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Exclusive Q&A with Alexander Kamenetskyi, Sportsbook Product Owner with SOFTSWISS
Reading Time: 4 minutes
‘The house always wins’ is one of the oldest adages in sports betting. It must be most trusted quote too, as numerous once-bitten punters would vouch for.
Here is the other side of the story.
Alexander Kamenetskyi, Sportsbook Product Owner with SOFTSWISS, talks about the steps that Sportsbooks take to keep fraudulent activities at bay.
You must read the interview for his lucid and succinct deconstruction of frauds that take place in the betting arena.
Over to the interview now!
Q. We’ve had a fabulous Euro 2020, in which Italy deservedly emerged winners. The betting industry also enjoyed thriving business during the period. But there have been reports that the level of betting frauds increased manifold. As a Sportsbook Product Owner, how do you view the situation?
A. First of all, I would like to congratulate all the fans of the Italian national team on their victory! We were finally able to enjoy the football battles of Euro 2020. In my opinion, it was an amazing championship full of dramatic and exciting moments.
As statistics show, such large events always see a spike in cases of fraud and that’s why we are always ready to track such activity and mitigate the risks for our clients.
Q. Could you share some practical experiences where you faced fraudulent activities and how you dealt with it?
A. Fraudsters always try to find system weaknesses in bookmaker lines and exploit them. This time they knew they had a chance to go unnoticed for a long time, as the attention of all bookmakers’ was drawn to the Euro 2020. Oftentimes bookmakers may also contribute to the appearance of such fraudsters themselves.
Speaking of the SOFTSWISS Sportsbook team – we are perfectly prepared for the arrival of unwanted guests. Over the course of the championship we mainly saw players with counterfeit documents, but our platform had just the tools to track and prevent such manipulations.
Typically, fraudsters bet on unpopular types of sports and weak leagues. Sometimes they are at the matches in person or they bet ahead of the curve when there’s a fast video broadcast. This is quite easy to track, and we resolve such cases pretty quickly.
Quite often in such cases, players ‘artificially’ raise their maximum bets for specific markets (e.g. via betting from several accounts), but we prevent this by analyzing player bets and player activity.
We have our own Risk Management and Anti-Fraud teams, as well as the Betradar Risk Management team and Managed Trading Services. We are also currently in the process of developing automated tracking systems
Q. What kind of frauds do you normally anticipate as a sportsbook operator?
A. The list isn’t vast.
First, come the ‘arbers’, or players who find arbitration situations between bookmakers and exploit them.
Secondly, there are ‘button players’ who place bets seconds after the outcome becomes clear.
There are also ‘valuebetters’, or those who bet on higher odds or odds with an advantage.
Then there are middle betting players, who are mostly playing for the total, and usually with an advantage.
And then there is the very widespread type of fraudster – the bonus hunter. Bonus hunters find weak points in bookmaker promotions and exploit them to their advantage. Some of these can be white hat bonus hunters and we even have someone like that in our team.
Of course, match fixing is the bane of the sports industry and is one of the most serious offenses. Naturally, there are many more types of sports betting fraud, but the ones I mentioned are the most widespread.
Q. How do you plan to tackle the potential frauds?
A. We are working on developing our own Sportsbook Risk Management team. We are also building our internal Risk Management Tools (RMT). Our RMT system is based on long-term experience in the field, market needs, new innovative technologies, and artificial intelligence. The system will be universal in that it will help us work not only with fraudsters, but also with ordinary players.
Q. Could you share some insights into the software-enabled checks and AI-powered analyses that aid fraud detection and prevention in betting?
A. Unfortunately, I cannot reveal all the cards because RMT is an anti-fraud system. I can only say that we are developing tools that rely on artificial intelligence based on data analytics. We are already working on unique tools to combat the main types of fraud, which will react not only to the style of play but also to overall player behaviour.
I can also add that our protection system does not just work for each project separately, but encompasses all brands across our platform.
Q. Coming back to the Euro 2020, what are the new things that happened in connection with fraudulent betting? Is it a case of new-age fraudsters emerging or is it a case of old punters becoming smarter – just like the Italian defenders?
A. The Italian defenders showed us a level of play we can look up to. I can say that the average scammer is rather diverse. The experienced type is always on the lookout for new projects, erroneous proposals, and mainly uses trite and true scam methods. Younger scammers place more emphasis on modern methods such as bots.
Q. Do all the fraud detection and prevention mechanisms affect the pure joy of punting? Will the whole process become cumbersome for the genuine bettors? Would love to hear your thoughts on this topic.
A. Our tools work not only with negative players, but also with positive ones. We place a lot of attention on working with those players who have proven themselves to be honest and conscientious. Additionally, we create great bonus offers for our players that encourage their gaming activity and do not use complex wagering systems. We are also very keen on soon introducing gamification to the platform, which is currently in development.
Q. Finally, how do you see fraudulent activities and the prevention mechanisms pan out in the future? What’s your bet on this?
A. The world of betting is huge, but it hasn’t reached its peak yet. Of course, fraud will continue to develop and there are many reasons for this.
First-time bookmakers who are poorly versed in the basics of sports betting will continue to create inaccurate bonus offers, miscalculate the bonus math and create bonus overlap. Errors in the betting lines and a lack of analytical work will continue to generate negative outcomes.
It is our job to create a product that fortifies the operator from negative outcomes, but we aren’t able to entirely wall ourselves off from the market. That is why we will be working on new tools to combat fraud and further improve the quality of our product, first and foremost, so that ordinary players can enjoy the game.
Our main task is to provide a reliable, high-quality product to the players. Sports betting is a great way to have fun. And that’s why we are creating a safe and secure environment around sports betting with SOFTSWISS Sportsbook.
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Slotegrator’s platform solution now offers progressive web app (PWA) functionality, enabling operators to provide installable casino apps with push notifications, flexible branding, and seamless access across changing domains.
The Casino Builder module in Slotegator’s platform solution has been upgraded with a Progressive Web Application (PWA) feature that allows casinos to deliver an app-like experience without relying on the App Store or Google Play.
Native apps are powerful tools for building customer loyalty and enhancing engagement. However, iGaming brands face serious obstacles, such as strict marketplace policies, long review processes, geographic restrictions, and the constant threat of app removal. Slotegrator’s PWA functionality eliminates these barriers, allowing players to install a casino app directly from their browser and enjoy many of the same benefits as a native app.
After installation, the PWA opens from the user’s home screen, loads fast, and supports push notification integration that enhances player engagement and retention.
“Mobile is still the leading channel for user acquisition and retention; however, it’s difficult to distribute native apps in iGaming,” says Olga Ivanchik, COO at Slotegrator. “Our new PWA feature gives operators an alternative that will be familiar to their players, while eliminating the complications related to conventional app stores. Operators can launch quickly, retain full control over updates, and ensure a perfect mobile gaming experience for any market.”
Within the next 2 months, operators will also have the ability to determine when the PWA install bar will be visible to the player. For example, displaying the install bar immediately after the first deposit, as part of a broader retention strategy, helps drive long-term player LTV. The operator can also set up frequency of the install offer — daily, weekly, just once, etc.
Some operators have to consider UX for multiple frontends. Luckily, the installation widgets are highly flexible, helping them drive maximum conversion without sacrificing user experience. Operators can select a top bar or a top banner installation widget, both of which are fully customizable with branded icons, messaging, and backgrounds.
Operators can limit the visibility of their installation campaigns to specific devices — desktop, mobile, Android, or iOS — thanks to special targeting options. Operators can also design acquisition strategies specific to each platform, driving installs only where they offer the best user experience.
When players install the PWA, operators can connect it to push notification services, so they can re-engage them even when the application isn’t actively open.
Mirror domain compatibility addresses a common operational challenge in restricted markets. If an operator has to change domains due to licensing or regulatory requirements, players who have already installed the PWA will be able to continue using it without reinstallation.
Unlike native applications, PWAs don’t require App Store or Google Play approval, effectively eliminating possible delays and the risk of removal from the market. Instead, operators can deploy updates instantly to every user.
The new PWA functionality is now available in Slotegrator’s Casino Builder module, alongside other tools for improving mobile acquisition, engagement, and player retention.
ABOUT THE COMPANY
Since 2012, Slotegrator has been one of the iGaming industry’s leading software and business solution providers for online casino and sportsbook operators.
The company’s main focus is software development and support for online casino platforms, as well as the integration of game content and payment systems.
The company works with licensed game developers and offers a vast portfolio of casino content: slots, live casino games, poker, virtual sports, table games, lotteries, casual games, and data feeds for betting.
Slotegrator also provides consulting services in gambling license acquisition and business incorporation.
The post Slotegrator now provides native app experience for iGaming platforms with PWA function appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Slotegrator’s platform solution now offers progressive web app (PWA) functionality, enabling operators to provide installable casino apps with push notifications, flexible branding, and seamless access across changing domains.
The Casino Builder module in Slotegator’s platform solution has been upgraded with a Progressive Web Application (PWA) feature that allows casinos to deliver an app-like experience without relying on the App Store or Google Play.
Native apps are powerful tools for building customer loyalty and enhancing engagement. However, iGaming brands face serious obstacles, such as strict marketplace policies, long review processes, geographic restrictions, and the constant threat of app removal. Slotegrator’s PWA functionality eliminates these barriers, allowing players to install a casino app directly from their browser and enjoy many of the same benefits as a native app.
After installation, the PWA opens from the user’s home screen, loads fast, and supports push notification integration that enhances player engagement and retention.
“Mobile is still the leading channel for user acquisition and retention; however, it’s difficult to distribute native apps in iGaming,” says Olga Ivanchik, COO at Slotegrator. “Our new PWA feature gives operators an alternative that will be familiar to their players, while eliminating the complications related to conventional app stores. Operators can launch quickly, retain full control over updates, and ensure a perfect mobile gaming experience for any market.”
Within the next 2 months, operators will also have the ability to determine when the PWA install bar will be visible to the player. For example, displaying the install bar immediately after the first deposit, as part of a broader retention strategy, helps drive long-term player LTV. The operator can also set up frequency of the install offer — daily, weekly, just once, etc.
Some operators have to consider UX for multiple frontends. Luckily, the installation widgets are highly flexible, helping them drive maximum conversion without sacrificing user experience. Operators can select a top bar or a top banner installation widget, both of which are fully customizable with branded icons, messaging, and backgrounds.
Operators can limit the visibility of their installation campaigns to specific devices — desktop, mobile, Android, or iOS — thanks to special targeting options. Operators can also design acquisition strategies specific to each platform, driving installs only where they offer the best user experience.
When players install the PWA, operators can connect it to push notification services, so they can re-engage them even when the application isn’t actively open.
Mirror domain compatibility addresses a common operational challenge in restricted markets. If an operator has to change domains due to licensing or regulatory requirements, players who have already installed the PWA will be able to continue using it without reinstallation.
Unlike native applications, PWAs don’t require App Store or Google Play approval, effectively eliminating possible delays and the risk of removal from the market. Instead, operators can deploy updates instantly to every user.
The new PWA functionality is now available in Slotegrator’s Casino Builder module, alongside other tools for improving mobile acquisition, engagement, and player retention.
ABOUT THE COMPANY
Since 2012, Slotegrator has been one of the iGaming industry’s leading software and business solution providers for online casino and sportsbook operators.
The company’s main focus is software development and support for online casino platforms, as well as the integration of game content and payment systems.
The company works with licensed game developers and offers a vast portfolio of casino content: slots, live casino games, poker, virtual sports, table games, lotteries, casual games, and data feeds for betting.
Slotegrator also provides consulting services in gambling license acquisition and business incorporation.
The post Slotegrator now provides native app experience for iGaming platforms with PWA function appeared first on Americas iGaming & Sports Betting News.
New division delivers smart, AI-driven technology solutions to gaming operators, suppliers, and ventures worldwide, built on the same stack SCCG uses to run its own global advisory business.
SCCG Management announces the launch of SCCG Technology, a dedicated division built to deliver intelligent, AI-driven solutions to the iGaming industry. Where SCCG has spent three decades advising gaming companies on what to build, SCCG Technology now builds it.
The division launches with a working portfolio, not a promise. Over the past year, SCCG has re-engineered its own global operation around artificial intelligence: automated content and newsletter systems reaching tens of thousands of industry professionals weekly, real-time market and odds data pipelines feeding its prediction-market ventures,
and AI-assisted CRM and pipeline automation across more than 120 active client engagements.
The proving ground is SCCG’s own digital presence, now being rebuilt on the division’s platform: a site that reassembles itself around each visitor and publishes across every channel from one place. An operator in LATAM and an investor in Las Vegas see the same network through different eyes. Content is AI-accelerated but expert-governed: every AI-assisted claim is labeled and traceable to its source, a discipline that matters in a regulated industry. We built it for the most demanding client we have, ourselves, before offering it to anyone else.
The timing reflects a structural shift in the industry. Operators and suppliers no longer compete only on licenses and content; they compete on data, speed, and the intelligence of their customer experience. AI has moved from experiment to infrastructure, reshaping how players are acquired, how content is produced, how markets are priced, and how compliance is managed. Most gaming companies know this. Far fewer have a partner that understands both the technology and the industry it has to serve.
“Every gaming company I speak with is asking the same two questions: what should we be doing with AI, and who can actually build it for us without a two-year learning curve on how this industry works. SCCG Technology exists because we solved that problem for ourselves first. Now we are opening the toolkit to the industry.” – Stephen A. Crystal, Founder and CEO, SCCG Management
SCCG Technology will deliver across five service lines:
Product Strategy and Build: Carrying a gaming concept from advisory whiteboard to working software. Rapid prototyping and delivery of new gaming products and ventures, the capability a strategy deck cannot substitute for.
Data, Analytics, and Market Intelligence: Real-time odds and market data pipelines, prediction-market tooling, and business intelligence dashboards that put operational truth in front of decision-makers daily.
Compliance-Aware AI Content and Marketing Systems: Automated content production, newsletter and campaign engines, and CRM automation built for a regulated industry, AI-assisted output labeled and traceable, brand voice intact.
AI Operations and Automation: Workflow automation and applied AI across the back office, from player-facing support to reporting, compliance preparation, and the operational plumbing gaming companies run on.
Intelligent Web and Digital Platforms: Digital experiences that personalize by visitor role and region, engineered for conversion and structured for both traditional search and the AI answer engines that increasingly drive discovery.
What separates SCCG Technology from a generalist agency or dev shop is the firm behind it. Every engagement draws on SCCG Management’s 30-plus years inside the gaming industry, its regulatory and commercial expertise across dozens of jurisdictions, and a global client network spanning operators, platforms, suppliers, and investors. SCCG Technology does not need the industry explained to it.
The launch continues a deliberate expansion of the SCCG platform. In the past year the firm has established SCCG LATAM with its Miami office, launched SCCG Brazil with dedicated local leadership, and expanded its managed-services offering for casino operators. SCCG Technology is the connective layer across all of it: the division that turns the firm’s advisory insight into deployed, working technology. The model is expert-governed and AI-accelerated: SCCG’s people supply the industry judgment, and the platform supplies the speed.
“The gaming industry does not have a shortage of technology vendors. It has a shortage of technology partners who understand gaming. That is the gap SCCG Technology was built to close.” – Stephen A. Crystal, Founder and CEO, SCCG Management
SCCG Technology operates as a division of SCCG Management, the gaming industry’s global advisory firm. With more than 30 years of experience, more than 120 active client engagements worldwide, and offices spanning North America, Latin America, Europe, Africa, and Asia, SCCG provides end-to-end advisory services across iGaming, sports betting, sweepstakes, tribal gaming, and casino technology.
The post SCCG Management Launches SCCG Technology, Delivering AI-Driven Solutions to the iGaming Industry appeared first on Americas iGaming & Sports Betting News.
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