Latest News

SportyBet Partners with Sportradar and WSC Sports

Published

3 years ago

August 4, 2023

sportybet-partners-with-sportradar-and-wsc-sports

SportyBet, the leading online sports betting platform, has introduced a new video content feature to its sports betting product.

In partnership with Sportradar, a renowned global sports technology company, and WSC Sports, a world leader in AI-powered sports video content, the video feature is designed to enhance the live sports betting experience for Brazilian users.

SportyBet will be the first betting platform in Brazil to take advantage of Sportradar’s “Live Channel Promotion” to send personalized push notifications that include real-time updates and near-live clips of the most relevant and timely action from CONMEBOL Libertadores matches for SportyBet users.

Sportradar’s “Live Channel Promotion” utilizes the latest machine learning and automation technologies through WSC Sports’ video content services. These personalized notifications will allow users to stay informed and engaged to place live bets. Users will also have the unique opportunity to access near-live clips, allowing them to witness the most emotional moments of the matches.

This strategic collaboration with Sportradar and WSC Sports is a testament to SportyBet’s dedication to providing the latest and most immersive features to its valued users.

Elias Gallego, VP of Business Development, Marketing and Media at SportyBet, said: “We are excited to partner with Sportradar to enhance the sports betting experience for our Brazilian users.

“This collaboration allows us to offer unrivaled access to CONMEBOL Libertadores matches and provide real-time updates and near-live clips, ensuring our users remain at the forefront of the action.

“The partnership perfectly aligns with our mission to provide an exceptional betting experience and reinforces SportyBet’s position as a pioneer in the industry.”

Sportradar Regional Sales Director for Latin America Mateo Lenoble added: “Our aim is to support SportyBet in Brazil. This agreement ensures the highest quality of content for SportyBet through our innovative ‘Live Channel Promotion’ service.

“The content, which includes Sportradar’s portfolio of media rights, is targeted to the customer’s betting preferences and includes a call to action, creating a highly personalized and immersive experience.”

WSC Sports Business Development Director Aviv Arnon said: “We are proud to be driving the enhancement of the sports betting experience for CONMEBOL Libertadores fans in Brazil by implementing our technology in Sportradar’s ‘Live Channel Promotion’ solution.

“The ‘Live Channel Promotion’ offers a unique experience and the implementation of this technology reflects SportyBet’s commitment to providing the most advanced features to its users.”

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AWS

BOYLE Sports adds 65 hires to Belgrade tech hub, targets further growth

Published

25 minutes ago

July 14, 2026

Wladimir P.

boyle-sports-adds-65-hires-to-belgrade-tech-hub,-targets-further-growth

BOYLE Sports is expanding its Serbia-based technology hub after hiring just over 65 people in the past 12 months, the company said on 14th July, 2026. The hires are based in Belgrade and support BOYLE Sports’ next phase of development as an omni-channel betting operator.

BOYLE Sports said it aims to increase headcount in Serbia by an additional 30% over the next few months. The company positioned the hub as a way to access experienced developers with gaming industry knowledge, as it continues to build out its technology capability.

Jim Parkins, Chief Technology Officer at BOYLE Sports, said: “Serbia gives us access to exceptional technology talent, with the development experience and gaming-sector knowledge we need to support our continued growth. We have been deliberate in how we have built the team, and are delighted with the calibre of people on board.

“AI is changing how technology teams work and we are embracing that while simultaneously continuing to invest in people, because the strongest businesses will be those that combine smart technology with talented teams who know how to apply it.”

The Serbia expansion follows BOYLE Sports’ recent announcement of a partnership with AWS, which the company said is intended to bolster its technology stack and support growth across the markets where it operates.

The post BOYLE Sports adds 65 hires to Belgrade tech hub, targets further growth appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Betano

Betano betting data favours Argentina and France to reach World Cup final

Published

25 minutes ago

July 14, 2026

Wladimir P.

betano-betting-data-favours-argentina-and-france-to-reach-world-cup-final

Kaizen Gaming has released betting data from its Betano sportsbook indicating users are backing Argentina and France to reach the World Cup final. The company said the data was extracted on the morning of 13 July 2026 across 18 markets, excluding the UK.

In Betano’s “To Qualify” market for the semi-finals, Kaizen said 71% of users backed Argentina to qualify over England. France was a stronger favourite in the same market, with 79% of users expecting France to beat Spain.

Kaizen also shared player scoring selections for the semi-finals. It said Kylian Mbappe was backed by 60% of players to score in the first semi-final, while Lionel Messi led the “any time” scoring selections in the second semi-final at 34%.

For England’s match, Kaizen said users were backing Jude Bellingham to score (28%), ahead of captain Harry Kane (20%). The company noted that “The international data sources may vary according to betting option availability per market.”

The post Betano betting data favours Argentina and France to reach World Cup final appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Latest News

Aviatrix expands in Brazil with Flutter brand Betnacional

Published

25 minutes ago

July 14, 2026

Wladimir P.

Aviatrix has strengthened its position in Brazil after going live with Betnacional, one of the country’s leading online betting and gaming brands, and part of Flutter Entertainment.

The partnership brings Aviatrix’s classic crash game, which has rapidly become a fan favourite in Brazil, to Betnacional players for the first time.

Frederico Cunha, Head of Games at Flutter Brazil, said: “Our strategy is centered on building a gaming portfolio that reflects the evolving preferences of Brazilian players. By continuously introducing innovative and high-quality content, we strengthen the overall player experience and reinforce Betnacional’s position as one of Brazil’s leading entertainment platforms. The addition of Aviatrix is another step in delivering on that commitment”.

Anastasia Rimskaya, Chief Account Officer at Aviatrix, said: “Brazil continues to be one of the most important markets for Aviatrix, and going live with Betnacional is a major milestone for us. Betnacional is one of the leading brands in the country and this partnership is a strong endorsement of the momentum Aviatrix is building in Brazil. We are excited to bring Aviatrix to even more players in the country.”

The launch with Betnacional marks another major step in Aviatrix’s Brazilian expansion, following the company’s certification for Brazil’s federal regulated market. To find out more, please visit: www.aviatrix.bet.

The post Aviatrix expands in Brazil with Flutter brand Betnacional appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.