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Adam Wexler

PrizePicks Adds Call of Duty, Rocket League and Valorant to Fantasy Offerings

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Daily Fantasy Sports operator PrizePicks has announced the addition of premier esports titles Call of Duty, Rocket League, and Valorant to its marketplace, a major step toward solidifying PrizePicks as the premier fantasy esports operator in North America.

PrizePicks already features iconic AAA titles Counter-Strike: Global Offensive (CS:GO) and League of Legends (LoL) on its platform. The three new titles give PrizePicks members a menu of play options unmatched by any other DFS operator in North America and a virtual monopoly on the dominant first-person shooter (FPS) genre.

“Esports was an important offering for us in early 2020 when the pandemic shut everything down, but not only did our monthly esports handle stay strong when the NBA, NFL and college sports returned, it actually grew in unison with our traditional sports over those last six months of the year. These are franchises with fan bases that span decades in some cases and they’ve historically been underserved by sportsbooks and fantasy platforms. We’re thrilled to offer this variety of playable options,” Adam Wexler, CEO of PrizePicks, said.

PrizePicks entered the esports arena in 2019 through a partnership with Atlanta-based SMITE Pro League. In addition to esports featuring heavily on PrizePicks in early 2020 due to COVID-19 with titles such as iRacing and NBA2K League, PrizePicks deepened its esports presence in November 2020, entering into a strategic partnership with cutting edge franchise Ghost Gaming, which fields teams in Rocket League and recently-added Valorant, among others. The two Atlanta-based companies have been collaborating on a series of initiatives set to debut later this year.

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“The more opportunities that esports fans have to engage with their favorite titles and franchises, the better it is for the industry. We were attracted to a partnership with PrizePicks in the first place because they have a vision not just to expand their platform but to create a better fan experience overall,” Stewart Tanner, Head of Partnerships at Ghost Gaming, said.

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Adam Wexler

PrizePicks Announces Partnership with Dallas Stars

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PrizePicks, the largest daily fantasy sports operator in North America, announced a new partnership deal with the Dallas Stars. Marking its first official relationship with an NHL franchise, PrizePicks will be featured on local telecasts of Stars’ games via commercials and will be able to offer special VIP experiences to fans.

“We are thrilled to further establish the PrizePicks brand alongside a great franchise like the Dallas Stars. Texas is one of our most highly engaged markets, and hockey is one of our fastest growing segments. This partnership will accelerate our ability to enhance the gameday experience for fans,” Adam Wexler, CEO and Co-Founder of PrizePicks, said.

Highlights of the partnership include advertising spots during local broadcasts and placements on Digitally Enhanced Dasher Boards along the ice. In addition, PrizePicks will gain rights to the use of Dallas Stars logos and will co-collaborate on VIP experiences.

“Elevating the game day experience for our fans will always be a top priority for us. We’re excited about our partnership with PrizePicks, and we look forward to engaging with fans in this new and unique way,” Brad Alberts, President and CEO of Dallas Stars, said.

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Adam Wexler

PrizePicks Announces Inaugural World Championship Featuring Celebrities, Athletes and Fantasy Sports Enthusiasts

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PrizePicks announced the inaugural PrizePicks World Championship, a skill-based daily fantasy sports showdown featuring celebrities and athletes, including Druski, Sean O’Malley, Tee Grizzley, and more. Taking place November 5th through the 19th, the first-of-its-kind tournament will see the competitors teaming up with millions of followers in a Fantasy battle royale to decide who will take home the $100,000 grand prize.

“At PrizePicks we bring sports fans together and push ourselves to build innovative new experiences around watching games that people love. The PrizePicks World Championship blends the viral nature of fantasy sports and social media communities in a competitive format that has never been done before and we can’t wait to introduce it to our members,” said PrizePicks co-founder & CEO Adam Wexler.

12 competitors from the PrizePicks ambassador community will engage in a three week long head-to-head, bracket-style tournament. Each week, competitors will strategically build their favorite 6-Pick Flex entry for Sunday football games, with the goal of most accurately predicting statistical outcomes for their favorite players. The contestant with the most correct picks in each matchup advances to the next round. In the event of a tie, the contestant with the highest number of fan supporters on PrizePicks riding their selections secures the win.

Fans can get in on the action as well. The 12 competitors will rally their followers to join their team before the Week 1 kickoff on November 5th. Everyone who joined the team of the winning contestant will win a Free Entry for an opportunity to win $2000.

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Adam Wexler

PrizePicks Announces Marketing Partnership with Braves Development Co

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PrizePicks, the largest fantasy sports operator in North America, announced that the company has extended its relationship with the Atlanta Braves as the club’s Official Daily Fantasy Sports Partner to now partner with the Braves Development Co to sponsor The Battery Atlanta entertainment complex. The two premier entertainment companies will work together on unique marketing opportunities for sports fans in Atlanta.

“PrizePicks was born in Braves Country and over the past few years we have shared many celebrations at The Battery Atlanta while growing from a startup just down the road to becoming the number one fantasy sports operator in the country. We look forward to being a part of the next chapter of memories with our hometown team,” said PrizePicks CEO and co-founder Adam Wexler.

As part of the partnership, PrizePicks will receive prominent signage throughout The Battery Atlanta, including a mural on the exterior wall of Yard House along the Spanish Steps to PBR. Additionally, the PrizePicks brand will take over The Battery Atlanta outside of Truist Park during October.

“This collaboration with PrizePicks marks another milestone in our enduring partnership. Together, we will continue to create unparalleled experiences for all visitors to The Battery Atlanta,” said Mike Plant, President & CEO of Braves Development Company.

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