also said Faker became the first esports athlete to receive the Blue Dragon Medal in 2026, describing it as the Republic of Korea’s highest sporting honor awarded by President Lee Jae-myung.

The post Esports Foundation names Faker Game Ambassador for EWC and ENC through 2028 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Brand Partnerships

Midnite signs as Middlesbrough FC principal partner for 2026/27 season

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Midnite has agreed a partnership with Middlesbrough FC that will see the UK bookmaker become the club’s principal partner and front-of-shirt sponsor for the 2026/27 campaign, which Middlesbrough describes as its landmark 150th season.

The companies announced the deal alongside a fan activation at Riverside Stadium on Thursday, July 9, branded “This Season’s On Us”. The initiative offered supporters prizes including 2026/27 season tickets, 2026/27 shirts, match tickets, or a £25 club shop voucher, with fans required to answer Middlesbrough trivia and complete a football challenge.

Middlesbrough former players Craig Hignett and David Wheater attended the event, and, according to the company, took bonus attempts on behalf of participants who missed out.

Andrew Mook, Midnite’s Head of Brand Marketing, said:

“Middlesbrough have a storied history and we’re delighted to announce this partnership during such a monumental year with the club celebrating their 150th anniversary.

“It was great to see so many Middlesbrough fans at the “This Season’s On Us” activation, we hope they enjoyed taking part and meeting club legends, with David Wheater hitting top bins on several occasions and allowing fans to win big with season tickets.

“We can’t wait to get to Riverside Stadium in August to kick-off a new season and we’re excited to say that we have plenty of new and captivating campaigns planned.”

Lee Fryett, Middlesbrough FC Chief Commercial Officer, added:

“We’re delighted to welcome Midnite as our new Principal Partner.

“We’re looking forward to working closely with Midnite to develop engaging campaigns, content and unique experiences that bring our fans even closer to the club.

“We’re confident this partnership will provide real value for our supporters while supporting our ambitions both on and off the pitch.”

The post Midnite signs as Middlesbrough FC principal partner for 2026/27 season appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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AGCO

ThrillTech secures AGCO supplier licence for Ontario launch

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ThrillTech has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to launch in Ontario’s regulated market.

The licence allows ThrillTech to deploy its opt-in side bet jackpots technology with regulated online casino, sports betting and lottery operators across the province.

Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”

The company said its “ThrillPots” mechanics sit as an independent, player-funded side bet and do not alter the underlying game’s return-to-player mathematics.

ThrillTech said the Ontario approval enables its existing multinational partners that also operate in the province to launch its side bet jackpots locally, while it also holds talks with potential new operator partners. The company lists its regulated footprint as including the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil and Peru.

The post ThrillTech secures AGCO supplier licence for Ontario launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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