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Caesars Sportsbook

Colts Launch New “Pick Six” Predictor Game in Partnership with Genius Sports

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The Indianapolis Colts announced the launch of a new free-to-play “Pick Six” predictor game presented by Caesars Sportsbook, available to fans in the US through the official Colts’ Mobile App and at Colts.com/PickSix.

The game was built in partnership with Genius Sports a data, technology, and broadcast partner that powers the ecosystem connecting sports, betting, and media.

“Pick Six” will enhance the run-up to every Colts game, challenging fans with a series of questions that ask them to predict aspects of team and player performance. Players will go head-to-head with other fans with each question worth points that create weekly and season-long leader boards.

Official odds from Caesars Sportsbook will be embedded into select questions, helping to create a highly engaging fan experience throughout the upcoming NFL season.

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“Our ‘Pick Six’ game is a compelling element to engage with fans in fun and unique ways. The team at Genius Sports has provided us with an enhanced game that further integrates our partner, Caesars Sportsbook, while giving fans an interactive experience that tests their Colts knowledge throughout the season,” said Roger VanDerSnick, Colts Chief Sales & Marketing Officer.

Genius Sports is the NFL’s exclusive distributor of real-time and official play-by-play statistics, NGS data, and official sports betting data feed. As a leading provider of data-driven fantasy, trivia, and pick ‘em games, Genius Sports is also the trusted free-to-play partner of the NFL, NBA, MLB, and FIFA.

“We’re thrilled to strike our latest NFL team deal with the Indianapolis Colts, helping to create more immersive and interactive fan experiences within their official app. By building solutions that bring together our partners at the Colts and Caesars Sportsbook, this deal is a further case study of how Genius is driving the convergence of sports, betting and media for the benefit of our partners,” said Josh Linforth, MD of Media & Engagement at Genius Sports.

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Caesars Sportsbook

Caesars Sportsbook Expands Mobile Wagering Statewide in North Carolina

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After becoming the first sportsbook to offer mobile sports wagering in North Carolina on Eastern Band of Cherokee Indians Tribal Lands and at Harrah’s Cherokee Casino Resort and Harrah’s Cherokee Valley River Casino & Hotel, Caesars Sportsbook is now accepting mobile sports wagers across the Tar Heel State. The full launch of Caesars Sportsbook, the premier sports betting platform operated by Caesars Entertainment Inc., builds on the longstanding partnership between Caesars and the Eastern Band of Cherokee Indians. Sports fans 21 and older can download the Caesars Sportsbook app on iOS and Android or access it via desktop when visiting caesars.com/sportsbook.

“North Carolina is filled with sports fans who’ve shown us how passionate they are about their teams. The expanded launch of our Caesars Sportsbook mobile app serves as an opportunity for fans to get a little closer to the sports they love, and we look forward to providing a best-in-class mobile sports wagering experience to more North Carolinians that pays homage to the sports excellence that is engrained in the state’s history,” said Eric Hession, President of Caesars Digital.

Caesars Sportsbook’s integration with the company’s industry-leading customer loyalty program, Caesars Rewards, provides users with unmatched rewards linked to their sports wagering activity. Every wager placed in-person or on the Caesars Sportsbook mobile app earns Tier Credits for status and Reward Credits that are redeemable for a variety of extraordinary Caesars Rewards experiences, including discounted getaways at various Caesars destinations across North America, world-class culinary or entertainment experiences, and more.

The Caesars Sportsbook app features thousands of game markets, prop bets, same-game parlays, in-game live betting for all major North American sports league action and the ability to livestream marquee sporting events, including NFL games, directly in the app. The online experience is also highlighted by user-friendly features like quick payouts and numerous deposit options to build on the gold-standard sports wagering experience available at Caesars destinations in North Carolina. Convenient cash deposits and withdrawals for Caesars Sportsbook mobile accounts can also be made at Harrah’s Cherokee Casino Resort in Cherokee, NC, and Harrah’s Cherokee Valley River Casino & Hotel in Murphy, NC.

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Caesars Sportsbook

CAESARS SPORTSBOOK ACCEPTS LEGALIZED MOBILE SPORTS WAGERS ON EASTERN BAND OF CHEROKEE INDIANS TRIBAL LANDS IN NORTH CAROLINA; FIRST WITHIN STATE BORDERS

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Caesars Entertainment, Inc. announced its premier sports wagering platform, Caesars Sportsbook, became the first sportsbook to launch legalized mobile sports betting in the state of North Carolina. Made possible under the Indian Gaming Regulatory Act and through Caesars’ expanded relationship with the Eastern Band of Cherokee Indians, the Caesars Sportsbook app is now exclusively accepting mobile sports bets at Harrah’s Cherokee Casino Resort in Cherokee, NC, Harrah’s Cherokee Valley River Casino & Hotel in Murphy, NC and on surrounding Eastern Band of Cherokee Indians tribal lands.

In addition to today’s exclusive launch on tribal lands and in advance of going live statewide on March 11, subject to regulatory approval, those 21 and older in North Carolina can download the Caesars Sportsbook app on iOS and Android or visit caesars.com/sportsbook on desktop to register and create their account. Convenient cash deposits and withdrawals for Caesars Sportsbook mobile accounts are also available at Harrah’s Cherokee Casino Resort and Harrah’s Cherokee Valley River Casino & Hotel.

“The Caesars Sportsbook app is the perfect complement to our in-person retail sportsbooks in Western North Carolina that so many sports fans have enjoyed for years,” said Eric Hession, President of Caesars Digital. “We’re thankful to be able to offer wagering at the Harrah’s Cherokee properties as part of our longstanding relationship with the Eastern Band of Cherokee Indians, and with the sports calendar heating up, there is a lot to be excited about. Thank you to the National Indian Gaming Commission, the Eastern Band of Cherokee Indians, the North Carolina State Lottery Commission, and its Sports Betting Committee for making this day a possibility.”

“Over the years, the partnership between the Eastern Band of Cherokee Indians and Caesars Entertainment has only flourished and strengthened,” said Michell Hicks, Principal Chief of the Eastern Band of Cherokee Indians. “We eagerly anticipate the chance to introduce mobile sports betting to North Carolina, offering a fresh and new experience to all sports fans.”

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With quick payouts, a variety of deposit options, and many other user-friendly features, the Caesars Sportsbook app builds on the elevated and seamless sports wagering experience fans have historically enjoyed at Caesars destinations in North Carolina. The Caesars Sportsbook app also features lightning-fast scoreboards, same-game parlays, prop betting markets, expanded in-play betting options, livestreaming of marquee sporting events and much more.

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FlashPicks Builds on Record United States User Numbers with Breakthrough App Update

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The betting tips and free picks app generated over 31,000 bets and 195,000 screen views in December of 2023 and now features significant improvements to its proprietary SmartPicks betting tool

FlashPicks, the flagship North American brand for Checkd Group, has posted record user numbers with over 31,000 bets and 195,000 screen views in December of 2023. The FlashPicks app has averaged around 60,000 user sessions per month since its launch in March of 2023.

Building on this momentum, FlashPicks has released a significant update to its app with an overhauled user interface and innovative live bet tracking capabilities via its SmartPicks betting tool.

Developed in-house, FlashPicks is Checkd Group’s flagship United States brand and its first venture outside of the United Kingdom. Designed for North America by a team of expert technologists native to the sports betting field, FlashPicks offers free picks and betting tips across a range of United States sports and sign-up deals with operators such as FanDuel Sportsbook, BetMGM, Caesars Sportsbook and Bet365.

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The app update sees substantial upgrades to the free SmartPicks betting tool, based on Checkd’s proprietary Smart Acca technology. SmartPicks helps bettors make informed betting decisions quickly and more effectively via the latest stats and data for NFL and NBA.

The easy-to-use tool now features a highly innovative Player Prop Tracker, which gives users the ability to track their over/under bets within the app in more detail than ever before.

SmartPicks also achieved record numbers in December of 2023 with over 11,000 searches recorded within the tool.

“We’re thrilled to roll out the latest iteration of FlashPicks, which will further fortify its reputation as the ultimate betting companion for discerning recreational sports fans in North America,” the Head of United States Operations for Checkd Group, Callum Broxton, said. “We’re delighted to have seen out 2023 with record bets and users and feel confident that our positive trajectory will continue with the highly capable Checkd Dev team fueling our innovation and growth.”

“The SmartPicks tool, which helps our users cut through the noise and build their bets with the latest stats and data, is now easier to use than ever,” the Managing Director for Checkd Dev, Adam Patton, said. “The Player Prop Tracker is a unique live betting tool that makes FlashPicks more engaging while saving bettors time and effort.”

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FlashPicks initially launched in North America in January of 2022 before releasing its app in May of 2023. In its first nine months, the FlashPicks app has garnered nearly 600,000 user sessions and has continually improved its consumer offering with the addition of NBA Prop Cheat Sheets, Picks Tournaments and an influencer support strategy.

High-profile influencers including Alex Caruso, Matty Chucks and Austin’s Props have played a significant role in increasing acquisition, engagement and retention for the brand.

SmartPicks, based on Checkd’s revolutionary SmartAcca technology and powered by data from Stats Perform, takes all the latest statistics and data and ranks bets based on their historical performance. The completely free tool allows bettors to quickly and effectively make more informed decisions.

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