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RAPTOR PR BOLSTERS LEADERSHIP TEAM WITH APPOINTMENT OF MERVE LIEBELT AS SENIOR STRATEGIC ADVISOR

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Raptor PR – a leading b2b communications agency for games industry, web3 gaming, and media brands, has supercharged its leadership team with the appointment of Merve Liebelt as a Senior Strategic Advisor. Boasting over twenty years’ experience in strategic comms for major global brands and agencies, Liebelt will work with Raptor PR CEO and Founder Rana Rahman to lead the agency into its next phase of hyper-growth.

Liebelt brings a wealth of experience and a data-driven mindset to strategic communications, having worked with brands including Puma, Tinder, Christian Louboutin, Allianz, and IONITY, in both brand-side international marketing and communications roles, as well as in renowned agencies. Her recent experience includes pan-European work as VP and General Manager Europe at the award-winning international PR agency JIN Group, and as MD of ML Brand Consulting.

Since January 2021, Raptor PR has been powering b2b comms campaigns for games industry, web3 gaming and media brands. The agency doubled in size this year, and Liebelt will help spearhead a transformational drive, empowering Raptor PR to scale more effectively in 2023 and beyond. Its experience features over twenty brands like Xsolla, Dubit, Admix, Bidstack, Sandsoft Games, Kinetix, and The Tiny Digital Factory.

Rana Rahman, CEO and Founder at Raptor PR, commented:

“Having consulted for a multitude of comms agencies over the last decade, I’m acutely aware of the growth challenges faced by many SMEs. Merve’s fabulous appointment as Senior Strategic Advisor empowers team Raptor to tap into her industry-best brand and agency experience, which will prove invaluable in helping us scale much more effectively over the coming years. We have an ambitious growth roadmap for 2023, and Merve joining means it’s very much ‘game on’.”

Merve Liebelt, Senior Strategic Advisor at Raptor PR, added:

“Raptor’s incredible growth is testament to Rana’s vision and lifelong passion for gaming and tech brands. Having worked closely with Rana before at JIN, I know just how passionate he is about the worlds our clients are creating and defining. I’m confident my experience delivering growth and reputation for brands and international agencies is a perfect fit for his drive and creative flair. There’s an incredibly tenacious team in place, a great client portfolio, and a lot of exciting work ahead.”

Liebelt’s appointment follows Raptor’s recent appointments as the retained agency for a trio of clients: Bidstack, the leading in-game advertising company; Sandsoft Games, a AAA-powered MENA games publisher; and Kinetix, a pioneering 3D animation and Artificial Intelligence tech startup.

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Groove says its aggregator library passes 20,000 casino games

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Groove says it has surpassed 20,000 casino titles on its aggregation platform, up from 15,000 games two years ago. The company said the library now includes content from more than 150 providers and is available to partners worldwide through a single API.

According to Groove, the portfolio spans slots, instant wins, table games, crash games, live dealer and arcade-style content, alongside “emerging verticals including sweepstakes and crypto-native content.” The company said the catalogue is delivered through “one API, one back office, one pipeline,” and positioned the milestone as a curated expansion rather than a volume play.

Rachel Tourgeman, Head of Partnerships at Groove, said: “Twenty thousand games is a number. What matters is what sits behind it…She added: “We don’t add studios for the sake of volume. We add them because they bring something distinctive: a mechanical innovation, a visual language, a player-engagement hook that our operators can’t get elsewhere. Our partners trust us to curate, not just collect. That trust is why we keep growing, and why the quality curve keeps rising alongside the quantity curve.”

Groove pointed to recent integrations including KingMidas Games (150+ mobile-first titles), Urgent Games and Bryogames, which it said offers “proprietary mathematics with real-time RTP customisation.” For operators, Groove said the full library is accessible via Groove Command, its centralised back-office product, with tools including content matching, regional segmentation and automated tournaments.

Yahale Meltzer, Co-Founder and CEO of Groove, said: “The aggregation space is crowded with platforms that offer ‘access’ and little else,” adding: “Twenty thousand games through a single API is not just scale. It is a statement.” Meltzer also claimed Groove’s “technology stack with predictive auto-scaling, atomic transactions, real-time compliance mesh” supports execution “across fragmented regulatory landscapes with precision.”

The post Groove says its aggregator library passes 20,000 casino games appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Mega Casino launches Bragg Gaming slot 10 Hot Diamond Desire as exclusive

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Mega Casino has launched 10 Hot Diamond Desire, a new online slot developed by Bragg Gaming, as an exclusive title available only to Mega Casino players.

According to the companies, the release is intended to strengthen Mega Casino’s exclusive content line-up in the UK online casino market. Bragg Gaming said the game was created by its in-house development team and combines classic slot features with modern mechanics and a diamond-themed design.

The exclusive launch also extends the commercial relationship between the supplier and operator. Mega Casino already offers Bragg Gaming titles including Down The Chimney and Sevens & Suns.

Dom Aldworth, Head of Brand Marketing at Kinetic Digital said:

“Exclusive content remains a key pillar of our strategy and 10 Hot Diamond Desire is a great example of the kind of launch we want to bring to Mega Casino players. The game delivers a compelling experience while giving customers access to something genuinely unique. We’re pleased to be working with Bragg Gaming on this exclusive release and look forward to expanding our portfolio of exclusive content even further in the future.”

The post Mega Casino launches Bragg Gaming slot 10 Hot Diamond Desire as exclusive appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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OS Studios names Ishaan Arya country manager to lead India expansion

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OS Studios has appointed Ishaan Arya as Country Manager for India, tasking him with leading the agency’s expansion across newly established hubs in Bengaluru, New Delhi, and Mumbai. The appointment was announced on 25 June, 2026 in Bengaluru.

OS Studios, a Project Worldwide agency, said it recently entered the Indian market and will deploy its ‘Fan Z’ approach for brands looking to engage with gaming, esports and live events audiences in South Asia. The company said the expansion will leverage the infrastructure and production capabilities of sister agency George P. Johnson (GPJ) India.

“The future of gaming will be shaped by the communities that care about it most, and few markets embody that more than India,” said John Higgins, CEO of OS Studios. “To build something meaningful, you have to be part of the culture, not looking in from the outside. Ishaan understands that better than anyone. He’s exactly the kind of leader we want building the future of OS Studios in India.”

In the role, Arya will oversee operations, drive strategic brand partnerships, and scale local capabilities, according to the company. “Brands are investing heavily in Indian gaming, but true fan experience is too often an afterthought,” said Rasheed Sait, Chief Growth Officer for India and South Asia at Project Worldwide. “Alongside GPJ India’s experiential footprint, OS Studios will set a new standard for fan engagement in the region.”

Arya previously co-founded The Esports Club and most recently served as Vice President of Partnerships at Nodwin Gaming, where he led Comic Con India. “A massive gap remains between brand intent and authentic community engagement in India,” said Arya. “I’m thrilled to leverage Project Worldwide and GPJ India’s operational strength to build culture-defining experiences for brands and fans alike.”

The post OS Studios names Ishaan Arya country manager to lead India expansion appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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