Hard Rock Casino Northern Indiana and Quick Custom Intelligence (QCI) jointly announced that the QCI Slot Platform has been selected and is being deployed at their new property in Northern Indiana.

QCI Slots optimizes gaming product mix by understanding player interaction at a deeper level, which machines perform best, and which to remove from the floor without impacting revenue. And QCI’s animated contour mapping tool immediately identifies high-traffic areas, popular machines, and customer trends yielding improved game performance.

“We are excited to work alongside the QCI Team to further develop our gaming analytics. With the QCI Slots tool we will be able to enhance the gaming experience of our guests here at Hard Rock Northern Indiana and continue to deliver a truly authentic gaming experience,” Cameron West, Director of Slot Operations at Hard Rock Casino Northern Indiana, said.

“We are honored that Hard Rock Northern Indiana has selected the QCI Slots tool to assist with managing and optimizing their gaming floor. This is the second QCI tool the property has purchased. Our growing partnership exemplifies the importance of the QCI collaborative philosophy in regards to continued enhancement of our products. With over 50 casino resorts in North America and over 3000 sites worldwide using our tools, we are confident our proven product will meet the growing needs of the Hard Rock Northern Indiana Casino,” Dr. Ralph Thomas, CEO of QCI, said.

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