Anthony Carano
Caesars Rewards Loyalty Program Expands to 18 New Properties
Caesars Rewards, the largest gaming loyalty program in the world, has grown 20% as a result of the merger between Caesars Entertainment and Eldorado Resorts.
The loyalty program has been extended to 18 properties following Eldorado’s $17.3 billion acquisition of Caesars in July.
Following the merger, the combined network of more than 55 world-class resorts across the US now includes destinations in Florida, Colorado, Ohio, and St. Louis. Also, customers from each company’s legacy rewards programs were seamlessly integrated into the expanded Caesars Rewards loyalty program on day one.
“Caesars Rewards is a tremendous asset that allows us to understand the wants and needs of our customer database to more efficiently serve them. Now with our expanded network of properties and partnerships throughout the company’s portfolio, Caesars Rewards members have more ways to earn, spend and redeem, providing an impressive additional benefit for our customers,” Anthony Carano, president and chief operating officer of Caesars Entertainment, said.
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Anthony Carano
Horseshoe Lake Charles to Open on December 12
Since closing for more than two years due to the pandemic and damage from Hurricane Laura, the former Isle of Capri Lake Charles will officially come ashore in a brand-new, land-based build out as Horseshoe Lake Charles on Dec. 12, 2022.
The all-new 60,000-square-foot property will bring the legendary Horseshoe brand to southwest Louisiana, showcasing the ultimate gambling experience for guests, including new rooms, unmatched restaurants, and a variety of entertainment.
The new property boasts nearly 1000 slot machines and table games, as well as an official WSOP Poker Room, an all-new Caesars Sportsbook, and 253 hotel rooms designed with inspiration from local scenery. In addition to a wide palette of food and beverage outlets that will be available on day one, Horseshoe Lake Charles will bring multi-Michelin-starred chef Gordon Ramsay to the Pelican State with the opening of Gordon Ramsay Steak in mid-2023. The doors to Horseshoe Lake Charles will open for the first time at noon on Dec. 12, pending Louisiana Gaming Control Board approval. Room reservations are now available at Caesars.com.
“When we closed the Isle of Capri in 2020, we were not expecting the property to be shut down for this length of time. But we couldn’t be prouder of our team and all of the hard work they’ve put into this beautiful property. We look forward to welcoming our partners and the community to celebrate with us as we commemorate this milestone and introduce them to Horseshoe Lake Charles,” Anthony Carano, President and COO of Caesars Entertainment, said.
“The support from the Lake Charles community has been tremendous, and we can’t wait to welcome our guests back to experience our all-new resort. After being closed for more than two years, to reopen as a Horseshoe casino is the cherry on top of a pretty spectacular celebration,” Jeff Favre, SVP and General Manager of Horseshoe Lake Charles, said.
In addition to Gordon Ramsay Steak, the first Louisiana restaurant by multi-Michelin-starred chef, Gordon Ramsay, Horseshoe Lake Charles will also have a stellar culinary lineup with; Brew Brothers, the award-winning brewpub founded by the Carano family in 1995; 7 Seven Noodle Bar, a Pan-Asian inspired noodle restaurant featuring stir-fried entrees, hearty soups, sushi and an assortment of noodle dishes; and Slice Pizzeria & Pasta all open on Dec. 12.
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Anthony Carano
Eastern Band of Cherokee Indians Joins Caesars Entertainment as Joint Venture Partner in $650M Caesars Virginia Development
Caesars Entertainment Inc. and the Eastern Band of Cherokee Indians announced their partnership in the development of Caesars Virginia, which officially breaks ground in Danville this week. The $650 million project will be a tourism engine and economic driver for Danville and the broader region. The full-service entertainment facility will create thousands of construction and operational jobs and is scheduled to open in late 2024.
Caesars Virginia will include a 500-room hotel and a world-class casino gaming floor with over 1300 slots, 85 live table games, 24 electronic table games, a WSOP poker room, and a Caesars Sportsbook. In addition, the resort will feature a full-service spa, pool, high-quality bars and restaurants, a 2500-seat state-of-the-art live entertainment theater, and 40,000 square feet of meeting and convention space.
Caesars, the largest domestic casino-entertainment company with more than 50 owned and managed properties, will serve as the manager of the casino. Caesars, EBCI, and a local minority investor will be partners in the joint venture. The Caesars Sportsbook app is already live and available for download and registration throughout Virginia.
Upon its completion in 2024, Caesars Virginia will attract visitation from new customers and existing members of the best-in-class Caesars Rewards player loyalty program who reside in the broader Danville region and across the country.
“We are excited to build a world-class Caesars resort in Danville with the Eastern Band of Cherokee Indians, a valued partner of Caesars Entertainment for more than 20 years. Caesars’ diverse collection of destinations across the US is synonymous with unparalleled service, impressive benefits through our Caesars Rewards loyalty program, superstar entertainment talent and culinary excellence. We will bring these same phenomenal offerings to the Danville region for people to enjoy,” Anthony Carano, President and COO of Caesars Entertainment, said.
“This venture is a vital opportunity for our nation and our people. We are excited to be expanding our longstanding and successful partnership with Caesars Entertainment to develop a first-class resort that will be defined by luxury and service that Caesars’ guests have known and come to expect,” Richard Sneed, Principal Chief of the Eastern Band of Cherokee Indians, said.
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Anthony Carano
Caesars to Invest $400M into its Atlantic City Resorts by 2023
Caesars Entertainment has revealed its plan to invest $400 million into its Atlantic City resorts by 2023. In Atlantic City, Caesars owns and operates three of the region’s preeminent casino destinations – Caesars, Harrah’s Resort, and Tropicana Atlantic City.
The plans include remodeled room towers; freshly appointed interior design elements; enhancements to the casinos’ gaming floors; new dining concepts with acclaimed restaurant partners; and many more exciting additions within the next three years. These developments will bolster the City’s position as a Las Vegas-style destination market with a focus on revitalizing the world-famous Atlantic City Boardwalk. The first phase of the project, a $170 million renovation of guestroom and suites at Caesars and Harrah’s, will debut in Summer 2021.
“Building on our rich, 40-year legacy in the market, we are excited to introduce the new Caesars Entertainment to Atlantic City through our $400 million investment and development plan. These exciting plans over the next three years will revitalize Caesars’ brand of hospitality, and will continue to position Harrah’s, Tropicana, and Caesars Atlantic City as leading resorts in the market. We remain bullish on Atlantic City, and this commitment will further position us for long-term growth and success,” Anthony Carano, President and Chief Operating Officer of Caesars Entertainment, said.
“My administration has teamed up with corporate, community and government partners in an effort to reestablish Atlantic City as a premier tourist destination in New Jersey. This $400 million investment in the city supports our focus on growing the economy, continuing to support Atlantic City, and creating jobs in our state, and I applaud Caesars Entertainment for leading the recovery effort,” Governor Phil Murphy said.
“Caesars Entertainment is the country’s largest gaming company, and we are thrilled that Atlantic City is home to three of their casinos. This year marks a new era for the City, and we appreciate Caesars’ dedication to the market as the largest employer in Atlantic County. Their three-year reinvestment plan doubles down on this commitment, which will undoubtedly reinvigorate Atlantic City,” Atlantic City Mayor Marty Small, Sr., said.
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